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Supermodel Adriana Lima kicks off World Cup fever with Kia

Americans, it has been said time and time again, will never embrace soccer. Not when we have so many other sports (like baseball, basketball, hockey and American football) to watch, cheer on and follow. But if anyone can change minds, surely it's Adriana Lima. The Latin American supermodel - best known for being a Victoria's Secret Angel - is the lust-worthy centerpiece of Kia's campaign for the FIFA World Cup, taking place this year in her native Brazil.
Kia is sponsoring this year's international soccer championship, and is kicking off its campaign with two ads in which Lima does her best to convert Americans into futbol fans and players. Which seem like a losing battle to begin with, but the least believable part of it very well might be that an international supermodel like Adriana would be driving around in an Optima or Sorento and not in a Mercedes or Maserati convertible. Of course that doesn't mean we mind watching her try, and so can you in the pair of clips below.

Kia Telluride Concept is a 400-hp hybrid based on Sorento SUV [w/video]

After teasing the exterior and the interior of the Kia Telluride, here we have the full monty in Dark Pyrite Green. Although Kia warned us that this is only a design exercise for a full-sized, three-row, seven-seat hauler, the brand notes that all of the primary bits are based on existing production Kia technology. It's built on the modified underpinnings of the mid-sized Sorento crossover, but the Telluride's wheelbase is 11.9 inches longer, and overall it's 9.5 inches longer, 4.7 inches wider, and 4.4 inches taller than the mid-sizer. Inside, Kia worked hardest on the well-being of second-row passengers. Four captains chairs comprise the first two rows, and the second-row thrones have footrests that can be folded nearly flat when not in use. Sensors in the forward four seats have sensors that read the "vital health information" of occupants and display it on door panels. Those in the second row will then benefit from Light Emitted Rejuvenation – a light show provided by an LED panel under the sunroof – to treat jet lag. Other notables inside include 3D printed components in front, and a swipe-controlled media panel behind the front seats. As for the design, the front fascia goes so bold that it reminds us of an American pickup truck. Behind what Kia calls the "tiger nose" grille is a 270-horsepower, 3.6-liter V6 paired with a 130-hp electric motor, said to return more than 30 highway miles per gallon in all-wheel-drive guise. Kia has a less powerful hybrid crossover coming soon called the Niro. Kia wants you to recall that it has a history of turning concepts into production vehicles. But you should also remember that the firm's first and only other full-size entry, the body-on-frame Borrego that lasted all of a year in production, started off as the Mesa concept. Check out the press release below for more. KIA TELLURIDE CONCEPT MAKES WORLD DEBUT AT NORTH AMERICAN INTERNATIONAL AUTO SHOW IN DETROIT Elegant and Sophisticated, the Kia Telluride Combines Breakthrough Technology, Rugged Beauty, and Functionality in a Full-Size Sport Utility Vehicle • Telluride takes Kia's design language in a bold new direction and suggests styling of a possible future premium large SUV in the brand's lineup • Telluride pushes the boundaries of technology with unique in-cabin health-and-wellness technology and luxury DETROIT, Jan.

Next-gen Kia Optima previewed for New York Auto Show

To say the Optima is a vital product for Kia would be an understatement. In fact, the Korean automaker reports that the sedan has been its best-selling model in America for three years running. Replacing it with an all-new model, then, would be a big move for Kia, and that's exactly what it's gearing up to do. The all-new Optima is previewed here in a pair of teaser renderings, and the car is set to debut at the New York Auto Show. Though Kia has given us little in the way of information to accompany the drawings, it's clear that the design has borrowed heavily from the Sportspace concept that debuted in Geneva earlier this month – albeit in production form, and with a trunk instead of an extended roofline. The outgoing Optima was introduced five years ago and is built at plants around the world for local consumption, including in Georgia for the North American market. This will be the fourth iteration of the breed. KIA TO UNVEIL ALL-NEW OPTIMA AT NEW YORK AUTO SHOW Following its 2010 debut at the New York International Auto Show, the Optima became a catalyst for Kia Motors' tremendous growth and has been the brand's best-selling vehicle in the U.S. for three years running. Now, five years later, Kia will return to New York on Wednesday, April 1, for the world debut of the passionately designed and obsessively crafted all-new version of its popular midsize sedan. Related Video: