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Watch these Super Bowl car commercials [UPDATE]

On Sunday, February 3, the New England Patriots take on the Los Angeles Rams in Super Bowl 53 at Mercedes-Benz Stadium in Atlanta, Georgia. Some will watch because of the storyline of the old-school dynasty facing off against the new-school wunderkinds, but a large chunk of people will solely be watching for the commercials. Lucky for those who slot into the latter category, many of the manufacturers release their super bowl ads ahead of time, or have simply opted to release the commercials only online. Scroll down to see what car companies have already shown their cards. Audi Audi goes the comedic route in its clip for the Big Game. It starts with a grandpa showing his grandson a gorgeous Audi e-tron GT tucked away in a garage before he's shaken awake. Turns out he was just choking on a cashew in his cubicle at his boring job. Dodge Dodge does what it knows: create enough smoke to punch more holes in the ozone layer. Set to "The Devil Went Down to Georgia (the Super Bowl is in Atlanta, get it!?), a Challenger SRT Hellcat widebody, Charger SRT Hellcat, and Durango SRT are seen ripping through a city, leaving a trail of rubber crumbs in their wakes. Genesis Genesis has not yet released a commercial prior to the Super Bowl, but it is the official luxury vehicle of the NFL. Because of this, Genesis is hosting a fan experience for 10 days before the game. It will showcase the brand's cars, offer games, and have photos opportunities and autograph days. Hyundai Jason Bateman alert! Hyundai is one of the few companies to hook a major celebrity for its advertisement, and the casting is perfect. Bateman plays a doorman who takes people to various terrible events in life, including root canals, the middle seat, and shopping for a car. The ad centers around Hyundai's Shopper Assurance, which is Hyundai's new method for car shopping. Jeep An old 1963 Jeep Gladiator finds its strength in the crusher and transforms into a a new 2020 Gladiator, with a firm declaration that the nameplate is officially back. Kia Through Kia's commercial, a young boy wonders out loud what it'd be like if the millions spent on Super Bowl commercials were used to help others.

Jeep Liberty under investigation for door fires

The Jeep Liberty has already had plenty of attention for possible fires thanks to the first-gen model's fuel tank, but now the midsize Jeep is under the microscope of the National Highway Traffic Safety Administration for another fire-related concern. NHTSA has opened an investigation for the 2012 Liberty after receiving two reports of electrical fires in the driver's door.
According to the investigation summary, around 80,000 vehicles could potentially be affected by this problem. In both reported fires, the drivers noticed smoke and then flames from the master power window switch, and they had to pull to a stop and exit through the passenger side of the SUV. According to Autoguide, there was one injury to a motorist who suffered burned fingers while trying to open the driver's door.
Interestingly, the Dodge Nitro is not yet involved in this investigation, even though it was still around for the 2012 model year; the Nitro ended production in 2011 about a year before the final Liberty rolled off the line for the 2013 model year. Scroll down for the official NHTSA investigation summary.

Alfa Romeo will gain a Jeep Compass-based SUV

It was reported earlier this week that FCA would invest into its Italian factories to ramp up production at currently underutilized locations. Those plans have now been clarified with official information from FCA, as reported by Automotive News. The entire investment is worth $5.7 billion. First of all, Alfa Romeo will gain a new compact SUV based on the Jeep Compass architecture. The still-unnamed model will be available as a plug-in hybrid, and it will be built in Pomigliano, Italy. No U.S. availability has yet been announced, but it would not be odd to see the Compass-based model sold below the Stelvio in the States. The last time Alfa Romeo had anything similar in its model portfolio was when it offered Crosswagon-badged four-wheel-drive versions of the 156 and 159 wagons. As for the Jeep Compass itself, it will begin to be built at the Melfi plant in Italy. The rumored small "baby" Jeep slotting under the Renegade has not yet been officially mentioned. Fiat will introduce a battery electric 500, built in Turin, and the Pomigliano plant that will make the compact Alfa Romeo SUV will also be used to build a mild hybrid version of the Panda city car. The 500X will gain a PHEV variant. The Stelvio platform will also spawn a corresponding SUV for Maserati, and FCA also mentioned Maserati will introduce a new, unnamed model it will make in Modena. Automotive News quotes Italian press as saying this will be the Alfieri coupe and convertible, also offered as battery electric versions. Related Video: