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Jaguar Land Rover develops 'transparent' A-pillar and ghost car [w/video]

Jaguar and Land Rover are known for making highly covetable luxury, performance and off-road vehicles, but the British automakers are on a bit of a technology bent lately. Keen to show that it can not only keep up but lead the way when it comes to safety and convenience features, JLR has come out with two more systems to show the way forward. JLR's new 360 Virtual Urban Windscreen system, showcased on an XJ sedan, adopts two novel approaches to getting around town. First up is the Transparent Pillar system, which uses a combination of cameras and display screens embedded in the A, B and C-pillars to make them virtually disappear. Instead of acting as blind spots limiting the driver's visibility, the system uses the roof pillars to display what's going on around the car. If there's an obstacle hidden by the A-pillars, the system shows you the potential hazard as if the pillars weren't there, and brings the obstacle to the driver's attention. If the driver turns his or her head to see a vehicle passing alongside, it projects the vehicle on the inside of the B- or C-pillar. The second technology integrated in the next-generation head-up display is the Follow-Me Ghost Car Navigation system, which takes a page out of the video-game playbook by projecting a "ghost car" on the windscreen that the driver can then "follow" instead of listening to turn-by-turn directions or looking at a map in the dashboard display. The system is similar to what Jaguar recently showcased on an F-Type for track use, but applied for more practical use on city streets and highways. The release of these systems also follows the integrated smart navigation and infotainment system displayed on the Range Rover Sport and the Transparent Bonnet showcased on the Discovery Vision concept. Though these new technologies might not be quite ready for production applications, their impressive sum total goes to show that Jaguar Land Rover is ahead of the curve when it comes to reducing driver distraction and increasing the driver's visibility. Scope out the latest systems in the press release and video below for a closer look of what the future holds for British-style luxury motoring. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

It's a V8 party! Lexus IS 500, Cadillac Escalade and more | Autoblog Podcast #667

In this week's Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Road Test Editor Zac Palmer. It's all V8s all the time this week, starting with the Land Rover Defender V8 unveiling, Lexus IS 500 F Sport Performance debut and pricing announcement on the Jeep Wrangler 392. Next, they move on to what they've been driving. Spoiler alert: That means more V8 talk. Zac has been driving the Cadillac Escalade with the 6.2-liter V8 and BMW M550i with its 4.4-liter twin-turbo V8. Greg and Zac take a pause from the V8 theme by discussing their shared time in our long-term Acura TLX. From this, they segue into a "Spend My Money" feature about garage lifts to finish the show. Autoblog Podcast #667 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown News 2021 Jeep Wrangler Rubicon 392 priced at nearly $75,000 2022 Land Rover Defender bulks up with a 518-hp V8 2022 Lexus IS 500 F Sport Performance brings back the V8 What we're driving BMW M550i Cadillac Escalade Acura TLX Spend my money Feedback Email – Podcast@Autoblog.com Review the show on iTunes Autoblog is now live on your smart speakers and voice assistants with the audio Autoblog Daily Digest. Say “Hey Google, play the news from Autoblog” or "Alexa, open Autoblog" to get your favorite car website in audio form every day. A narrator will take you through the biggest stories or break down one of our comprehensive test drives. Related Video:

Ferrari exec to lead Jaguar North America

Jaguar has announced that Jeff Curry will be serving as the brand's new North American vice president, effective August 13. The move is a coup for Jag, which lured Curry away from his previous posting as VP of marketing for Ferrari North America, and is further evidence of just how strong Jaguar's comeback has gotten.
Curry has spent over 20 years in the auto industry, and has worked with Audi, SiriusXM and Land Rover, where he made his start in the industry. His primary responsibilities with Jaguar will cover marketing communications, customer relationship management, and product planning.
Jaguar Land Rover's North American president, Andy Goss, heaped praise on the brand's newest addition saying, "Jeff brings with him extensive automotive and luxury marketing experience, critical expertise in leading-edge technologies and a personal passion for automobiles."