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Lamborghini Urus pair completes 4,000-mile trip across Japan

Two Lamborghini Urus crossovers have completed a month-long journey across Japan. Conceived as a marketing stunt, the pair traveled over 4,000 miles, collecting some truly breathtaking scenery along the way. The idea of a long-distance drive to promote a new vehicle has been a long-held tradition in Japan. It was a much bigger achievement back in the 1960s, when Japan's expressway system was just getting underway. Many local roads were still rough, and it was considered uncommon for cars to drive all-out at high speeds for sustained lengths of time. Nowadays, it's not particularly difficult for any modern car to complete such treks, especially when you're talking about a 641-horsepower, 626-pound-foot luxury SUV. In fact, it must be quite the exercise in restraint in modulating the 4.0-liter V8, capable of a 190 mph top speed, since the highest speed limit in Japan is about 75 mph and speed cameras are everywhere. Still, it was a chance for Lamborghini to capture some beautiful photos along the way. The Urus almost looks out of place against ancient shrines and lush bamboo forests. They even paused to shoot at Himeji Castle in Bizen City and Shirakawa village in Gifu Prefecture, both UNESCO World Heritage sites. From snowy mountains to rocky coastlines, cherry blossom-lined avenues to massive steel bridges connecting Japan's islands, the variation in backdrops is something to behold. The two Urus vehicles used in the trip were finished in Giallo Inti (yellow) and Blu Astraeus (dark blue), both featuring a customizable Lamborghini paint option called Pearl Capsule. Created by Lamborghini’s Centro Stile design department, it basically adds a black finish to the roof, spoiler and front air dam. Cabin-wise, Pearl Capsule adds two-tone coloring, hexagon stitching on the seats with carbon fiber and black anodized aluminum details throughout the interior. The option can also be paired with Arancio Borealis (orange) and Verde Mantis (green) exterior colors. The trip started in far western Japan on the island of Kyushu, then traced the country's northern coast along the Sea of Japan up to the northernmost island of Hokkaido. Then it snaked down the Pacific coast to its final destination of Tokyo. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Lamborghini teases something 'Reactive' for Geneva

Lamborghini is teasing a big reveal at the upcoming Geneva Motor Show on March 3, but the exact identity of the vehicle remains a mystery. However, Lambo is including a fairly obvious clue in its video that suggests one likely candidate. The Italian brand's clip shows off some rocky roadsides, a glimpse at the interior and a brake rotor. It also claims this is, "the most reactive car ever." The hint is hiding in plain sight with the slashing S that appears in each line of text. Lamborghini was seen filming the Aventador SV at the end of January along a road not unlike the one on display in this clip. It boasted a new front-end treatment and a massive rear diffuser and rear wing. Also, that S-shaped slash in the video is practically identical to the one the side of the car that was spotted. Power is almost certainly increased as well, but like the model's true identity, the brand isn't giving specifics yet. Of course, it's possible this clue could just be a red herring to throw off fans. Regardless, Lambo definitely has something exciting in store for the Swiss show. Related Video:

6 things you should know about the Lamborghini Urus

Lamborghini has finally revealed its second SUV in history. The road-oriented vehicle has a 641-horsepower twin-turbo V8 and highly creased body panels. There are plenty of interesting factoids packed into its four-door shape. We highlight the most interesting of them, here. It's named after a breed of cattle. Though many Lamborghinis have been named after specific fighting bulls, this one is named after an entire breed. The extinct breed is called urus, or sometimes aurochs, that is closely related to Spanish fighting bulls of today. It's the first Lamborghini with active roll control. When a car gets tall and heavy, it wants to lean a lot more when cornering. To counter that, Lamborghini fitted the Urus with an active roll control system to help keep the body flat going through turns. It's also one of a number of technologies meant to improve handling, such as adaptive damping, rear-wheel steering ( borrowed from the Aventador S) and torque vectoring on the rear differential. It has huge wheels and brakes. Standard wheels on the Urus are 21 inches, but for those with a desire for bigger dubs, there are optional 23-inch models. These wheels are stopped by standard carbon ceramic rotors. The fronts are 17.3 inches in diameter, and the rears are 14.5 inches. It has the best weight-to-power ratio of any SUV. Besides having the highest claimed top speed for an SUV, and acceleration on par with the 707-horsepower Grand Cherokee Trackhawk, Lamborghini claims the Urus has the best weight-to-power ratio of any SUV on the market. That ratio, with the SUV's roughly 4,850 pound curb weight and 641 horsepower, is 7.57 pounds per horsepower. It is worth noting that the aforementioned Grand Cherokee Trackhawk is still close with a ratio of 7.59 pounds per horsepower. It can be mostly rear-wheel drive, but not fully. The big Lambo is all-wheel-drive all the time, with its Torsen center differential providing a default torque split of 40 percent to the front, and 60 percent to the rear. This can change all the way up to 87.5 percent to the rear depending on conditions, or it can shift 70 percent of the torque to the front. Its chassis is all steel and aluminum. Unlike the Lamborghini's sports cars that use extensive carbon fiber in the chassis, either for the passenger cell in the case of the Aventador, or for reinforcement as in the Huracan, the Urus has a steel and aluminum chassis. Related Video: This content is hosted by a third party.