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Lexus GX has quietly more than doubled its sales this year
Sat, 26 Jul 2014There are some things in this industry that we're perplexed by, like the infotainment system on our long-term Subaru WRX or why the Mitsubishi Mirage is allowed to exist, among other things. Let's add one more to that group, with the Lexus GX. It's not a particularly bad vehicle for a big, body-on-frame brute, remaining one of the only true SUVs in the mid-size luxury class, alongside the equally old fashioned Land Rover LR4.
Considering these things, then, what we're about to tell you makes very little sense - sales are up 135 percent through last month. The Japanese luxury marque has moved over 5,300 during the first six months of 2014, owing in no small part to a significant price drop over the 2013 model. Today, a GX starts at $49,085, while a year ago, it was $53,445.
Don't mistake this price decrease for charity, though. Lexus specifically built a lower-cost GX to lure in customers. According to WardsAuto, faux leather covers the cabin rather than the real stuff, while the overall package is decontented relative to what you might find in a typical Lexus.
Lexus IS named Esquire Car of the Year
Wed, 09 Oct 2013Esquire holds an annual car of the year award, and for the past four years, only American or German autos, such as the Cadillac ATS and the Audi S4, have earned the publication's top pick. But for 2013, the top pick is from Japan: the 2014 Lexus IS350 F Sport. The publication calls the IS "thrilling first, responsible second."
Upon learning the top pick, we had to make sure we were still reading about a Lexus, though we admit the new IS350 F Sport is indeed a new breed, one that approaches BMW 3 Series levels of performance and handling while maintaining its Japanese identity.
Esquire appreciates the F Sport's new direction, but says, "Crucially, unlike everything else, it's not trying to be the BMW." It claims the 2013 car of the year is an "honest, gutsy, fast set of wheels."
Lexus to offer no-haggle policy at dealers
Fri, Aug 7 2015The automotive world hasn't seen no-haggle pricing in the US since Saturn collapsed in 2009, but Lexus is about to bring it back. The idea originated in company discussions with dealers two years ago, with dealers saying that a segment of potential buyers didn't enjoy negotiating a price. In order to find out how firm pricing will alter the landscape, 12 Lexus dealers will begin the pilot project at the beginning of 2016. That means new and used cars, parts, and service will come with fixed prices, according to the Detroit Free Press. Jeff Bracken, general manager of the Lexus brand, held up a Phoenix Toyota dealer as a success story, noting that the dealer's no-haggle strategy has worked for 12 years. Outside consultants will train employees at the selected outlets, and its effectiveness will be examined nearly every week. Prices can be changed, "but the expectation is that they remain unchanged for months at a time," and any incentives can still be deducted from that set price. The key to getting usable results - whether the program sticks around or not - is that those 12 dealers have to accept that some customers are going to walk out the door if they can't get the deal they want. Bracken said he expects sales and market share to decline some once the project begins, but only for a few months. After customers get accustomed to it, Bracken said he expects the initiative to be a success and expand to other company dealerships in 2017, even if not all Lexus dealers sign on. Related Video: News Source: Detroit Free PressImage Credit: Mike Windle/Getty Images for Pandora Media, Inc. Lexus Car Buying Car Dealers Used Car Buying Luxury