2010 Jeep Wrangler Unlimited 4wd 4dr Sahara Hard Top Leather Sirius Satellite on 2040-cars

Auto blog

YouTube tallies votes for this year's top five Super Bowl spots [w/video]

When we asked you to tell us which of this year's 16 car-themed Super Bowl commercials you liked best, you chose the Farmer commercial from Chrysler Group, advertising the Ram trucks, over Audi's Prom commercial in second place. Turns out the voters in YouTube's Ad Blitz poll agreed, voting the same commercial to the number one spot from among the field commercials in every category.
From there, however, they went in a totally different direction. Budweiser's The Clydesdales spot came second, Samsung's The Next Big Thing took third. The Jeep Whole Again ad scored fourth in the YouTube poll, fifth in our poll of auto commercials, and the Hyundai Team spot got fifth from the YouTubers, but ninth in our poll.
The voting results don't match up with the viewing numbers, though - while Farmer has more than 13 million views, The Next Big Thing is well beyond 21 million. You can read the press release below and see all five spots, lined up for you, one more time.

2014 Jeep Cherokee facing production delay

Jeep's bold-faced new direction spearheaded by the 2014 Cherokee is facing some teething issues. According to a report by the Detroit Free Press, production start-up of the controversial new utility vehicle at its Toledo North facility is running about a month behind schedule "due to a wide range of issues." That's according to Mark Chernoby, senior vice president of engineering at Chrysler.
Chernoby maintains that the issues being encountered aren't unusual for the launch of a new vehicle - particularly one with a new powertrain - and he downplayed the delay, telling Jeep dealers that they "will have ample inventory of the midsize SUV by fall." Among the kinks being worked out? Calibrating the Cherokee's cutting-edge ZF nine-speed automatic transmission and refining assembly line tasks to make the process more efficient.
Chrysler expects to start building retail-ready versions of the Cherokee around mid-June, with official sales slated to start in September.

NHTSA closes book on Jeep 'trailer hitch' recall after all

After much debating and hand-wringing, the National Highway Traffic Safety Administration now says it has "no reservations" with Chrysler's plan to recall certain Jeep Liberty and Grand Cherokee models over concerns that their fuel tanks, which are located behind the rear axle, could rupture or leak in the event of a rear impact. The longstanding argument between the two entities saw Chrysler openly defy the Feds after a request to recall 2.7 million units back in June.
Chrysler's "voluntary campaign" will instead see it recall 1.56-million 1993-2004 model year Grand Cherokee SUVs, along with 2002-2007 Liberty models. Affected vehicles will get a trailer hitch installed free of charge, which Chrysler says will provide an additional degree of protection for the fuel tanks in the event of a crash. Jeeps with Mopar-branded hitches or hitches that were installed at the factory aren't affected by this recall.
Chrysler's argument throughout this battle has been that the Jeeps in question are no more susceptible to fires than comparable vehicles from the same time period, a position that NHTSA has seemingly arrived at as well. "Those vehicles performed at a rate similar to their peers. That is the keystone analysis as to whether something poses an unreasonable risk to safety," said outgoing NHTSA boss David Strickland during an interview with the The Associated Press.