2007 Jeep Wrangler Unlimited X Incubus Edition on 2040-cars

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Jeep Chief and Wrangler Red Rock Responder teased ahead of Easter Jeep Safari

Jeep is being coy about it's lineup for the 2015 Moab Easter Jeep Safari, releasing just a pair of shots and an exceptionally brief press release on two of the seven concepts coming to the desert later this month. So, what can we glean from the limited assets that have been given to us? Well, as we said, we know Jeep is bringing seven vehicles to its big festival. We also know the names of two vehicles, shown above – there's the Chief and the Wrangler Red Rock Responder. Which is which? A fair question. We're betting the second image is the Wrangler-based Red Rock Responder. As for the Chief, well, we've absolutely no idea what to expect there. Jeep's Moab concepts generally include the model name on which their based – see the Grand Cherokee Trail Warrior and Cherokee Dakar from last year, or even the Wrangler Red Rock Responder, mentioned above. There's no such moniker on the Chief. As for the Chief's illustrated teaser image, as we said, it doesn't reveal much. The body is angular, and quite Jeep like, with squared-off wheel arches and decidedly old-school taillights. Beyond that, though, we don't have much to go on. Expect much more not just on the Chief and Red Rock Responder, but on all seven of the concepts Jeep is bringing to Moab. The party starts on March 28 and runs until April 5. Be sure to check back then for full coverage. Related Video:

This American Life spends a week selling Jeeps in Long Island

So you think you know car dealers? Well, maybe you do, but This American Life spent a month at Town and Country Jeep Chrysler Doge Ram in Long Island to give us a behind-the-scenes look (or listen, since it's a radio program) at what it's like to be a car dealer.
Yes, there's a lot of swearing in thick New York accents, frustration, confusion, and generally it's a madhouse at the dealership. But that's understandable when the sales staff has to sell 129 vehicles in October in order to get an $85,000 manufacturer bonus - with several other Jeep dealerships within a 10-mile radius.
The episode, 129 Cars, is worth a listen, but make sure you have 71 minutes to spare if you want to get through it in one sitting. Head here for the unedited version or here for the bleeped version (which is 58 minutes long).

Jeep Wrangler Mojo and Cherokee Dakar teased ahead of Moab Easter Safari

Jeep has an annual tradition of debuting wild, new concepts during its Easter Jeep Safari, and this year looks to be no different. The automaker has already confirmed two of the six vehicles for 2014 - the Cherokee Dakar (pictured above) and Wrangler Mojo. This year's event runs in Moab, Utah, from April 12-20.
There are no official details about either of the concepts yet - Jeep will release more info on the new models next week. Judging by the pictures, though, the Cherokee Dakar appears to be lifted with some knobby off-road tires. The Wrangler Mojo looks to have a bulging hood that might hide a more powerful engine underneath.
Past vehicles at the Easter Jeep Safari have included a Hemi V8-powered Wrangler, a classically inspired pickup and modernized Jeep Forward Control. Since this is the brand's chance to express itself every year, hopefully it has some more sensational concepts up its sleeve. Scroll down to read the little information that has been revealed about this year's models so far.