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Chrysler uses Super Bowl spots to honor troops, farmers

How do you follow up such revered and successful ads as Chrysler's last two Super Bowl commercials? Imported from Detroit and Halftime in America should be given credit for giving the automaker's public perception a complete overhaul after its rescue from the brink with taxpayer money. What next, then?
We just found out during Super Bowl XLVII. This year Chrysler went with two commercials, one for Jeep and the other Ram. The two-minute-long Jeep commercial, called Whole Again, is narrated by Oprah Winfrey and presented as an open letter to the service men and women of America, simply expressing admiration for what they do - poignant message coming from a company whose history is so entwined with that of the military's.
The Ram commercial, called Farmer, honors the agricultural backbone of this country. Its soundtrack is a speech entitled "So God Made a Farmer" given by the famous radio broadcaster Paul Harvey, which plays over a slideshow of original photography commissioned by Ram. The images, of course, focus on farming and the people who do it for a living, and there's a few Ram trucks in there, as well.

Jeep Wrangler Willys Wheeler wants mountains, not a stage

We've said it before and we'll say it again - while we usually grow tired of the endless barrage of special edition vehicles, that isn't the case with the Jeep Wrangler. Every unique model we encounter seems cooler than the one before it, and this Willys Wheeler Edition is no exception.
The Willys Wheeler package is sort of a throwback to early Jeep CJ models, and wears "Willys" stickers on the hood. There's also a gloss black grille, rock rails to protect the side sills, and unique 17-inch black wheels wrapped in meaty BF Goodrich KM Mud Terrain tires. For proper off-road prowess, this special edition uses a Dana 44 rear axle with a limited-slip differential and a 3.73 final drive ratio.
Look for the Willys edition to hit dealerships early next year, starting at $25,795 for the two-door version and $29,595 for the four-door. Feel free to read all about it in the press release below.

The fascinating history of the Popemobile

Pope Francis will be arriving today in the US for a variety of stops, including the World Meeting of Families in Philadelphia, PA. While here, the Pontiff won't be riding in the usual Mercedes-Benz Popemobile, but instead will make a more American switch to a modified Jeep Wrangler, according to the Washington Post. It'll feature a protected front, top, and rear, but the sides will be open for His Holiness to see the throngs of people gathering for him. For hundreds of years, Popes were transported in horse-drawn carriages or sometimes carried in an enclosed chair by footmen, but His Holiness finally traded for some real horsepower in 1929. While his ride sometimes varied depending on the country being visited, a Mercedes-Benz was generally the common choice. However, the Pontiffs have ridden in everything from a modified GMC Sierra to a Ferrari Mondial over the past few decades. Pope Francis has definitely preferred more plebeian transportation, though, including a Renault 4 running on biofuel. A trip to South Korea even put him in a Kia Soul, and he opted for an Isuzu D-Max in the Philippines. The Post's whole list is quite a fun read, and it's fascinating to see how the Popemobiles evolve over time. Related Video: