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Lamborghini files for trademark on Egoista name

Lamborghini has reportedly filed to register a trademark for the name Egoista. The name was previously used on an outrageous one-off, single-seater concept revealed in 2013. While the trademark application doesn't necessarily mean the concept will be put into production, it certainly bodes well. Fans of the marque will recall that the Lamborghini Egoista surfaced in May 2013 as a birthday present from the automaker to itself on the occasion of its 50th anniversary. The radical design penned by Walter De Silva was inspired by helicopter gunships and featured a single solitary seat under a canopy, giving the one-of-a-kind creation its "selfish" name. Motivation (were it ever let out onto the street) came from a 5.2-liter V10 like the one in the Gallardo and Huracan, optimized to the tune of 600 horsepower. The Egoista was never displayed at any auto shows, going straight to the museum in Sant'Agata Bolognese at the entrance to the company's factory and headquarters. At the time of its creation, Lamborghini said that "the Egoista is pure emotion, Never Never Land, which no one can ever possess, and which will always remain a dream, for everyone." The reported filing of the trademark application would ostensibly suggest a change of heart on Lambo's part, or at least that it could be entertaining the use of the name for some application beyond the concept that's now two and a half years old. One can dream, at any rate. Related Video:

Donald Trump's Lamborghini Diablo is up for sale

Back in Donald Trump's booming heyday, a car couldn't get much flashier, much more outlandish, much more... Trump than a Lamborghini Diablo. Turns out he actually owned one – a 1997 Lamborghini Diablo VT roadster, to be specific, like the one pictured above. And now it's up for sale. This VT roadster is one of just 200 or so that were made before the 1999 facelift. It featured the Viscous Traction (viscous-fluid coupling) all-wheel drive system that debuted on the Diablo VT, and the carbon-fiber roof panel could be removed and stowed over the engine cover. Short of the Ferrari 575M Superamerica with the Fioravanti-designed flip-top, we could hardly imagine a more fitting set of wheels for the mogul. Bear in mind that the Diablo was developed when the company was owned by Chrysler – which would not, of course, prove the last time Chrysler would be in bed with an Italian automaker. This one was built after the brand was sold to a Malaysian company (before it was absorbed into the Volkswagen Group). And in those days, Lamborghini was closely allied with US-based supercar manufacturer Vector Motors. The Diablo was about as American as an Italian supercar could be. Trump's is finished in French Racing Blue and appears to be in pristine condition. It's now been adorned with Trump stickers, seemingly well-documented as having belonged to Trump himself, and formerly registered in Palm Beach, FL. It's being sold by one Michael Digonis in New York via The Drive, who is asking $299,000 for it. That is a lot, but considering the celebrity provenance it could prove a sound investment – especially if Trump wins the Republican nomination and the general election next year. Related Video:

Egoista concept comes home to Lamborghini Museum

Unless you happen to live in one of the great supercar capitals of the world, seeing a Lamborghini up close is a rare treat. But even in such rarified company, some Lambos stand out more than others. We're talking here about elusive examples like the Reventón (of which only 20 were made), the $3.4-million Veneno (only four made) or this, the one-of-a-kind Egoista.
The Egoista concept was revealed a year and a week ago during Lamborghini's 50th anniversary celebrations. Unless you are a Lamborghini owner who traveled to Italy for the event, chances are you didn't get a chance to see it. But if you're heading to the Bologna region any time in the near future, you'll be able to check it out at the Lamborghini Museum in Sant'Agata.
There the one-of-a-kind single-seater concept with the aircraft-style canopy greenhouse will surely occupy a place of honor, alongside the many classic, racing and otherwise significant models - including the Sesto Elemento, Estoque and Miura concepts. Unfortunately, since Google's crew was there before the Egoista (or before us, for that matter), you won't be able to see it on Street View, so you're going to have to trek to northern Italy to see it for yourself.