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Lamborghini CEO says Urus headed to production

It's only a matter of time before Lamborghini is cleared to start producing the Urus sport utility vehicle, and, according to CEO Stephan Winkelmann, that time is expected to be soon, The Detroit News reports.
"We're going low profile now," Winkelmann says. "I can't tell you much on details now, but when we get close to the launch, we will have more." The CEO reportedly said earlier this year that the Urus would start production in 2017, which was backed up by earlier statements made by parent company Audi's CEO, Rupert Stadler, who told Autocar, "Lamborghini has to do it. Because of the need to dovetail into production cycles, we should see the Urus in 2017."
Lamborghini delayed production of the Urus a year ago due to Europe's economic climate while continuing to develop the SUV. But since then China, one of Lamborghini's largest emerging markets, has exhibited a slowdown of high-end luxury item purchases. Winkelmann now reportedly says the biggest opportunities are in "Japan, the Middle East and especially the US."

Lamborghini Aventador SV production limited to 600 units

Six hundred. That's how many examples of the Aventador LP 750-4 Superveloce Lamborghini will make. Not per year, but in total. So if you want one, you'd better act fast. The production figure was announced at the new SV's Chinese debut at the Shanghai Motor Show this week, following the supercar's worldwide debut at the Geneva Motor Show and its subsequent North American premier at Amelia Island. That's where the Raging Bull marque announced the Superveloce's price at $485,900 before tax and destination charges, or $493,095 all-in. For all that scratch, you get a supercar with a good old-fashioned, naturally aspirated 6.5-liter V12 driving 740 horsepower to all four wheels for a 0-62 time of 2.8 seconds and a top speed of 217 miles per hour. That would make the SV one of the fastest cars on the road (if it were legal to drive that fast) this side of a hypercar costing twice or more what Lambo's asking for the Aventador SV. Now if that production run seems rather small to you, bear in mind that Sant'Agata only produced 2,530 vehicles last year, and that was an all-time record for the marque. Go back a more than a decade and Lambo wasn't even coming close to completing that many vehicles in a calendar year altogether. LAMBORGHINI PRESENTS THE NEW AVENTADOR LP 750-4 SUPERVELOCE AT AUTO SHANGHAI 2015 Shanghai, 20, April, 2015 – At the 16th Shanghai International Automobile Industry Exhibition, Automobili Lamborghini presents the Aventador LP 750-4 Superveloce. Making its Asian debut, the AVENTADOR LP 750-4 SUPERVELOCE is the most sports-oriented, fastest and most emotional series model ever produced by Lamborghini, therefore giving a precise demonstration of Lamborghini's brand values – Visionary, Cutting-edge, Pure. The car is limited to 600 units worldwide. The HURACAN LP 610-4, the successor to the iconic Gallardo, enters the same stage in Hall 6.1. Redefining the benchmark for luxury super sports cars in this segment, the Huracan has not only sustained the successful market performance of its predecessor, but is also destined to create a new legend. The AVENTADOR LP 700-4 PIRELLI EDITION, which celebrates the long and ongoing collaboration between the Raging Bull and the prestigious Italian tire manufacturer, is also introduced for the first time to China at this year's Auto Shanghai. The year 2015 also marks Lamborghini's 10-year anniversary of entering into the China Market, which remains one of the most important markets for Lamborghini worldwide.

Lamborghini braces us for the end of Gallardo production

A changing of the guard is afoot in the Lamborghini stables. The Italian supercar brand sticks with a particular model for a respectably long period of time, thus any model changeover is cause for attention. First came the gloriously badass Aventador succeeding the Murcielago, which signals that the Gallardo replacement is on the way next. Not one to let any occasion go without its due pomp and circumstance, Lambo released a video entitled "The Final Gallardo."
The clip features various footage from the life of the Gallardo, worked in with a manifesto of sorts regarding Lamborghini's purpose, and how that fits into the Italian way of life. Little is stated about the Gallardo itself, let alone the eventual replacement. Additionally, it is unclear if the video is to celebrate a special "Final Edition," or merely the last Gallardo to roll out of Sant'Agata Bolognese. Until we do see the Gallardo successor, feel free to watch Lamborghini reveling in the sound of its own awesomeness in the video below.