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KIA: Walken Closet

Kia quite literally had no other option than to secure Christopher Walken to star in this commercial. It's entitled Walken Closet, and the misspelling is clearly intentional. Watch as Walken portrays himself as only he can (obviously) in this humorous ad. Oh, and the sock puppet. How could you forget the sock puppet? Marketing/Advertising Kia Super Bowl Commercials 2016 super bowl ad

Kia teases B-segment concept headed to Frankfurt

It's not uncommon to see an automaker go a little outside of its comfort zone when creating a concept car, but Kia seems to be going all out for a new small concept it plans to unveil at the Frankfurt Motor Show. Although there is not much information to go on about this unnamed concept, Kia does say that it "hints at a possible future B-segment contender."
With headlights that would look at home on a C7 Corvette or Jaguar F-Type and door cut lines reminiscent of a Ford GT, we can only imagine how sporty this car will look in the flesh. The wide door openings also give a good glimpse inside the car revealing details deep, flat-bottomed steering wheel with paddle shifters and the peculiar rotary-style shifter, but our attention is on the instrument panel switches. If you look closely, the second switch from the left seems to be for a center differential possibly hinting at a future sporty all-wheel-drive Kia. Yes, please! Scroll down for the brief press release on the car, and stay tuned for more info as we'll be on hand covering the show next month.

Kia K900 flagship to make advertising debut during Super Bowl

Kia is already solidifying its advertising plans for the 2014 Super Bowl, targeting a 30-second spot for its new, rear-drive K900 sedan during during the biggest football game of the year. The cost for this half-minute of air time? $4 million.
Of course, Kia is no stranger to advertising during the Super Bowl, with the Space Babies and Hot Bot ads of last year and the Mr. Sandman spot in 2012. But the stakes with the K900, which see the Korean brand attempting emulate its corporate cousin/bitter rival Hyundai, by moving into the rear-drive luxury space, are far, far greater. After all, Kia's previous Super Bowl ads were all for models in established segments - the K900 is an entering a realm the brand has never played in before.
The Super Bowl spot will be the first exposure to the K900 for many potential buyers, and considering that the South Korean brand is targeting conquest sales, according to the report from AdAge, it's important that it makes a good showing on such a large stage. As for the theme of the ad, there isn't much speculation from the execs this early in the game, according to AdAge. Looks like we'll be waiting until February to find out.