2011 Lexus Ct200h Base Hatchback 4-door 1.8l on 2040-cars

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Lexus still weighing convertible prospects [w/poll]

Lexus dealers may be clamoring more for a three-row crossover than a two-door convertible, but as far as the automaker itself is concerned, the prospect of a droptop is not out of the question. In fact, according to the latest report from Automotive News, Lexus is currently considering two alternative proposals for adding a new convertible to its lineup. One would be based on the LF-C2 concept showcased at the LA Auto Show last month and take the form of an RC convertible, essentially taking the place of the outgoing IS Convertible at a relatively accessible market position. The other would essentially be a roadster version of the LF-LC sports car and take a much higher position in the company's lineup. Lexus is reportedly evaluating whether it can justify having both convertibles in its lineup – something it hasn't done since the IS and SC convertibles briefly overlapped in 2009-10. But considering the downwards slide in sales of IS Convertibles, it would be hard to make the business case for two new ones. So if sales of the IS Convertible have been so low, why make a new droptop altogether, you ask? A fair question, and the answer very well might come down to projecting a more youthful image and attracting younger buyers into Lexus showrooms – even if they don't ultimately buy a convertible at all. Lexus is well aware that its core customer base is aging, and is in no rush to alienate its more mature clientele, but if it's going to succeed in the long run, it's going to have to bring in younger customers. Have an opinion one way or the other? Voice it in the informal poll below.

Xcar gets Lexus LFA serviced at TMG

Toyota has made all manner of vehicles, from sedans and hatchbacks to crossovers and pickup trucks. It's even done a handful of sports cars over the years. But it's only ever done one real supercar, and that was the Lexus LFA. The ten-cylinder supercar was built at the dedicated, purpose-built LFA Works, a facility within Toyota City in Japan that's since moved on to making everything from bicycles to hydrogen fuel cell vehicles. But if you were lucky enough to be among the 500 customers to get your hands on an LFA, you may not be inclined to send it back to the factory every time it needs servicing. Especially not if you live in, say, Europe. That's why Toyota Motorsport GmbH was tasked with handling service for the LFA for Europe. The facility in Cologne, Germany, was once home to the automaker's F1 team, now runs its championship-winning endurance racing team and will soon again serve as the home base for its renewed assault on the World Rally Championship. So it's just the type of facility that could handle whatever comes up with Lexus' high-strung exotic, from servicing the V10 engine to repairing the carbon-fiber chassis if need be. After checking out the underground collection in its last episode, the guys at Xcar popped their heads in at the LFA service center. There they spoke with TMG VP Rob Leupen, who seems convinced that Toyota should make a new hybrid supercar. We hope he turns out to be right.

What's in a trademark? Sometimes, the next iconic car name

The United States Patent and Trademark Office is a treasure trove for auto enthusiasts, especially those who double as conspiracy theorists.
Why has Toyota applied to trademark "Supra," the name of one of its legendary sports cars, even though it hasn't sold one in the United States in 16 years? Why would General Motors continue to register "Chevelle" long after one of the most famous American muscle cars hit the end of the road? And what could Chrysler possibly do with the rights to "313," the area code for Detroit?