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A verified hit, Kia Soul EV will come to new markets

Today at the Chicago Auto Show, Kia introduced a new off-road Trailster plug-in concept, but the real-world news was all about how the Soul EV will be traveling to places it hasn't gone before. When Kia introduced the Soul EV in Chicago last year, it said that the car would some day be available in five states: California, Oregon, New York, New Jersey and Maryland. Today, company executives said the car will be coming to more markets – they just declined to mention where, exactly. The Soul EV is currently sold in just 17 dealerships in California, Orth Hedrick, vice president of product planning at Kia Motors America, told AutoblogGreen. "For the next stage, we were originally planning on hitting the east coast, but we are changing that around a little bit. You'll see more availability," he said. Hedrick said that the change was prompted by the simple fact that the Soul is attracting new customers. "We went back to the factory and told them it's doing very well and it's now expanded beyond an EV, it's something bigger," he said. "It's helping us get a dialogue with completely new, different customer that we normally wouldn't see in a Kia store. So we would like the opportunity to take it further." We asked if customer interest in the compliance car caught the company off guard. Hedrick said that wasn't quite the right way to look at the history of the Soul EV. "When we looked at it originally, we were trying to go beyond the compliance part," he said. "We understood, of course, that we had to do it, but we wanted to showcase something that was really strong for us, which is the Soul, and we thought it would help build out the Soul family and bring more people to see us and that's exactly what's happening. It was a little more than compliance but I think we were kind of shocked how well it was received. It's been a huge hit." "Huge" in this case means bigger than Kia's original production capacity estimates, he said, without getting into specifics. It was "significantly more than what we originally planned for," he said. The Soul EV is built in Korea and the car is sold there, the US and will be coming to Europe as well. "I don't think they're in a position to ramp up quickly," Hedrick said, "They're in the process of ramping up more and we'll have an announcement, we hope, by New York, about where we're going to go to." The New York Auto Show media days start April 1, 2015.

Goes Both Ways: Free-trade pact sees South Korean brands losing share at home

France has been vocal, but not alone, in noting the rise of the South Korean automakers in Europe. The signing of a free-trade pact in 2011 between South Korea and the EU, along with the especially value-conscious buyers in a crisis-stricken Europe, has seen market share increases measuring in the double digits for Hyundai and Kia - analysts expect 14-percent growth for the two in 2012.
A report in Bloomberg has found that there's pain at the other end, too: The pact more than halved import tariffs on European cars headed to South Korea to 3.2 percent, and prices are now close enough to domestic offerings for more South Koreans to pay the premium for foreign luxury nameplates and the cachet they confer. Products sold by the five domestic automakers hogged 92 percent of the market last year, and sales have dropped 5.2 percent this year whereas import sales have risen by 24 percent. This will mark the first year that imports claimed ten percent of the market; compare that to 2002, when domestic market share in the world's 11th largest auto market was 99 percent.
The Germans are at the head of the arrow, counting for 65 percent of imported car sales, but every foreign maker has seen double-digit gains. Analysts think foreign makes could ultimately grab 15 percent of the market.

Kia releases first photos of new Sportage

Occasionally, an automaker introduces a great looking concept that translates seamlessly into a very handsome road car. This isn't exactly one of those times. Kia has released the first three images of the new Sportage, the company's small CUV. The company says they drew inspiration for the production model from the Provo Concept, shown at the 2013 Geneva Motor Show, although we see quite a lot more inspiration from the Niro Concept, originally introduced at the 2013 Frankfurt Motor Show, particularly around the front fascia. In fact, when we originally covered the Niro, commenter sp33dklz went as far as saying, "So, by the time this gets to us it will be a new four-door Sportage?" Gold star to you, sir. The front end is a rather busy place, although the rest of the design appears far cleaner. In front, you have almost top-mounted headlights that remind us a bit of the original Subaru B9 Tribeca. Kia's Tiger Grille is there, and it's flanked by four-unit LED running lights, like those used on the Sorento and Optima. While there's a bit too much going on up front, the rear end is a much cleaner affair. A chrome strip ties together the flattop taillights, while a pair of oval exhaust poke out of the silver-colored diffuser/bumper guard. The greenhouse gets an aggressive shape and a thick D-pillar, while meaty wheel arches and large alloy wheels – we're betting they're at least 18s – add some spice to the two-box profile. Check out the trio of images of the new Sportage at the top of the page. Then scroll down for the official press release and register your opinion in Comments. We'll have much more on the all-new Sportage when we make the trek to the 2015 Frankfurt Motor Show next month. FIRST EXTERIOR IMAGES OF ALL-NEW SPORTAGE All-new Sportage to be unveiled at IAA Frankfurt New "face" is biggest design change European Design Centre led styling Kia Motors has today revealed the first official exterior images of the all-new Kia Sportage, featuring a dynamic and strong new design. The all-new Sportage will make its global debut at the Frankfurt International Motor Show on 15 September 2015. Entering its fourth-generation, the all-new Kia Sportage features a bold, progressive design, with the vehicle's designers creating a sense of power and agility from every angle.