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Kia pulls covers off 2015 Sedona with New York as its backdrop

This, ladies and gentlemen, is the 2015 Kia Sedona. The automaker is sticking firm with its convictions in the minivan segment, but it's hedging its bets, saying the Sedona's "CUV-like styling and proportions offer all of the functional convenience of the segment while defying its design limitations."
The 2015 Sedona can be configured to seat either seven or eight occupants, and its size specifications put it right at or near the top of its class in most categories, including leg room. Kia says this is the final piece of the styling puzzle that started when design director Peter Schreyer took the helm of the Korean company's studio. We certainly see some masculine cues, especially with its high belt line and relatively small windows. We think the end result is pretty attractive though it falls clearly in minivan territory, you're welcome to draw your own conclusions after scrolling through the image gallery above.
Kia promises the new Sedona will provide "an element of desire" with "improved driving dynamics" to go along with all that room inside. To that end, the new Sedona's chassis is reportedly 36-percent stiffer than the best of its competition, due to a body shell crafted from 76-percent high-strength steel. Kia expects a five-star safety rating from the National Highway Traffic Safety Administration, though the van has yet to be crash tested.

Provo concept name has Kia embroiled in terrorism controversy?

In the relatively lengthy press release that Kia composed for the launch of its Provo concept car at the Geneva Motor Show this week, the company never mentioned where the name came from, or what it means for the car. A very basic web search for "Provo" reveals that the inspiration for the hatch could have been a city in Utah, a township in South Dakota or a village in Bosnia. The name could be a reference to either an American (Fred) or Canadian (Dwayne) football player, and Provo might also accurately reference a "Dutch counterculture movement in the mid-1960s" or a ship in the US Navy. More likely than any of those, however, is that the Kia designers of the concept - a car that was wholly a product of the Korean automaker's design studios in Frankfurt, for the record - meant it as a play on the existing Pro_cee'd hatchback.
What the designers and Kia executives that signed off on the Provo almost certainly did not have in mind was a reference to a street name for the Provisional Irish Republican Army. That "Provo" was, according to TheDetroitBureau.com, an outlawed army faction that was blamed for some 2,000 deaths in Northern Ireland during a period stretching from 1970 to 1997.
And yet, it was that association that led Gregory Campbell, a member of parliament from Northern Ireland, to introduce legislation that would ban Kia from selling a car under the name Provo. Kia, quick to realize the sizable gaffe it has stumbled into with the name, has reportedly already promised not to use the name for a production vehicle.

Kia K900 flagship to make advertising debut during Super Bowl

Kia is already solidifying its advertising plans for the 2014 Super Bowl, targeting a 30-second spot for its new, rear-drive K900 sedan during during the biggest football game of the year. The cost for this half-minute of air time? $4 million.
Of course, Kia is no stranger to advertising during the Super Bowl, with the Space Babies and Hot Bot ads of last year and the Mr. Sandman spot in 2012. But the stakes with the K900, which see the Korean brand attempting emulate its corporate cousin/bitter rival Hyundai, by moving into the rear-drive luxury space, are far, far greater. After all, Kia's previous Super Bowl ads were all for models in established segments - the K900 is an entering a realm the brand has never played in before.
The Super Bowl spot will be the first exposure to the K900 for many potential buyers, and considering that the South Korean brand is targeting conquest sales, according to the report from AdAge, it's important that it makes a good showing on such a large stage. As for the theme of the ad, there isn't much speculation from the execs this early in the game, according to AdAge. Looks like we'll be waiting until February to find out.