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Santa upgrades to Lamborghini Gallardo, spreads joy in LA

We understand. It's hard to slow down and really take in the holiday season, so it often comes and goes in a blur. That's especially so in Los Angeles, where almost everything moves fast and you feel like a face in the crowd. Determined to keep up with the fast pace and be noticed, one Santa Clause and his "elf" assistant decided to upgrade their "sleigh" - to a Lamborghini Gallardo (no reindeer needed).
We commend Santa's choice in the beloved Lamborghini and think Los Angelenos did notice him (though we're not sure he wanted to be approached by Freddy Krueger up there). Head below to watch Santa and his helper spread holiday joy with V10-powered goodness.

Super-rare Lamborghini Miura SV Jota promises to break records

The prototypical mid-engined exotic, the Lamborghini Miura is fast becoming a collectors' favorite. While they were trading hands at around a quarter of a million dollars less than a decade ago, prices have been skyrocketing, with the last few examples to go up for auction trading at over a million. But this particular example is expected to fetch well over $2 million when it crosses the block later this month. That's because this is no ordinary Miura – it's an SV Jota, one of only five or so originally made by the factory in Sant'Agata Bolognese. A pet project of the company's Kiwi test driver Bob Wallace, the Jota project was meant to explore what would happen if Lamborghini went racing. Old man Ferruccio wasn't interested though, and the original Jota prototype was destroyed. Word soon got out, however, of the Jota's modifications, and a handful of customers sent their Miuras back to the factory to be upgraded to Jota specification. With so few Miuras built to Jota specification, it's rare to see one trade hands. The last one we saw actually sell at auction went for $1.15 million in October 2010, but this particular example is estimated to rake in between $2 million and $2.6 million at RM's upcoming auction in Arizona on January 15-16. In fact, the last time this particular one crossed the block, it failed to sell despite a high bid of $2 million. Chassis number 4892 was initially ordered new from the factory as a Miura SV in 1971 by a customer in Rome in white with a blue interior. Within the following three years, it returned to the factory for Jota upgrades, and was then sold to a customer in Japan where it resided until moving to the US in 2007, taking top honors at the William K. Vanderbilt Jr. Concours d'Elegance in Rhode Island. Despite its excellent condition, it underwent a comprehensive two-year restoration, and its authenticity has been certified by numerous experts, including by the late Bob Wallace himself. If it sells this time around, data from Sports Car Market tells us it will smash the record for Miuras and challenge even the $2.5 million paid for a Reventon in 2009 and the $2.16 million paid for Bertone's one-of-a-kind Lamborghini Marzal concept in 2011 to take its place among the most expensive Lamborghinis ever sold. Featured Gallery 1971 Lamborghini Miura SV Jota #4892 View 31 Photos News Source: RM Auctions, Sports Car MarketImage Credit: Sean Smith/RM Lamborghini Auctions Supercars Classics rm lamborghini miura

Lamborghini reveals Aventador Nazionale in Beijing

Special editions have proven themselves a great way for high-end automakers to get a little bit more for their wares, but they appear to be gradually being taken over by personalization programs that allow customers to order their exotic new wheels just as they want them. After all, what's the point in ordering a special color scheme someone else has chosen when you can choose it yourself, with special wheels and interior upholstery to match?
Lamborghini has just such a program. It's called Ad Personam, and like the customization catalogs offered by other automakers, it allows its clients to specify any range of stylistic parameters to suit their own taste. To showcase the program, Lamborghini brought a customized Aventador to the Beijing Motor Show. Called the Nazionale edition, it's got a white paintjob with tricolore racing stripes up the hood, anthracite wheels, and a blue leather interior.
It's similar to the Gallardo Tricolore that rolled out of Sant'Agata three years ago - the kind of treatment we'd otherwise call a special edition, but despite carrying a different name, it just goes to show the possibilities Lamborghini offers it customers. For the right price, of course.