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Hyundai looking to add plant in Mexico

Mexico is rapidly becoming the go-to place for North American auto production, and companies including Toyota, General Motors, and Audi are all building new plants, expanding or shifting some production there. Now, Hyundai is investigating joining them in the future. "I'm sure that over the years we'll see production of Hyundai products in Mexico," Pedro Albarran, managing director for the automaker in Mexico, said to Bloomberg. Albarran indicates that a likely location for such a factory might be the state of Nuevo Leon, where Kia also has a forthcoming $1 billion plant. The site would be an ideal location near suppliers. It's probably going to be a while before any of Hyundai's models start coming out of Mexico. According to Bloomberg, the automaker wants to wait to make a final decision until sales there reach around 50,000 annual units, and that benchmark isn't expected until 2018. While Kia's plant is slated to have a capacity around 300,000 vehicles a year when it opens in 2016, Albarran thinks Hyundai might start smaller at just over 100,000 annual examples. Some of those would likely include subcompact models for the Mexican market. The Korean automaker was rumored to be looking into a factory south of the border as far back as 2013.

Hyundai/Kia's Prius rival to arrive by 2017

The Toyota Prius is the undisputed king of the hybrid market, but Hyundai and Kia are hoping to challenge its reign in the coming years with their own dedicated model. However, in all likelihood this is the same technology being shared between them. "We will take the lead in the future by raising the competitiveness of our environment-friendly cars like hybrid-only cars, plug-in hybrid cars and fuel cell hydrogen cars," Hyundai Motor CEO Kim Choong-ho said to Reuters, during the launch of another vehicle in South Korea.
While Kim didn't say when the model would be ready, Autocar in Europe spoke to people at Kia, who said that the company's own hybrid was two years away and codenamed the DE. The initial vehicle is reportedly a five-door hatchback that's about 169-inches long, with more conventional styling than the Prius. Its powertrain is reportedly based around a 1.6-liter engine with electric assist. A plug-in version might follow later, and other bodystyles on the platform are possible. A recently spotted test mule might show the current state of development on the project (pictured above).
According to Reuters, the decision for the new vehicle comes in order to meet tighter emissions in some markets. However, it seems like a challenging move for the US market. Hyundai already sells its Tucson fuel cell in limited quantities and the Sonata hybrid, and Kia has the Optima hybrid and Soul EV. Industry analysts are also predicting that hybrids might have a hard time versus internal combustion engines in the coming years. In addition, Toyota is rumored to get fuel economy close to 60 miles per gallon for some versions of the next Prius. All of these factors make selling the models here a potentially difficult undertaking.

Kia dealer: Soul EV nothing but a political statement

It looks like Kia of Vancouver didn't get the company memo. While the South Korean company is expanding the sales area for the Soul electric vehicle, management at a Kia dealer in British Columbia's biggest city isn't convinced of the EV's earth-saving and potentially dollar-saving attributes, according to Inside EVs. Managers spelled out their reasoning in a series of alleged e-mails to a prospective customer, and you have to admire their conviction. One of Kia of Vancouver's managers referred to the Soul EV as a "social/political statement," and spelled out his opinion that the model won't help the environment because of what he says is the extra carbon cost to produce an electric battery (a long-debated subject). A second manager from the dealership took a slightly more conciliatory tone but still questioned whether the extra new-vehicle cost would allow for the prospective driver to save money while calling gas-powered cars "more reliable," according to Inside EVs. The automaker isn't happy. "Kia Canada disagrees with the statements made and is in the process of addressing this matter," Kia Canada spokesman Jack Sulymka told AutoblogGreen. The Soul EV just won the first-ever Canadian Green Car of the Year Award, beating out the Honda Fit, Subaru Legacy and Toyota Camry Hybrid in the process. Related Videos: Featured Gallery 2015 Kia Soul EV: Quick Spin View 37 Photos News Source: Inside EVs via Green Car ReportsImage Credit: Drew Phillips Photography Green Kia Electric kia soul ev