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Kia Niro sets arbitrary Guinness World Record for fuel mileage and nobody cares

For an individual, setting or breaking a Guinness World Record is something worth bragging about at the pub. For a company, it's a marketing tool. The Niro crossover is Kia's first dedicated hybrid, with a company-estimated 50 miles per gallon combined rating, which is enough to set it apart. A world record, though, sounds cool and official, even if they're a dime a dozen these days. Kia presumably paid Guinness its consultation and licensing fees, created a new record category, put hypermiler Wayne Gerdes and co-driver Robert Winger behind the wheel, and off they went to create a very specific piece of history. The record Kia set with the Niro is for the lowest fuel consumption driving across the USA from coast to coast in a hybrid car. The final score: an impressive 76.6 mpg. The stock 2017 Kia Niro traveled 3,715.4 miles from Los Angeles City Hall to New York City Hall on just over four tanks of gas for a total of 48.5 gallons. This isn't the first time Kia and Gerdes have made it into the book you used to love to flip through at your grade school book fair. In 2011, the pair set a Guinness record by driving through the lower 48 states in an Optima Hybrid getting 64.55 mpg. A Honda Insight now holds that record (74.34 mpg). As Guinness World Records become increasingly abundant, they might mean less to the general, non-record-holding public. They're still a source of pride for the record holders. "We're extremely pleased with the Niro's record-breaking performance," says Kia product planner Orth Hedrick. "We set out to build a vehicle that offers real-world utility, great looks, and fantastic mileage, and setting the Guinness World Record title confirms our achievement." Building a dedicated hybrid crossover from the ground up is hard work. 76.6 mpg is an achievement. A Guinness World Record? Anyone can do that. Related Video: Featured Gallery 2017 Kia Niro Sets Guinness World Record Related Gallery 2017 Kia Niro: Chicago 2016 View 16 Photos News Source: Kia Green Kia Fuel Efficiency Hybrid hypermiling kia niro

Refreshed Kia Optima Hybrid continues to blend good looks and efficiency

With all the excitement at the Kia stand surrounding the new Soul EV, it's easy to forget that there were other cars on display at the Korean marque's Chicago Auto Show display. The Niro Concept from the Frankfurt Motor Show made an appearance, but the other production model on display was the refreshed Optima Hybrid (which was tucked away in a corner).
Like the standard Optima, which was refreshed at the 2013 New York Auto Show last year, the hybridized sedan gets a slightly restyled face and rear end. As we told you in our official post on the car yesterday, the gas-electric powertrain of the 2014 Optima Hybrid still deploys 199 total system horsepower and 235 pound-feet of torque. Buyers of the base LX car will net 36 miles per gallon in the city and 40 on the highway, while the upmarket EX loses a mile per gallon in both environments.
Have a look at our live gallery of the new Optima Hybrid, from the floor of the Chicago Auto Show.

Kia bringing new Picanto city car to Geneva

The Kia Rio may be one of the smallest cars available in the United States, but over in Europe, the Korean automaker offers something even smaller. It's called the Picanto, and Kia is set to reveal an updated version at the Geneva Motor Show next month. Measuring just over 140 inches long and weighing less than 2,000 pounds, the Picanto shares its underpinnings with the equally tiny Hyundai i10, with power coming from an upgraded 1.0-liter inline-three with multi-point fuel injection. The new model also benefits from redesigned bumpers front and rear, new 14-inch (that's right, 14-inch!) alloys, larger brakes and a revised interior with a new center stack, chrome accents and cloth upholstery. Buyers will also be able to choose between three- and five-door body-styles and new color packs to make it stand out from other city cars in the urban landscape, along with a new seven-inch display for the infotainment system and cruise control. Kia to reveal new Picanto at 2015 Geneva Show - Updated exterior and interior design with new customisation options - New premium features include cruise control and touchscreen infotainment - Updates to 1.0-litre gasoline engine and reduced stopping distance - On sale across Europe by the end of Q1 2015 Frankfurt, 2 February 2015 – Kia Motors Europe will unveil the enhanced Kia Picanto at the 85th Salon International de l'Automobile in Geneva on 3 March 2015. Kia's stylish A-segment city hatchback features a range of dynamic and visual improvements to maintain its competitiveness. The enhanced Kia Picanto boasts redesigned front and rear bumpers to enhance the car's bold looks, as well as updates to Kia's hallmark 'tiger-nose' grille. Buyers can now choose a new 14-inch alloy wheel design, and the inclusion of an optional sport pack makes the upgraded car stand out as one of the best-looking vehicles in the A-segment, in both three- and five-door variants. Inside, the Picanto is now fitted with new chrome accents surrounding the driver's instrument binnacle and dashboard air vents, and a new cloth upholstery pattern boosts the car's youthful appeal. At the centre of the dashboard, a more modern fascia now surrounds the Picanto's audio system. Premium features and greater customisation A range of optional premium features are being introduced to the Kia Picanto for the first time, including the latest generation of Kia's AVN (audio-video navigation) system with a large 7.0-inch display screen (available from Q3).