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Dodge muscle cars, armored Jeep to star in Furious 7 [w/video]

We're less than a month away from the smorgasbord of speed, stunts and shooting that is Furious 7, and it arrives in theaters on April 3 as one of the first big films of the year. Starring Fast and Furious regulars Vin Diesel, Paul Walker and Dwayne "The Rock" Johnson, plus Jason Statham as the big villain, this entry looks to be another exciting addition to the franchise. With such a major movie that features cars as much as the actors, it shouldn't be a surprise that an automaker is getting in on the action as a promotional partner. FCA US supplied nearly 30 vehicles for the film, including prominent roles for a 2015 Dodge Charger, Challenger R/T and armored Jeep Wrangler Unlimited. To really play up the connection, the automaker has laid out a global advertising campaign featuring its models. The marketing includes a variety of unique spots with the cars appearing online and in music videos. Among them in the US is a TV ad called Flash to the Future (embedded below) for the Challenger. Hopefully, Furious 7 can live up to all its pre-release hype. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Cars, Movies and Music Come Together as Dodge Partners with Universal Pictures and Atlantic Records on 'Furious 7' 'Furious 7' opens April 3 and features 2015 Dodge Challenger, Dodge Charger R/T and 'armored' Jeep® Wrangler Unlimited Dodge launches multitier marketing initiative to promote action-thriller, including 'Flash to the Future' television ads for U.S. markets and across international countries, and Furious 7 web landing page at www.dodge.com/en/furious-7 Dodge vehicles also showcased in new music videos of songs from Atlantic Records 'Furious 7: Original Motion Picture Soundtrack,' available in stores and at online retailers March 17 March 9, 2015 , Auburn Hills, Mich. - Dodge, which has been a part of the blockbuster Fast & Furious franchise since its inception, announced today a promotional partnership with Universal Pictures for "Furious 7," in theaters April 3, and a first-ever partnership with Atlantic Records on music videos that support the label's "Furious 7: Original Motion Picture Soundtrack," available March 17 and available now for pre-order at http://smarturl.it/furious7.

Jeep Grand Cherokee Trackhawk undisguised with Hellcat power

Superchargers make everything better. Mount one to the top of a 6.2L Hemi V8 and pack it under the hood of a Jeep Grand Cherokee and you have a recipe for a completely bonkers, wholly unnecessary, and totally sweet SUV. We've known for a while that the so-called Trackhawk, essentially a Hellcat Jeep, is on its way. We now have photos of a completely undisguised test vehicle on public Michigan roads trying to make its way to SRT headquarters. Jeep already makes an SRT version of the Grand Cherokee. That version only puts out a measly 475 hp and 470 pound-feet of torque from a 6.4L Hemi. After developing a couple of 707-hp Dodges, SRT felt that Jeep needed some of that Hellcat love too. In the photos, we can see that, aside from the front fascia, the Trackhawk will look fairly similar to the standard SRT Grand Cherokee. The front retains the requisite Jeep grille, though it's been narrowed a bit to make room for larger air intakes below. The Hellcat engine creates a lot of heat, so designers needed to make sure the beast has plenty of room to breathe. New LED fog lights have been integrated into lower air ducts. We still don't know many of the Trackhawk's finer details, like the exact price or release date. We do know that Jeep claims a 3.5-second 0-60 time, making it both the quickest-accelerating Hellcat-powered vehicle and one of the quickest-accelerating vehicles in the world. For comparison, BMW claims the X5 M will do 0-60 in 4 seconds flat. Related Video: Featured Gallery Grand Cherokee Trackhawk View 9 Photos Spy Photos Jeep SUV

FCA's Pentastar V6 gets more power, efficiency for 2016

Already a vital member of FCA's powertrain lineup, the 3.6-liter Pentastar V6 is receiving major efficiency improvements for 2016. Thanks to a massive amount of new tech attached to the mill, fuel economy is up six percent, and torque below 3,000 rpm jumps nearly 15 percent. The updates arrive first in the 2016 Jeep Grand Cherokee, but they should proliferate to other models eventually. At least in the Grand Cherokee, the tweaks push power up five horsepower to 295 ponies. FCA's engineers went through the Pentastar from top to bottom to eke out as much efficiency as possible. For example, there's now a two-speed variable-valve lift system that can run in low- or high-lift modes. This upgrade is responsible for 2.7-percent better economy, the company claims. A new intake manifold with longer runners and updated variable-valve times also helps boost the torque output. Further improvements come from pushing the compression ratio to 11.3:1, from 10.2:1 before. Perhaps most impressive is that despite all of the innovations, the latest Pentastar actually weighs four pounds less than the current version. Beyond the Pentastar improvements, all of the FCA US gasoline engines, except for the Viper's 8.4-liter V10, will be E15-compatible for 2016. The company says that it wants to be ready for the higher ethanol content fuel's greater use in the near future.