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Genesis cars win accolades, offer value — so why are sales so bad?

My high-school buddy Brent Cormier was so smitten with the Genesis G80 when he saw it at an event I hosted at SXSW in 2016 he bought a used 2013 Hyundai Genesis a short time later and fell in love with the car. "It surpasses my every expectation," said Cormier, a self-described "renaissance man" who owns and runs a real estate agency with his wife Laura, is a food service executive chef and part owner of Austin-based Thin the Herd Guitars. "I was locked into Mercedes and Audi for 10 years," he added. "And felt trapped in an endless pit of maintenance costs." After owning the Genesis over the past two years — including using it as an Uber and Lyft driver to earn extra cash — Cormier learned what some frugal luxury sedan buyers and a handful of car reviewers have discovered: Genesis offers great bang for the buck compared to other premium brands and can compete with the best in terms of performance, features and comfort. Hyundai's luxury brand also earned a prominent third-party endorsement last week when for the first time Genesis topped J.D. Power's 2018 APEAL study, surpassing German luxury-performance icon Porsche. The APEAL study (which stands for Automotive Performance, Execution and Layout) "measures owners' emotional attachment and level of excitement across 77 attributes," ranging from performance to comfort, and asks nearly 68,000 owners of new 2018 models to score vehicles on a 1,000-point scale. In its second year ranked as a stand-alone brand, Genesis earned an APEAL score that bumped it up 15 points to 884 and helped push it past Porsche — and past BMW, Lincoln, Mercedes-Benz, Audi, Volvo, Cadillac, Land Rover and Lexus, in order of ranking. Last month, Genesis also topped J.D. Power's Initial Quality Survey (IQS) for the first time this year. And both its models were awarded Top Safety Pick Plus ratings by the Insurance Institute for Highway Safety, among 11 Plus ratings in all for Korean vehicles. Despite high J.D. Power rankings and great reviews, Genesis U.S. sales were off 50 percent for the first six months of 2018 compared to 2017, and in June Genesis sold only 796 vehicles — the first time U.S. numbers dropped below 1,000 in a month. Part of Genesis's APEAL and IQS success can be attributed to its small product lineup: just two models, the G80 and G90 sedans, with a third, the 2019 G70, launching later this year. And while those numbers may help in J.D.

Stand out in the parking lot | 2017 Lexus NX 200t F-Sport Quick Spin

Timing is a funny thing. As I'm writing this mini-review of the Lexus NX 200t, which has been out for several years and used the brand's first turbocharged engine in America, a newly-revised NX just debuted in China. It doesn't have much bearing on my thoughts about the CUV, but it does go to show the growing importance of China for luxury manufacturers like Lexus and Mercedes-Benz. It's been almost three years since we drove the NX 200t for the first time. Back then, our reviewer was impressed by how different it felt from the RAV4 – the two vehicles share a platform, although Lexus claims 90 percent of the NX is distinct from its Toyota cousin. The biggest differences are styling and, more important, the powertrain. With turbocharging going very mainstream in the intervening years, how does the NX200t hold up? I spent a week in an F-Sport trim in a striking orange color to find out for myself. It took a little while for me to warm up to the powertrain. Even in Sport mode, things seem ... well, they seem a little sluggish. The NX has a funny way of expressing its slightly more than adequate horsepower and torque by requiring a hefty punt to spool up the turbo and get things moving along. Normal drive mode could pass for an economy setting. Back in 2014 when this thing was new, it was clear that the RAV4 connection doesn't matter as much as we, as enthusiasts, would think. It's easy for us to fixate on what vehicle is related to what platform, and which way its engine sits. And that's good! We need to do that. But Lexus determined that they didn't need it to sit on a rear-drive sportscar platform because of course not! It's a little crossover. From a packaging standpoint, that'd be idiotic, and from a marketing standpoint likewise. Not to say that buyers of the NX 200t aren't discerning. But I think their priorities and desires probably align with what Lexus decided to produce. This is good and proper. Also, it beats the heck out of a RAV4. I love the seats. Every body is different, sure. But these seats are completely spot on for what my body needs. They're sporty-looking without resorting to immense bolsters that pinch the torso, and they're very supportive. I wouldn't say they're the best seat's I've tried out of the hundreds of cars I've driven over the years, but they're probably the best small crossover seats I can recall. To put it in different terms, on some long road trips you need to stop just to stretch – that's not the case here.

Recharge Wrap-up: 1M Lexus hybrids, Best Buy Geekmobile goes Prius

Cummins is developing a plug-in hybrid system for heavy trucks. Its plug-in system for Class 6 trucks (those with a gross vehicle weight between 19,000 and 26,000 pounds) is expected to improve fuel economy by 50 percent. Funded in part by a $4.5-million grant from the US Department of Energy (DOE), the system will use a battery pack and some form of range extending internal combustion engine. The system will employ various drive cycles in order to help commercial fleets save fuel based on their needs. Read more at Gas2. German automaker Borgward, LG Chem, Bosch, and software firm SAP have joined forces to form an electric mobility partnership. Borgward recently revived its brand with a new model, the BX7. Borgward has also announced that two other models, the BX5 and BX6, will be available as plug-in hybrids. SAP will provide software services, and LG Chem will supply battery technology to Borgward. Bosch will supply and help develop a number of components for Borgward cars. Read more at Inside EVs. Lexus has sold its millionth hybrid. The luxury automaker began selling hybrids with the electrified RX in 2005, and the millionth hybrid was a NX 300h sold to a customer in Milan, Italy. "This is my first Lexus," says the customer of that vehicle in a Lexus release, Aldo Pirronello. "... and I am honored to celebrate this important milestone with Lexus!" Lexus currently sells 10 hybrid models worldwide. Read more from Lexus. Best Buy's Geek Squad is switching from Volkswagen Beetle Geekmobiles to the Toyota Prius C. As part of an update to the home electronics chain's house call service, the Geeks will be driving more eco-friendly cars with a refreshed logo. More than 1,000 Prius C Geekmobiles are being deployed nationwide. With the Geek Squad answering more than 5 million house calls a year, the fuel savings from switching to a more efficient hybrid cars means reduced emissions over the 12.6 million miles they'll drive per year. Read more in the press release below. Vehicle of Choice for Geeks? Toyota Prius c An armada of agents is about to roll out in Toyota Prius c. Their mission: to help people across America get the most from their technology. Starting today, Best Buy's Geek Squad will dispatch more than 1,000 of the vehicles – fully decked out as the new Geekmobile – nationwide.