11 Obsidian Black Ct 200h Premium 1.8l I4 Hybrid *navigation *rear Camera *fl on 2040-cars

Auto blog

Fresh-faced Lexus NX crossover set to debut in Shanghai

The updated Lexus NX compact crossover is set to show its revised face at Auto Shanghai 2017. The NX debuted back in 2014, which means the time is prime for a mid-cycle refresh. While this won't be an all-new model, expect fresh styling both inside and out. The single teaser images shows a new headlight design and possibly a reworked grille. We don't know much beyond that. The NX, which shares a platform with the Toyota RAV4, comes with the choice of two powertrains and the option of front or all-wheel drive. The NX 200t is powered by a 235 horsepower turbocharged inline four-cylinder engine. The 300h is the requisite hybrid model. Its total system output is 194 horsepower. In addition to the updated NX, Lexus is rolling out the LS 500h for an Asian audience. The car debuted earlier this month in Geneva. Look for more photos and info after the debut on either April 19 or 20. Related Video: Image Credit: Lexus Design/Style Auto Shanghai Lexus Crossover Luxury lexus nx refresh lexus nx 200t lexus nx 300h

Lexus NX begins production in Japan [w/videos]

Lexus entered new territory this past April when it revealed the new NX compact luxury crossover at the Beijing Motor Show, but it wasn't until now that the Toyota luxury division actually started building them. The first production examples started rolling off the assembly line last week at the Miyata plant in Japan, with the accompanying turbo engines built at the adjacent Kanda plant.
The arrival of the NX marks both the first time that Lexus has produced a compact crossover - an increasingly important segment for luxury automakers - and the first time Lexus has offered a turbocharged engine, one of two options alongside the hybrid version. The NX builds on two previous competences exhibited by Toyota: one is the RAV4, which pioneered the compact crossover segment back in 1994, the other being the Lexus RX that was among the first luxury crossovers when it arrived in '97.
Lexus reports that it has already taken some 6,500 pre-orders in Japan alone, with many more coming in from markets around the world - including ours, where it is sure to be a key player for the Japanese automaker alongside the hot-selling RX. Watch the videos below to see the NX starting its production run in Japan.

What effect did Super Bowl ads have on online car searches?

Lexus's Super Bowl ad Let's Play starring an RC version of the RC 350 sliding around wasn't really a big hit among Autoblog readers, with a pretty miserable 13 down-votes as of this writing, compared to the winning Nissan spot with 52 up-votes. The Japanese luxury brand doesn't need to feel blue about the results, though, because in at least one metric the commercial ranks as the most popular of the night. According to Adweek analyzing figures from Kelley Blue Book, the Lexus coupe saw an astounding 1,820-percent increase in searches on the auto pricing site, more than any other vehicle advertised during the game. Viewers were apparently intrigued by the BMW i3 because the EV came in second place with a 1,131-percent jump. Third place went to the Mercedes-AMG GT with a 950-percent boost from its whimsical ad. The lowest growth for the night was from Toyota with a 20-percent upswing for the Camry. In terms of brand searches, the Kia James Bond-inspired spot brought a 68-percent increase in searches to KBB's website, according to Adweek. Dodge scored a close second with a 62-percent bump, and Fiat's humorous ad apparently resonated enough for third place and a 52-percent jump in searches. Despite the RC 350's popularity, Lexus actually ended up at the bottom of the list with just 6 percent more visitors looking for the company. To explain the weird discrepancy, a Kelley Blue Book analyst explained to Adweek that visitors came to the site specifically looking for the RC 350 and to a lesser extent the NX, which saw a 48-percent jump in queries, but that interest didn't extend to the whole brand. Related Video: News Source: Adweek Marketing/Advertising Lexus Coupe Performance Videos lexus rc lexus rc 350