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Jaguar Land Rover offers (some) detail about new Ingenium engine

Jaguar Land Rover officially announced its Ingenium family of engines with the unveiling of the 2.0-liter version in the Jaguar XE concept at the 2014 Geneva Motor Show, but it kept details very thin at the time. All we knew was that the new turbocharged mills could be configured to use gasoline or diesel, and be positioned longitudinally or transversely. Months later, JLR is finally letting some more info slip about its new baby, but there are still some big questions to be answered.
For the Ingenium project, Jaguar Land Rover gave its engineers a clean sheet of paper and told them not to worry about using any previous parts or machinery. In the end, the designers came up with a family of turbocharged, aluminum-block engines based around modular, 500cc cylinders to allow it to grow or shrink as the market demanded. The layout was also made adaptable enough to incorporate hybrid drivetrains, if needed. "Being configurable and flexible are the two key strands of Ingenium's DNA because we have future-proofed our new engines from the outset," said said Ron Lee, the company's director of Powertrain Engineering.
To maximize efficiency, Jaguar promises that all versions of the Ingenium engines come with computer-controlled, variable oil pumps and water pumps to use only as much energy as needed. They also get direct injection, roller bearings for the cams and stop/start. The diesel version alone has 17 percent less internal friction than the mill it replaces, the company claims. JLR is also promising class-leading figures for Ingenium's torque and horsepower too, but it's not giving away those specs just yet.

Jaguar Land Rover is going to call itself 'JLR' and spin off brands

Embracing the current popular philosophy that less is more, the executives at Jaguar Land Rover plan to officially rename their company “JLR” and to create a new “house of brands” that will emphasize name equity and refocus its vehicle offerings. In simple terms, the British-based, India-owned company will split into four separate brands: Range Rover, Discovery, Defender and Jaguar. While this shift may appear to be essentially a function of marketing and dealership bookkeeping, the over-arching reason is to give some of the brands more visibility. Details of the plan, which would reconfigure showrooms in Britain into discrete brand footprints, were discussed this week at a presentation by JLR CEO Adrian Mardell. “The reality is Range Rover is a brand and so is Defender,’” said creative officer Gerry McGovern. “Customers say they own a Range Rover. In luxury, you need absolute clarity. Land Rover Range Rover SV Autobiography doesnÂ’t give it. We love Land Rover, but there isn't as much equity as Range Rover, and Defender is increasing massively.”  Underlying the effort is plans to reinvent Jaguar as an electric-only luxury brand, Mardell said that this was “unfinished business” for him since he joined Jaguar 32 years ago. “The Jaguar of 32 years ago is where weÂ’re going back to and the right place for us to be." He further acknowledged that JLR had been “quiet” recently in the face of semiconductor chip shortages, but allowed that that situation was easing at his company.

UK electric motor maker YASA expands production 50-fold for EVs

LONDON — British electric motor manufacturer YASA said on Thursday it was increasing its production capacity from 2,000 to 100,000 units with a new factory to tap into growing demand from carmakers for greener technologies. Automakers are racing to build greener vehicles and improve charge times in a bid to meet rising customer demand and air quality targets but Britain lacks sufficient manufacturing capacity, an area the government is building up. Last year, the government picked a site in central England to house a new automotive battery development facility, which will develop the processes required to manufacture the latest battery advancements. On Thursday, YASA, based near the English city of Oxford, said it had raised another 15 million pounds ($21 million) as part of its expansion. "Our customers are looking to adopt innovative new technologies such as YASA's axial-flux electric motors and controllers in order to meet the needs of the rapidly expanding hybrid and pure electric automotive market," said Chief Executive Chris Harris. The firm exports 80 percent of production and has worked with companies including Britain's two biggest carmakers Jaguar Land Rover and Nissan as well as Aston Martin. JLR will decide this year whether to build electric cars in its home market, previously citing factors such as pilot testing and support from science and government as pre-requisites. Reporting by Costas PitasRelated Video: