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Stellantis ready to kill brands and fix U.S. problems, CEO Tavares says

  MILAN — Stellantis is taking steps to fix weak margins and high inventory at its U.S. operations and will not hesitate to axe underperforming brands in its sprawling portfolio, its chief executive Carlos Tavares said on Thursday. The warning for lossmaking brands is a turnaround for Tavares, who has maintained since Stellantis was created in 2021 from the merger of Italian-American automaker Fiat Chrysler and France's PSA that all of its 14 brands including Maserati, Fiat, Peugeot and Jeep have a future. "If they don't make money, we'll shut them down," Carlos Tavares told reporters after the world's No. 4 automaker delivered worse-than-expected first-half results, sending its shares down as much as 10%. "We cannot afford to have brands that do not make money." The automaker now also considers China's Leapmotor as its 15th brand, after it agreed to a broad cooperation with the group. Stellantis does not release figures for individual brands, except for Maserati which reported an 82 million euro adjusted operating loss in the first half. Some analysts say Maserati could possibly be a target for a sale by Stellantis, while other brands such as Lancia or DS might be at risk of being scrapped given their marginal contribution to the group's overall sales. Stellantis' Milan-listed shares were down as much as 12.5% on Thursday, hitting their lowest since August 2023. That brings the loss for the year so far to 22%, making them the worst performer among the major European automakers. Few automotive brands have been killed off since General Motors ditched the unprofitable Saturn and Pontiac during a U.S. government-led bankruptcy in the global financial crisis in 2008. Tavares is under pressure to revive flagging margins and sales and cut inventory in the United States as Stellantis bets on the launch of 20 new models this year which it hopes will boost profitability. Recent poor results from global carmakers have heightened worries about a weakening outlook for sales across major markets such as the U.S., whilst they also juggle an expensive transition to electric vehicles and growing competition from cheaper Chinese rivals. Japan's Nissan Motor saw first-quarter profit almost completely wiped out on Thursday and slashed its annual outlook, as deep discounting in the United States shredded its margins. Tavares said he would be working through the summer with his U.S. team on how to improve performance and cut inventory.

Are we about to see a real SUV revival?

Now that the marketplace has been oversaturated with cute-utes, crossovers, and CUV coupes, are we about to see a resurgence of real, honest-to-God SUVs? Ummm... maybe. The stars seem to be aligning in that direction, at least that's the sense I'm getting. We know an all-new Jeep Wrangler is only a few auto shows away; and that Jeep is about to introduce a new Grand Cherokee Trailhawk for 2017, in the same rugged spirit of the successful Cherokee and Renegade Trailhawks. Ford has hinted at a neo-Bronco, after showing the concept above in 2014 to wet the mouths of all those Duck Dynasty-types out there. And, and... wait for it... I recently learned that Subaru sent a questionnaire out to some Forester owners asking if they might be interested in an off-road package if it were offered. The items listed were pretty hardcore, serious stuff, such as: integrated tow/recovery hooks, additional ground clearance, more rugged wheels, skid plates, altimeter, front-view off-road camera, improved approach and departure angles, advanced differentials, Inclinometer, full-size spare tire, upgraded off-road suspension components, more aggressive tires, off-road driving mode (engine, transmission, throttle, and steering settings), more rugged styling, low-range gearing, and a more advanced traction management system. Folks that's not my wish list (well, actually it is), but those are words from Subaru, asking if that's what customers would like to see. Need proof? Go to the SubaruForester.org website. It's in a discussion there. So... no promises or guarantees here, and feel free to call me a rumormonger if you like; but the next few years could prove very interesting for those who actually do go off road. If this pans out, remember, you read it here first. Related Video: Image Credit: Ford Ford Jeep Subaru Crossover SUV Off-Road Vehicles open road

Jeep's 75th Anniversary Wrangler Salute rolls down the line

UPDATE: The commemorative 75th Anniversary Jeep Wrangler rolled down the assembly line in Toledo, Ohio today. With its roll bar, doors, and rear seat removed, it really does pay fitting tribute to the classic Willy military models of the past. The 419 area code stenciled on the bumper and date on the hood look period appropriate. Well done, Jeep. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. It's difficult to pinpoint exactly when the Jeep Wrangler was born, but the automaker claims the legendary off-roader as we know it today was officially created in 1941. On July 15th of that year, the US Government awarded Willys-Overland with a contract to build the Willys MB, which quickly got the nickname "jeep". To commemorate its 75th anniversary, Jeep has created a WWII-themed Wrangler that pays homage to the Willys MB. The gorgeous concept most likely won't see the road, which is a shame as the rugged one-off yanks at the heartstrings of truck enthusiasts and historians alike. Based on of the current Wrangler Sport, the olive-drab Wrangler 75th Salute concept imitates the original Willys MB to the tee. The concept has no B-pillars, no doors, no roll bars and honors the "function over form" styling of the original military vehicle. The concept rides on 16-inch steel wheels that are wrapped in 32-inch non-directional tires and features vintage-looking hood latches, steel front and rear bumpers with tow hooks, and low back canvas seats. The Salute concept will be built on the same assembly line in Toledo, OH that has produced the Wrangler for decades. In addition to putting out an image of the concept, Jeep also touched on the rich history of the original Willys MB, which you can read below. Related Video: In July 1940, the U.S. military informed automakers that it was looking for a "light reconnaissance vehicle" to replace the Army's motorcycle and modified Ford Model-T vehicles. The Army invited 135 manufacturers to bid on production and developed a lengthy specification list for the vehicle, including a 600-lb. load capacity, wheelbase less than 75 inches, height less than 36 inches, smooth-running engine from 3 to 50 miles per hour, rectangular-shaped body, four-wheel drive with a two-speed transfer case, fold-down windshield, three bucket seats, blackout and driving lights and a gross vehicle weight below 1,300 lbs.