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Kia Soul EV fitted with wireless charging

As the industry continues to build out electric vehicle charging infrastructure, parallel projects are working to improve it as quickly as it's deployed. Now we're seeing some groups launching fast charging stations capable of 350-kW, and more. Meanwhile, wireless charging is making advances, which would allow drivers to simply park and charge without fussing with a cable. Kia is the latest to test inductive charging, and has announced that it has deployed a fleet of Soul EVs capable of recharging wirelessly. The three-year project — a partnership between the Hyundai-Kia America Technical Center, wireless charging company Mojo Mobility and the U.S. Department of Energy's Office of Energy Efficiency and Renewable Energy (EERE) — culminated in the system being equipped to five vehicles and tested in real-world environments. The system uses electromagnetic fields transmitted between a transmitter coil on the ground and a receiver on the bottom of the car to transfer energy. It can charge at over 10 kW, with 85 percent grid-to-vehicle efficiency. Kia adds that because the system is so efficient, it can still charge even if there is some misalignment between the two coils. That means an imperfect parking job doesn't mean the car won't charge. Other automakers are also testing wireless charging, and BMW plans to offer it on a limited basis in the U.S. for its 530e plug-in hybrid. Kia is not making any promises to customers yet, though. "There is no current plan to offer the wireless charging system on production vehicles for sale to consumers," Kia stated in its press release, "however, the success of this development project suggests similar systems are possible on future Kia electric vehicles." Wireless charging could play well with other technology for Kia. For instance, it would be a boon for autonomous efforts, which the Korean automaker has begun undertaking with the testing of self-driving Soul EVs in Nevada. Wireless charging means an autonomous Kia could not only drive and park itself, but also take care of its own charging duties. Related Video: Related Gallery Kia Soul EV Autonomous Testing in Nevada News Source: Kia Green Kia Technology Emerging Technologies Hatchback Electric doe wireless charging inductive charging eere

Chrysler and Hyundai join Pepsi and Coke as top Super Bowl spenders [w/ video]

Super Bowl XLVIII is barely a week away, and some of the early ads are already leaking out. It's timely then that The Street has released rankings of the top five Super Bowl advertisers since 2009, showing Chrysler and Hyundai/Kia taking two of the spots with $131.7 million in cumulative spending.
Since 2010, the cost to air a 30-second Super Bowl ad has risen from $3 million in 2009 to about $4 million in 2014, and about a fifth of advertisers opt for a one-minute ad, which doubles costs. Last year, the ads brought in $292 million, and they have brought in roughly $2 billion since 2010.
Chrysler has spent $64.3 million since 2009 to make it the fourth highest spending company in the last five years. In that time, the company has rebranded itself as it emerged from bankruptcy with the Imported from Detroit ad campaign that premiered in 2011 and last year's God Made a Farmer Ram Trucks ad. Its 2012 Halftime in America sparked national debate about whether it was also a reference to the upcoming presidential election.

2020 Kia Niro electric car gets a $590 price hike

Kia Niro EV shoppers will need to budget a little more for the purchase, the South Korean automaker raising the price on its only U.S.-market electric car by $590. Cars Direct spied an order guide saying that after a $1,120 destination charge, the base Niro EX electric will climb from $39,620 to $40,210. The only other trim, the EX Premium, goes for $45,120 for the 2019 model to $45,710. The prices don't include the potential $7,500 federal tax credit or other incentives the hatchback still qualifies for. Adjustments to the EV MSRPs compare to price increases of $990 and $1,190 for the two trims of the 2020 Niro PHEV, and a mix of price drops and increases of several hundred dollars for the standard Niro's rearranged trim line.     Around this time last year, the Niro EV cost $1,500 more than the Hyundai Kona EV, now the Kia and Hyundai are separated by $1,900. The Niro EV's 64-kWh battery can power its 201-horsepower motor up to 239 miles of EPA-rated range, the Kona EV, with the same mechanical specs, is EPA-rated for up to 258 miles. Kia didn't make any changes to the 2020 Niro EV other than price. The whole Niro lineup, however, debuted its new refresh at last year's L.A. Auto Show. That brought tweaks to the front fascia such as new headlights and fog lights and a grille with diamond-shaped inserts, the electric Niro distinguished from the other two powertrains by getting a single chevron fog light instead of dual chevron lights, omitting the chrome underlining on the grille, and picking up blue accents around the lower intake. In back, there's a redesigned housing for reflector units in the bumper, and more blue highlights. Inside, a redesigned, seven-inch digital instrument cluster sits behind the steering wheel, and new optional driving aids include lane following and lane-keeping assist. Meanwhile, the wait continues for the Kia EV we really want, the fun and less expensive battery-electric Soul and its 243-mile EPA-rated range.  Related Video: