1993 Jeep Wrangler S 2dr 4wd Suv on 2040-cars

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Chrysler uses Super Bowl spots to honor troops, farmers

How do you follow up such revered and successful ads as Chrysler's last two Super Bowl commercials? Imported from Detroit and Halftime in America should be given credit for giving the automaker's public perception a complete overhaul after its rescue from the brink with taxpayer money. What next, then?
We just found out during Super Bowl XLVII. This year Chrysler went with two commercials, one for Jeep and the other Ram. The two-minute-long Jeep commercial, called Whole Again, is narrated by Oprah Winfrey and presented as an open letter to the service men and women of America, simply expressing admiration for what they do - poignant message coming from a company whose history is so entwined with that of the military's.
The Ram commercial, called Farmer, honors the agricultural backbone of this country. Its soundtrack is a speech entitled "So God Made a Farmer" given by the famous radio broadcaster Paul Harvey, which plays over a slideshow of original photography commissioned by Ram. The images, of course, focus on farming and the people who do it for a living, and there's a few Ram trucks in there, as well.

NHTSA investigating power modules on Chrysler Group SUVs and minivans

The Center for Auto Safety is officially petitioning the National Highway Traffic Safety Administration to begin scrutinizing alleged problems with the totally integrated power module (TIPM) on about 24 Chrysler Group SUVs and minivans. The advocacy group claims that the part's failure can cause affected vehicles to stall or not start at all. NHTSA is still looking into the accusations and deciding whether a full investigation is actually warranted.
The CAS petition claims at least 70 TIPM failures, but according to NHTSA, six of the complaints are for models that don't have the modules. In 34 of the reported cases, the vehicles refused to start, and in 17 of them the engine stalled. There were also two allegations of smoke and one of a fire. However, none of these affected airbag deployment or resulted in a crash.
This petition isn't the first TIPM-related problem for Chrysler Group. A recent report in the New York Times alleged that it found 240 complaints potentially related to the issue on NHTSA's website alone. In September, the automaker also recalled 230,760 examples worldwide (188,723 in the US) of the 2011 Jeep Grand Cherokee and Dodge Durango replace the fuel pump relay circuit inside of the TIPM-7 with one external to the unit. The original part could allegedly cause the models to stall without warning. Even earlier, the company also recalled about 80,000 examples of the Jeep Wrangler and Dodge Nitro in 2007 to have the module reprogrammed.

Jeep Grand Cherokee redesign delayed

The launch of the next-gen Jeep Grand Cherokee is being now being pushed back until late 2018 or even into 2019, Jeep CEO Mike Manley indicated Friday, according to Automotive News citing a Reuters report. Under the original five-year plan, the SUV was supposed to be replaced in the third quarter of 2017. That would have made for a big year for Jeep with a refreshed Renegade and new Wrangler also slated for 2017. A delayed Grand Cherokee could send ripples through Jeep's product plans. The three-row Grand Wagoneer is meant to give the brand a vehicle to take on the Land Rover Range Rover, but it's supposed to use the same platform as the Grand Cherokee. This change is rumored to push that important model's launch further back. There's less uncertainty when it comes to the next-gen Wrangler. Manley said that the model was "broadly on track," according to Automotive News. The five-year plan aimed for a launch in the second quarter of 2017. Controversy, however, has swirled over possible plans to move the Wrangler from its longtime Toledo, OH, factory. One problem Jeep doesn't have to worry about right now is sales. According to Automotive News, Manley said volume was up 20 percent globally and could reach 1.2 million by the end of the year. He also indicated the brand was "on pace" to reach its 1.9-million-vehicle goal for 2018. The Grand Cherokee delay comes in the wake of rumors that FCA US is shuffling around its previous five-year vehicle launch plan to postpone several models. Related Video: