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Lamborghini Asterion could still see showrooms

At the 2014 Paris Motor Show, Lamborghini CEO Stephan Winkelmann told Maxim after the introduction of the stunning Asterion hybrid, "I strongly believe that this is not a car that will be in production, and we will not do it." However, the Asterion concept came more than a year after Winklemann told that same magazine, at the 2013 Geneva Motor Show, that "Lamborghini was not interested in hybrids." He repeated the sentiment in Paris, saying, "We're still not interested." Well, someone at Lamborghini (or the Volkswagen Group?) does appear to be interested. The company's head of R&D, Maurizio Reggiani, told Autocar the story of the Asterion's development "started a couple of years ago" and is still being carried out in order to understand a real world hybrid application that would satisfy Lamborghini brand values – meaning electric assistance for a naturally aspirated engine with a high cylinder count. Reggiani never hints about the Asterion actually going on sale, but does tell Autocar, "The discussions inside Lamborghini now are about the potential cost of the car," and how it would be positioned. Having been told that it could sell for the price of the Aventador plus the hybrid drivetrain, Autocar figures an MSRP of 350,000 pounds ($551K US). The phrase "hybrid supercar" immediately brings three cracking coupes to mind, but the Asterion – were it to make production – wouldn't target that group; said Winklemann in that Maxim interview, "It's not meant to go on the racetrack. The acceleration is good, and the top speed, but in handling it would be out-beaten by the others. It's more a hyper-cruiser." We're fine with that, Mr. Winklemann – we think the Aston Martin Vanquish, Bentley Continental GT and Ferrari F12 Berlinetta could use the company. Bring it.

Lamborghini to price Urus similar to Huracan

If and when the Urus project is finally approved for production, it will take Lamborghini into not one but several new territories. For one, it will be the company's first SUV since the demise of the LM002 in 1993. It'll also be the company's first front-engined model since the demise of the Jalpa and Espada in the late '70s, and its first model to offer hybrid and turbocharged powertrains in, well... ever. Just don't expect it to be its cheapest model.
According to Motoring.com.au, in speaking with Lamborghini sales and marketing execs, the Urus "will be priced similarly to the Huracán," which is currently the Raging Bull marque's entry-level model. That doesn't mean, necessarily, that the Urus (pictured above in Beijing alongside the previous Gallardo) couldn't undercut the Huracán's price slightly - especially since it will likely offer more than one engine option - but don't expect it to come cheap.
The Huracán starts in the US for $237,250. If, as reported, the Urus commands a similar price, that would make it the most expensive SUV on the market. That is, at least, before other high-end rivals from the likes of Bentley and Maserati get into the game.

Mansory loads up the Lamborghini Huracan with more power, carbon fiber

Mansory drenched the Lamborghini Huracan in carbon fiber and cranked the engine to more than 1,000 hp. The result? Something called the Torofeo, which was revealed at the Geneva Motor Show. The name refers to toro, which is Spanish for bull, and the Super Trofeo Motorsports line. Mansory added new air intakes up front to improve cooling, widened the body, made the wheel arches more prominent and gave the supercar new mirrors. There's also a new rear spoiler and diffuser that enhance air flow. The tuner says the carbon-fiber pieces are even lighter than Lamborghini's stock parts. There are also enhanced daytime running lights as a passive safety feature. Under the hood, the 5.2-liter V10 gets two turbochargers and is rebuilt with new pistons, camshafts, connecting rods, a new fuel system and a water-cooled intercooler. There's also an upgraded exhaust system. The enhancements lift the Huracan to a claimed-1,000 hp, up considerably from the usual 600-plus hp. The cabin is upgraded with more leather, Alcantara-covered seats and a new steering wheel. It all rolls on forged alloy wheels that measure 20 inches in front and 21 in the rear. Sound good? Mansory also brought plenty of other cars, including a slightly less powerful Lamborghini, to Geneva, as well. Related Video: MANSORY TOROFEO –Lamborghini Huracan in an exclusive MANSORY-carbon fibre suit. March 2015 A radical, new interpretation of the Lamborghini Huracan is the latest development from the premium manufacturer MANSORY. Referring back to the Spanish "Toro" meaning bull and the Super Trofeo Motorsports Range, MANSORY have christened the sports car TOROFEO. Radical changes have been made to the body, engine and interior, making the "little" Lambo a real MANSORY car. And as you would expect from MANSORY, they didn't hold back in their use of carbon fibre. Where Lamborghini thought they had maximised the use of carbon fibre, MANSORY have added an extra touch based on their core competency. No other company in the market is as closely linked to the use of carbon fibre as MANSORY. These specialists manufacture and process this ultra-light, extremely strong material taken from the world of motorsport in their own in-house autoclaves, which means they don't have to rely on suppliers. This gives them complete freedom in the scope, fit and design of components. The best proof of this can be seen in the completely newly designed carbon fibre body.