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Lambo Urus to stay true to concept, but almost didn't happen

Lamborghini has been making noise about adding a third model line for years, and it's finally going to happen now that the Urus concept has been approved for production. It'll likely be a while yet before all the details are sorted out and revealed to the public, but while visiting the factory in Sant'Agata Bolognese, Autoblog was able to glean some intriguing details about the Italian automaker's forthcoming crossover and its path it is taking from concept to production. "It's good to have heritage, but the LM002 is not the reference or the blueprint." - Lamborghini CEO Stephan Winkelmann We first saw the Urus concept back in 2012, and Lamborghini has been lobbying its parent company Volkswagen ever since for the go-ahead to put it into production. Now three years later, it finally has the green light. A company representative told Autoblog the production version looks "very" close to the concept. (No ground-up redesign here, then, like sister-brand Bentley did with its inaugural crossover project.) Speaking with a small group of journalists in Sant'Agata, the company's chief executive Stephan Winkelmann confirmed that "the SUV could be the [company's] first car with a turbo, and it could be the first car with a plug-in, if we have the opportunity to have more than one engine." The Urus (or however it's ultimately labeled for production) will also be decidedly geared towards on-road performance – unlike the Rambo Lambo on display in the museum next door. "It's good to have heritage," said Winkelmann, "but the LM002 is not the reference or the blueprint" for the new model. As to the question of why it has taken three years to get approval, and why it will take another three to put it into production, Winkelmann was frank: "Basically if you look at our numbers, we are a company which is growing at a fast pace, but we are very small," said the affable executive. "We had to find a way to almost double our efforts, because it's not the exchange of a model line, with the Gallardo and Huracan, it's adding a model line. And not out of 20 to come to 21 models, but from two to three is a major effort, and you have to have a rock-solid business case." "Putting 500 more people inside a company which is now at 1,200, you can imagine what it means. Doubling almost the size of the area here where we are sitting today. Investing hundreds and hundreds of millions.

Lamborghini hopes to keep combustion engines alive beyond 2030

FRANKFURT — Volkswagen's supercar brand Lamborghini is looking to keep combustion engine vehicles alive beyond the end of the decade, the unit's Chief Executive Stephan Winkelmann told a German weekly newspaper. "After hybridization, we will wait to see whether it will be possible to offer vehicles with an internal combustion engine beyond 2030," he told Welt am Sonntag. "One possibility would be to keep combustion engine vehicles alive via synthetic fuels." Winkelmann last month said Lamborghini planned to roll out its first fully electric model at the end of this decade, underscoring a more cautious approach after comments last year that a release was planned for second half of the decade. Lamborghini, as well as key rivals Ferrari, Aston Martin Lagonda and McLaren, are wrestling with how to shift their ranges to battery power without losing the high performance that supports their premium pricing. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Lamborghini could sell 10,000 vehicles this year

MILAN — Lamborghini could sell 10,000 cars this year for the first time, its CEO said, as the luxury sports carmaker reported a rise in profit and revenues for the first half. The Italian brand, a subsidiary of Germany's Volkswagen, sold 5,341 cars between January and June, up 4.9% on the same period last year. The United States was its largest single market, with 1,625 deliveries. Chairman and CEO Stephan Winkelmann said it was not easy to make forecasts due to market uncertainties, including with raw materials, but added that selling 10,000 cars this year was a "feasible goal". "It is not something we are obliged to achieve, but it's important to show what the health of the company is and how big (clients') willingness to buy our cars is," Winkelmann said. Supported by the success of its Urus SUV, which costs around 200,000 euros ($219,900) before tax, Lamborghini has in recent years expanded its output, relying on solid demand from wealthy car lovers. It delivered over 9,200 vehicles in 2022. Rival Ferrari, whose headquarters is less than 40 kms (25 miles) away, shipped more than 13,200 cars last year. In the first half, Lamborghini's revenues grew 6.7% to 1.42 billion euros and its operating income rose 7.2% to a record 456 million euros, the company said. Lamborghini is investing 1.9 billion euros to 2027 in its shift to hybrid and electric cars, but further investments are expected. The carmaker earlier this year presented its first plug-in hybrid model, the Revuelto, adding to the Huracan 10-cylinder sports car and the Urus in its current range. The line-up is set to become all hybrid next year with the new Urus and a new sports car replacing the Huracan. Lamborghini plans to launch its first fully-electric model in 2028 - three years after the first promised by Ferrari - followed by a battery version of Urus in 2029. "What matters is to be there at the right time, when we know we are at our best and the market is ready," Winkelmann said. He added the use of so called e-fuels was an option, but only for the brand's sports car models. But any decisions about possible e-fuel powered models for the next decade would depend on future regulation in different parts of the world, not only in Europe, Winkelmann said. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Lamborghini Revuelto revealed, a V12 making 1,001 horsepower