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Peter Schreyer designs the future of Hyundai, Kia, and Genesis

Peter Schreyer now leads the design teams at Hyundai, Kia, and the new Genesis brand. He has the difficult task of differentiating the three brands aesthetically, even if they share mechanical components. A new profile about the designer by Bloomberg shows just how much he means to the Korean brands, and it's well worth a read. According to Bloomberg, Schreyer has distinctive ideas for the Korean brands' design. A Kia should look sporty and appeal to young buyers. In contrast, a Hyundai would be for someone who prefers a minimalist design. So far, Genesis is blending those traits for its Athletic Elegance design language. Schreyer went to Kia from Volkswagen Group in 2006, and his mission was to revolutionize the Korean's brand's boring look. He succeeded with sharper, more modern designs for vehicles like the Optima and Sorento that arrived after he took over. He did such a good job there that Hyundai-Kia Motor Group appointed him as its first non-Korean president at the end of 2012. He also now oversees former Lamborghini designer Luc Donckerwolke at the Genesis luxury brand. Bloomberg speaks with industry analysts and other designers to get a better idea of Schreyer's meaning to the company. The piece presents him as an easygoing person who knows exactly how each vehicle should look. If you want to get a better Schreyer and his work at Hyundai, Kia, and Genesis, the story is worth checking out. Related Video:

Kia negotiating to build $1.5B auto plant in Mexico

After a string of recent announcements from automakers, Kia may be the next business to break ground on a factory south of the border. The Korean company is reportedly nearly finished with negotiations to build a $1.5-billion plant near the city of Monterrey in the Mexican state of Nuevo Leon. The state's secretary of economic development confirmed the news to Reuters and anticipated talks to be completed in the first two weeks of August. Unnamed insiders also said that the location was aiming for an annual production capacity of 300,000 vehicles.
Rumors from a month ago first suggested the possibility of the new factory. It would reportedly build two models of small cars, and assembly could potentially begin as soon as 21 months after breaking ground. Currently, Kia only has one North American plant, in Georgia, that builds the Sorento and Optima.
In the last few years, Mexico has become of hotbed of North American automobile production. Mazda, Honda and Volkswagen all recently opened new or expanded factories to build cars there. There are even more on the way with a joint venture plant from Mercedes-Benz and Infiniti and BMW's announcement of its own $1 billion undertaking in Mexico.

2014 Kia Sedona rises from the dead, same as it ever was

Don't throw away your car seats just yet, Korean minivan enthusiasts - the Kia Sedona is back on the market. If you recall, Kia killed its minivan offering at the end of 2012 (there was never a 2013 model). But here's what's making us scratch our heads: Despite the fact that Kia did confirm that the Sedona would eventually be back, we were under the impression that it would return with a proper replacement for the aging van. (Earlier reports suggested something along the lines of that cool KV7 concept.) Instead, the reincarnated Korean minivan you see here is, well, the same as it ever was. Consider our buzz killed.
That's not to say there haven't been a couple of delightfully refreshed bits thrown into the new package. For starters, the Sedona wears a slightly updated schnoz with a redesigned grille, LED positioning lamps and standard foglamps inside the reworked lower fascia. (If we're honest, the Kia looks a bit Ford Windstar-ish from the front three-quarter angle.) There's a new 17-inch wheel design for the 2014 model year, and aside from a couple enhancements to the interior in terms of storage, that short list rounds out the full extent of the new updates.
All Sedonas are powered by the same 3.5-liter V6 that debuted in the 2011 model, producing 269 horsepower and 246 pound-feet of torque, mated exclusively to a six-speed automatic transmission. Fuel economy ratings fall in at a rather mediocre 17/24 miles per gallon (city/highway).