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LeBron James ad claims $10M fan bet proving he drives K900

As one of the nation's most famous and top paid professional athletes, LeBron James' Kia K900 sponsorship has always left us suspicious to its sincerity. The basketball player could buy any other vehicle in the world but claimed to be a fan of Kia's rear-wheel drive sedan even before he signed up as the brand's pitchman. While no weirder than many other NBA auto ads, the idea is still hard to believe. The company now wants to challenge the cynics with a three-commercial campaign called The Truth that stars King James responding to actual tweets about him driving the K900. The first commercial titled Ten Mil (above) starts with James checking Twitter and finding a skeptic that bets $10 million that the player doesn't drive the K900 to games. Since that's not the case, James confirms that a wager on social media is a binding contract and hops in the Kia with an armored car following him to go pick up the cash. However, the spot misses the mark slightly because we still only have James' word that he really takes the Kia to games Once the spots start airing, you can bet Cleveland fans start keeping an eye on how the player arrives to Quicken Loans Arena. It better be in the K900 for this campaign to work. LEBRON JAMES TELLS "THE TRUTH" ABOUT DRIVING HIS KIA K900 LUXURY SEDAN 11-Time NBA All-Star Responds To Real Tweets in New Ad Campaign First of three spots from "The Truth" campaign will begin airing on TV tonight and can be viewed at Kia.com and YouTube.com/Kia Multiplatform campaign will run through the remainder of basketball season and includes television, digital and social media elements IRVINE, Calif., December 3, 2015 – Last year, when LeBron James Tweeted "Rolling around in my K900. Love this car!!" and later stated he was a K900 driver before becoming Kia Motors' luxury ambassador, naysayers took to social media to question the validity of his claims. Now, with sales of Kia's rear-drive luxury sedan up considerably over 2014 levels, the 11-time NBA All-Star and avid car collector is tackling that skepticism head-on to prove the K900 is in fact "Fit For A King" in a new ad campaign from Kia Motors America (KMA).

Kia spotted testing new 2016 Sportage in Germany

Though the first-generation Kia Sportage stuck around for a whopping eleven years, its successor was on the market for six years before the current model was introduced in 2010. At that rate, Kia is likely to reveal the fourth-gen model some time next year, and that is precisely what we seem to have here in this latest batch of spy shots. Spotted undergoing testing at the Hyundai-Kia Technical Center in Russelsheim, Germany, this pair of Sportage prototypes are wearing a lot of camouflage to keep us from extrapolating too much about their design. Still, we're expecting much of the KX3 concept to make it onto the production Sportage as Kia moves its crossover design language in one direction and the sedans in another. Look for a wider, lower grille, wrap-around headlamps and more prominent fog lights to characterize the front end, new LED taillights around back and a silhouette similar to the current model's in between. Expect a range of gasoline and diesel engines to be offered in markets around the world, from 130 horsepower up to 250, mated to a seven-speed dual-clutch transmission. Equipment can be anticipated to be upgraded inside as well, bringing to bear the resources of what has become one of the world's largest automakers. Featured Gallery 2016 Kia Sportage: Spy Shots Image Credit: CarPix Spy Photos Kia Crossover kia sportage

2020 Ford Escape hybrids vs other crossover fuel sippers: How they compare on paper

Along with a new generation of Escape, Ford also reintroduced the world to the 2020 Ford Escape Hybrid. And if that weren't enough, Ford is adding a plug-in hybrid version. This is a sign of the times: people are more crossover crazy than ever, but are also seeking ways to use less fuel, whether it's for environmental or purely money-motivated reasons. The Ford hybrids aren't the only fuel-efficient compact crossovers on the market. They will be going head-to-head with conventional hybrids including the 2019 Kia Niro, 2019 Nissan Rogue Hybrid and 2019 Toyota RAV4 Hybrid. There are other plug-in hybrids including the 2019 Subaru Crosstrek PHEV, 2019 Mitsubishi Outlander PHEV and the plug-in version of the 2019 Kia Niro. There are even a couple diesels in the form of the 2019 Chevy Equinox and 2019 GMC Terrain. So we've rounded up the details on all these crossovers to see who leads and lags in criteria such as power, fuel efficiency, space and price. Check out all their details below. 2019 Subaru Crosstrek Hybrid View 68 Photos How do their engines and fuel economy compare? Conventional Hybrids and Diesels Let's face it, if you're buying one of these crossovers, one of the things that matters most to you is just how frugal with fuel they are. We'll start off with the conventional hybrids and diesels, and the clear victor is the Kia Niro, which in base FE trim, manages to hit 50 mpg combined. This is thanks to it sharing its powertrain with the Hyundai Ioniq, the Hyundai equivalent of the Toyota Prius. Buyers should take note that only the FE returns such high fuel economy. The LX and EX drop to 49 mpg, and the S Touring and Touring get 43. Even then, the least efficient Niro is the most efficient of the normal hybrids and diesels. It is nearly the least powerful, though, with 139 horsepower. Just behind it is the Toyota RAV4 Hybrid. It delivers 40 mpg combined, and it has an ace up its sleeve: it comes standard with all-wheel drive. Every other vehicle in this powertrain group has front drive standard, and the Niro isn't available with all-wheel drive at all. If that weren't enough, the RAV4 Hybrid also boasts the most power at 219 horses. While we can't say anything about Escape Hybrid fuel economy, we do know that it will make 198 horsepower, which is close to the class-leading RAV4. The least powerful of these is the Equinox and Terrain, and they return the worst fuel economy at 32 mpg.