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Lexus regrets not doing 3-row CUV before RC coupe [UPDATE]

UPDATE: The source clarifies that rather than planning new small cars and crossovers, Lexus intends to rely on the ones it already has in its lineup. The text below has been revised accordingly. Automakers try to give its dealers (and by extension, their customers) the vehicles they're asking for. In Lexus' case, that's come down to a sport coupe and a three-row crossover. The Japanese luxury automaker ended up prioritizing the former with the launch of the RC coupe, but in retrospect, it feels it should have gone with the seven-seater instead. This according to Toyota's North American chief Jim Lentz in speaking to Automotive News at its provisional headquarters in Plano, TX. "In hindsight, if I was making this decision 10 years ago, seeing what I see today, the three-row [crossover] probably would have been the better play to come out first," Lentz to AN. "Strategically that's a more important vehicle to have than necessarily a lower volume, higher priced image product." Crossovers and SUVs represent big business for Lexus, whose five-seat RX (pictured above) is its biggest seller. The more compact NX is off to a solid start as well, but the brand's only three-row offerings are truck-based sport-utes like the GX and LX. Even without the three-row crossover, however, Lexus has been performing admirably. Rising sales have it trailing only BMW and Mercedes in the US market for luxury automobiles. Adding a three-row crossover to target the likes of the Audi Q7 and Mercedes GL will evidently be the next top priority for Lexus, but it's not the only plan the luxury brand has for the near future. Lentz indicated that the company plans to rely on its lineup of near-luxury and entry-level luxury sedans and crossovers moving forward, but isn't interested in going after the Mercedes CLA and Audi A3. "Luxury cars cost a certain dollar amount for a reason," said Lentz. "I don't want to cheapen my cars just to offer a lease that's $20 a month less."

Lexus RX L coming to L.A. with 3 rows of seats

It's been nearly a year and a half since we heard Lexus would introduce a three-row RX crossover, and now it's finally materializing. The crossover will make its debut at the L.A. Auto Show with the name of RX L. Lexus will offer it with two different powertrains and individual designations for each. The basic version is the RX 350L, which we presume will use the same 3.5-liter V6 with 295 horsepower and 267 pound-feet of torque as the two-row model. The other is a hybrid called the RX 450hL. We also expect this to use the same 308-horsepower hybrid powertrain as the short RX hybrid. Toyota hasn't revealed any other details about the crossover aside from the teaser photo shown above. The full reveal happens on November 29, when we should have more photos and information. This bigger RX is an important vehicle for Lexus, too. Currently, the only way to get a Lexus with three rows of seats is to get a GX 460 or LX 570. Both of these are based on traditional, body-on-frame, V8-powered SUVs, the Land Cruiser Prado and Land Cruiser respectively. As such, they could be a turn-off for someone that wants the car-like driving and better fuel economy of the RX, but needs that extra level of practicality. The RX L bridges that gap, and could be a big sales success for the brand. Related Video: Image Credit: Lexus LA Auto Show Lexus Crossover SUV Hybrid Luxury lexus rx 2017 LA Auto Show lexus rx450h

Mercedes, Infiniti, Lexus rank tops with mystery shoppers

If you want the best experience possible when buying a new car, then you'd better head down to your local Mercedes-Benz, Infiniti, or Lexus showroom. According a mystery shopper study conducted by the Pied Piper Prospect Satisfaction Index, those three luxury brands ranked highest among the 33 makes surveyed. The highest scoring mainstream brands included GMC, Hyundai, Kia, and Ford.
The study asked 5,203 mystery shoppers about the tactics used by salespeople during their most recent automotive purchases, and found a few interesting parallels along the way. For example, dealers at Infiniti, Land Rover, and Smart leaned heavily on vehicle walk-arounds with potential customers, while Jaguar, Volvo, and Audi were quick to point out exclusive features.
This study contrasts with a similar study conducted by JD Power in 2012. Its Sales Satisfaction Survey listed Mini as the top scorer, while Pied Piper's mystery shoppers ranked the BMW-owned brand below the industry average. Lexus scored highly on both surveys, as did Infiniti and GMC.