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Kia recalls over 50k new Soul compacts over steering issue

Kia is recalling certain 2014 models of its adorable Soul due to a bad adhesive used in the steering system. According to the bulletin from the National Highway Traffic Safety Administration, the "thread-locking adhesive" that attaches the plug between the pinion gear and steering gear assembly could come loose.
Should that happen, the condition could lead to a "loss of steering," which, of course increases the likelihood of a crash. The 51,641 affected cars were built between July 21, 2013 and January 17, 2014. There have been no reported accidents, let alone injuries or deaths due to this issue.
Kia is in the process of notifying owners of the affected vehicles as well as dealers in possession of the faulty Souls.

2016 Kia K900 introduces new 3.8-liter V6 base model

Kia has announced a series of updates to its K900 flagship sedan. Some of the enhancements applied to the 2016 model are more significant than others. The biggest news here is the arrival of a new V6 base model. Previously available Stateside only with the V8, the 2016 Kia K900 will now be offered with an all-new 3.8-liter V6 engine option, good for 311 horsepower. That base model still includes navigation, a leather interior, and a panoramic sunroof as standard equipment – just with a smaller engine to move it all. No changes were announced for the 5.0-liter V8, which is quoted at 420 hp. Revised pricing and realigned trim levels place the base Premium V6 model at $49,950, the Luxury V6 at $54,950, and the top-of-the-line Luxury V8 model at $62,850. This compared to $56,350 base MSRP that Kia charged for last year's eight-cylinder model. A $950 destination charge is included in all of those prices. Some stylistic changes have been made to the K900 as well, including new 18-inch wheels for the V6 model (19 for the V8), a new front grille, and updated rear-end styling that includes chrome trim, new exhaust pipes, taillights, and rear bumper. New equipment includes a hands-free trunk lid and optional autonomous braking system, along with a new 9.2-inch infotainment display and a system that can operate the ignition, door locks, and climate control from a remote smartphone app. The arrival of the new K900 (known as the K9 back in Korea) coincides with the emergence of a more substantially updated Cadenza (known domestically as the K7). Along with the refreshed Kia premium sedans, Hyundai is separating its luxury lineup into the new Genesis sub-brand. Between them, the Korean automaker aims to take a larger slice of the pie from the usual upscale suspects from Japan, Europe, and these United States. Will this entry-level model move the needle much further? Probably not, but we'll see. 2016 K900 OVERVIEWKia's Luxury Flagship Sedan Adds more Features, Technology and Style - 2016 K9001 receives all-new V6 powertrain - First-class interior and exterior enhancements continue to set K900 apart from segment IRVINE, Calif., November 23, 2015 – The K900 continues to challenge conventional notions of luxury as it did in 2015 when it earned the "International Car of the Year" award by Road and Travel Magazine and set a record-high score in its segment to earn AutoPacific's Vehicle Satisfaction Award (VSA).

Watch these Super Bowl car commercials [UPDATE]

On Sunday, February 3, the New England Patriots take on the Los Angeles Rams in Super Bowl 53 at Mercedes-Benz Stadium in Atlanta, Georgia. Some will watch because of the storyline of the old-school dynasty facing off against the new-school wunderkinds, but a large chunk of people will solely be watching for the commercials. Lucky for those who slot into the latter category, many of the manufacturers release their super bowl ads ahead of time, or have simply opted to release the commercials only online. Scroll down to see what car companies have already shown their cards. Audi Audi goes the comedic route in its clip for the Big Game. It starts with a grandpa showing his grandson a gorgeous Audi e-tron GT tucked away in a garage before he's shaken awake. Turns out he was just choking on a cashew in his cubicle at his boring job. Dodge Dodge does what it knows: create enough smoke to punch more holes in the ozone layer. Set to "The Devil Went Down to Georgia (the Super Bowl is in Atlanta, get it!?), a Challenger SRT Hellcat widebody, Charger SRT Hellcat, and Durango SRT are seen ripping through a city, leaving a trail of rubber crumbs in their wakes. Genesis Genesis has not yet released a commercial prior to the Super Bowl, but it is the official luxury vehicle of the NFL. Because of this, Genesis is hosting a fan experience for 10 days before the game. It will showcase the brand's cars, offer games, and have photos opportunities and autograph days. Hyundai Jason Bateman alert! Hyundai is one of the few companies to hook a major celebrity for its advertisement, and the casting is perfect. Bateman plays a doorman who takes people to various terrible events in life, including root canals, the middle seat, and shopping for a car. The ad centers around Hyundai's Shopper Assurance, which is Hyundai's new method for car shopping. Jeep An old 1963 Jeep Gladiator finds its strength in the crusher and transforms into a a new 2020 Gladiator, with a firm declaration that the nameplate is officially back. Kia Through Kia's commercial, a young boy wonders out loud what it'd be like if the millions spent on Super Bowl commercials were used to help others.