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Kia K900 flagship to make advertising debut during Super Bowl

Kia is already solidifying its advertising plans for the 2014 Super Bowl, targeting a 30-second spot for its new, rear-drive K900 sedan during during the biggest football game of the year. The cost for this half-minute of air time? $4 million.
Of course, Kia is no stranger to advertising during the Super Bowl, with the Space Babies and Hot Bot ads of last year and the Mr. Sandman spot in 2012. But the stakes with the K900, which see the Korean brand attempting emulate its corporate cousin/bitter rival Hyundai, by moving into the rear-drive luxury space, are far, far greater. After all, Kia's previous Super Bowl ads were all for models in established segments - the K900 is an entering a realm the brand has never played in before.
The Super Bowl spot will be the first exposure to the K900 for many potential buyers, and considering that the South Korean brand is targeting conquest sales, according to the report from AdAge, it's important that it makes a good showing on such a large stage. As for the theme of the ad, there isn't much speculation from the execs this early in the game, according to AdAge. Looks like we'll be waiting until February to find out.

These cars are headed to the Great Crusher In The Sky

It happens every year. We bid adieu to some cars and trucks that will be missed, and say good riddance to others wondering how they stayed around so long. Whether they're being killed off for slow sales or due to a new product coming along to replace them, the list of vehicles being discontinued after 2012 is surprisingly long and diverse.
CNN Money has compiled a list of departing vehicles, to which we've added a few more of our own. In the slow sales column, cars like the Lexus HS 250h, Mercedes-Benz R-Class and the full Maybach lineup appear, while the Ford Escape Hybrid, Mazda CX-7 and Hyundai Veracruz are all having their gaps filled with more modern and more fuel-efficient alternatives. Obvious exceptions to the rule include models that still sell in decent numbers like the Jeep Liberty and the Chrysler Town & Country (which will eventually be replaced by a crossover-like vehicle).
Check out our gallery of discontinued cars above, then scroll down for more information.

2018 Kia Stinger will start at $32,795

The 2018 Stinger proves that Kia can indeed make a credible performance sedan. And now we know exactly how much it will cost to park the rear-wheel-drive hatchback in your garage. The 2018 Kia Stinger starts at $32,795 with its standard 255-horsepower turbocharged four-cylinder engine. Opting for all-wheel drive, which is available across the board, bumps the price up by $2,200. A Stinger with the premium package that brings LED lights, a sunroof, power seats, navigation, and a nice sound system will set you back just under $38,000. If you want a Stinger GT and its 3.3-liter twin-turbo 365-hp V6, expect a sticker of at least $39,895. A fully loaded Stinger GT2 will run $50,395. That sounds pricey, but only if you're basing your buying decision on the badge. We tested this performance-bred Kia on the world's best-known race circuit, the Nurburgring, and came away mightily impressed. The Stinger is aimed at premium brands like Audi, BMW, and Mercedes-Benz, and with that in mind, it's priced appropriately. Only time will tell if the car-buying public at large agrees. We'll find out soon; the Stinger will hit dealerships within the next few weeks. Related Video: Featured Gallery 2018 Kia Stinger View 37 Photos News Source: Kia Auto News Kia Car Buying Hatchback Performance Sedan kia stinger gt kia stinger