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Jeep idles second shift it hired a month ago for 2014 Cherokee

In an unusual move, Chrysler is idling its recently hired second shift of 2014 Jeep Cherokee builders because, Chrysler spokeswoman Jodi Tinson said in a statement, it already has built the "critical number of vehicles we need to stock dealerships once containment is released," Automotive News reports.
After the "critical" 9,430 Cherokees were built, the layoff was enacted so as not to strain the automaker's logistics partners before the Cherokee is actually released. Chrysler says the temporary layoff will last about two weeks, with 500 workers out of work and another 600 reassigned at the Toledo Assembly Complex where the sports utility vehicle was being built. The second-shift workers were hired on August 19.
Chrysler previously insisted that it would release the Cherokee to dealerships by the end of the third quarter, and it initially planned to start selling the SUVs in mid-August. Apparently the Cherokee needed a software fix before hitting showrooms, which is how Chrysler explains why the release schedule is out of whack. We're thinking that this software fix addresses the "powertrain calibration" issue that delayed the first media test drives of the model. According to the Toledo Blade, Chrysler has admitted it is doing "extended quality validation testing" but refused to provide more information.

Jeep follows up Super Bowl spot with call to help the USO

Once again, Chrysler had one of the most talked about Super Bowl commercials with its two-minute Whole Again Jeep spot, which was used to highlight its Operation SAFE Return program for US military personnel returning home from active duty. As part of this campaign, Jeep announced today that it will be donating up to $300,000 to the United Services Organizations (USO), and you can help.
Simply tweet using the #joinOSR hashtag on Twitter, visit the Yahoo! homepage or go to the Jeep Operation SAFE Return website, and Jeep will donate $1 to a fund that provides returning troops things like employment assistance and incentives to buy new vehicles. Jeep is also donating to this charity to the tune of $250 for each Jeep Wrangler and Wrangler Unlimited (including the Freedom Edition model) and Jeep Patriot Freedom Edition model sold.

Jeep CEO details the next Wrangler's push for efficiency

Jeep CEO Mike Manley's brief for the new Wrangler is a simple one – don't mess it up. But in that pursuit of keeping things proper, the affable Englishman has revealed that the brand is trying to walk a fine line while bringing its most iconic model into the 21st century. That's most important on the car's exterior. Like other long-serving American vehicles, the Wrangler is defined by its image. But even with aerodynamics playing a bigger role on the JK's successor, Manley was adamant during a conversation with Automotive News that the boxiness will carry on. "You have to be very careful with the aero of Wrangler, because at the end of the day, it needs to be recognizable as a Wrangler," Manley told AN. "To some extent that restricts you on some of the aero that you can do." Spy photos show a more rakish windshield and fascia, both key moves to lessen the aerodynamic impact of the Jeep's traditionally brick-like design. "But with weight and a number of the changes that we've made, you're going to see that we've really pushed that vehicle forward in terms of its fuel economy." The context of that last sentence points to a weight savings, something Automotive News backs up. While the Wrangler won't go all-aluminum, its frame is going to be lighter and stronger, and it will use aluminum for certain "hang-on" body parts. But this push for weight savings won't extend to the Wrangler's intangibles. It'll still ride on a body-on-frame architecture and feature solid axles at both ends, for example. Combine Manley's comments and AN's reports with news that the Wrangler will use an eight-speed automatic and offer diesel and four-cylinder turbo power in its next generation, and it's clear Jeep is trying to make the biggest strides in decades without alienating its die-hard fans. Related Video: Featured Gallery 2018 Jeep Wrangler Detailed Spy Photos View 18 Photos News Source: Automotive News - sub. req.Image Credit: KGP Photography Green Jeep SUV Off-Road Vehicles Mike Manley