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Lamborghini Aventador LP 750-4 Superveloce strips down, powers up [w/video]

"I hope the sun doesn't shine today." "I'm good-looking enough." "What the Aventador really needs is more power." There are some words that are seldom if ever spoken, but then there are some people who aren't inclined to listen to them. And we're glad that a growing number of 'em work for Lamborghini. Because without them, we wouldn't have beautiful monstrosities like the new Aventador SV, presented for the first time at the 2015 Geneva Motor Show. It's actually called the Lamborghini Aventador LP 750-4 Superveloce, but that's a mouthful and a half of spaghetti bolognese, so everyone will be calling it SV for short. But whatever you want to call it, it promises to be fast. Like, time-warpingly fast. The tinkerers in Sant'Agata have managed to squeeze 740 horsepower and 509 pound-feet of torque out of the Aventador's already high-strung 6.5-liter V12. Unburdened by 110 pounds of excess weight, with an increase in downforce by 170 percent, a retuned suspension, a variable steering rack and new carbon-ceramic brakes, the Aventador SV is slated to run to 62 in 2.8 seconds and on to a top speed of 217 miles per hour. Which nobody needs, of course, but when was a Lamborghini ever about meeting needs as much as desires?

Lamborghini reveals Aventador Nazionale in Beijing

Special editions have proven themselves a great way for high-end automakers to get a little bit more for their wares, but they appear to be gradually being taken over by personalization programs that allow customers to order their exotic new wheels just as they want them. After all, what's the point in ordering a special color scheme someone else has chosen when you can choose it yourself, with special wheels and interior upholstery to match?
Lamborghini has just such a program. It's called Ad Personam, and like the customization catalogs offered by other automakers, it allows its clients to specify any range of stylistic parameters to suit their own taste. To showcase the program, Lamborghini brought a customized Aventador to the Beijing Motor Show. Called the Nazionale edition, it's got a white paintjob with tricolore racing stripes up the hood, anthracite wheels, and a blue leather interior.
It's similar to the Gallardo Tricolore that rolled out of Sant'Agata three years ago - the kind of treatment we'd otherwise call a special edition, but despite carrying a different name, it just goes to show the possibilities Lamborghini offers it customers. For the right price, of course.

Deadmau5 orders Nyanborghini Purracan to replace departed Purrari

EDM DJ and producer Deadmau5 is unusual among car collectors for a few reasons, like the fact that the Canadian native didn't get his driver's license until he was 32 - about two years ago and well into fame - so his first car was a Porsche 911 Carrera RS. Elsewise, his garage contains a BAC Mono, a McLaren P1 and 650S, a Range Rover, a "custom Jeep Rubicon with an SRT engine and big suspension," and a daily driver Bentley Continental GT Supersports. There is also that controversial and now-unwrapped Ferrari 458, the Nyancat Purrari with custom badging that so incensed Ferrari they sent him a cease-and-desist letter. After the kerfuffle, Nissan teased Deadmau5 with the idea of a Nyancat GT-R, but the musician has tweeted the the replacement is going to be a Lamborghini Huracan called, naturally, the Nyanborghini Purracan. Deadmau5 tweeted the delivery date is in May, so all you other Toronto-ites, you have until summer to prepare yourselves for this guy patrolling the streets. Oh, Canada... News Source: Deadmau5 via Twitter [1], [2], Jalopnik Celebrities Design/Style Lamborghini Coupe Luxury Performance Supercars