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Are supercars becoming less special?

There's little doubt that we are currently enjoying the golden age of automotive performance. Dozens of different models on sale today make over 500 horsepower, and seven boast output in excess of 700 hp. Not long ago, that kind of capability was exclusive to supercars – vehicles whose rarity, performance focus, and requisite expense made them aspirational objects of desire to us mortals. But more than that, supercars have historically offered a unique driving experience, one which was bespoke to a particular model and could not be replicated elsewhere. But in recent years, even the low-volume players have been forced to find the efficiencies and economies of scale that formerly hadn't been a concern for them, and in turn the concept of the supercar as a unique entity unto itself is fading fast. The blame doesn't fall on one particular manufacturer nor a specific production technique. Instead, it's a confluence of different factors that are chipping away at the distinction of these vehicles. It's not all bad news – Lamborghini's platform sharing with Audi for the Gallardo and the R8 yielded a raging bull that was more reliable and easier to live with on a day-to-day basis, and as a result it went on to become the best-selling Lambo in the company's history. But it also came at the cost of some of the Italian's exclusivity when eerily familiar sights and sounds suddenly became available wearing an Audi badge. Even low-volume players have been forced to find economies of scale. Much of this comes out of necessity, of course. Aston Martin's recent deal with Mercedes-AMG points toward German hardware going under the hood and into the cabin of the upcoming DB11, and it's safe to assume that this was not a decision made lightly by the Brits, as the brand has built a reputation for the bespoke craftsmanship of its vehicles. There's little doubt that the DB11 will be a fine automobile, but the move does jeopardize some of the characteristic "specialness" that Astons are known for. Yet the world is certainly better off with new Aston Martins spliced with DNA from Mercedes-AMG rather than no new Astons at all, and the costs of developing cutting-edge drivetrains and user interfaces is a burden that's becoming increasingly difficult for smaller manufacturers to bear. Even Ferrari is poised to make some dramatic changes in the way it designs cars.

Lamborghini Huracan to get What3Words navigation

The Lamborghini Huracan will soon launch a novel navigation system that can take you to any point on the globe with incredible specificity. It relies on a geocoding system called What3Words that, as the name implies, uses a combination of just three words — rather than building numbers and street names — to describe locations. Here's how it works. The creators of What3Words divided the entire planet into 10 by 10 foot squares and randomly assigned three words to each one. There are 57 trillion squares in all, each with three words pulled from a pool of 40,000 in the English language. For example, the Washington Monument has a pretty confusing street address: 2 15th St NW, Washington, DC 20024. What3Words identifies that location as "congratulations, fingernails, desk". The idea is that those three words are much less prone to misinterpretation, especially by a computer or voice recognition system. Its level of granularity also has advantages if, say, you're trying to tell a friend where you're waiting at large concert venue. It can also get very precise in areas where there are no roads or buildings at all. In fact, the app helped rescuers locate a group of lost hikers in the U.K. To be fair, the system isn't exclusive to Lamborghini; the Huracan is just the first to roll out this technology in conjunction with Alexa's voice activated navigation, according to the New York Times. The Huracan will receive this functionality this year. For the record, the 2018 Mercedes A-Class was the first car to use What3Words for navigation. Of course, the system isn't perfect. Unless someone gives you a What3Words address, you still have to translate a regular street address to the What3Words address in order to use the system. Also, its random nature doesn't really provide an intuitive relationship between one location or another. With street addresses, you understand that 100 Main Street and 102 Main Street are near each other, while 900 Main Street might be far away. And you can see whether you're getting closer or farther by looking at the numbers. The square directly north of "congratulations, fingernails, desk" is "dome, next, senses". So there might still be a while before What3Words is adopted for widespread use. We could see this being useful in an off-road vehicle meant to venture into the wilderness. Still, the more options the better, and if What3Words does become commonplace, the Lamborghini Huracan will be ready.

New Lamborghini Urus variant shown racing up Pikes Peak

Lamborghini set an all-time sales record in 2021 thanks in part to the Urus. The super-SUV has predictably been a hit, and it's getting an update in the near future to remain competitive. Footage published on social media gives us a preview of what to expect from the model. Posted on Instagram, the short video shows a camouflaged Urus prototype racing up Pikes Peak in Colorado. "When you're going that fast anything can happen," the narrator warns, but the preview stops short of revealing exactly what we're looking at. The footage of the SUV isn't much help, either: the Urus moves fast and is rarely in focus. Earlier spy shots may provide better insight into what's coming, however. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Images of a pre-production prototype testing in the snow published in January 2022 suggest that the visual changes made to the Urus will be relatively minor. They include additional vents integrated into the front bumper and a redesigned rear bumper. We're also expecting that the interior will receive new tech features, and it's not too far-fetched to speculate that a handful of mechanical changes will be found under the sheet metal. And, unverified rumors claim that a gasoline-electric hybrid powertrain will be made available in the coming years. Lamborghini will release additional details about its new Urus flavor in the not-too-distant future. That's also when we'll find out more about the Pikes Peak connection. Is the Italian firm planning to dethrone sister company Bentley and set a new SUV record? Stay tuned. For context, the current record holder is a Bentayga that raced up the 156-corner mountain in 10 minutes and 49.9 seconds in June 2018. The updated Urus isn't the only new Lamborghini model in the pipeline. The final evolution of the Huracan will make its debut before the end of 2022 and it will be worth waiting for: it will be a production-bound version of the off-road-ready Sterrato concept unveiled in June 2019. Lamborghini SUV Luxury Performance