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Weekly Recap: Matthew McConaughey's star shines brightly for Lincoln

The commercials were a little strange at first, but the ensuing spoofs were hilarious. And all jokes aside, Matthew McConaughey has made a difference for Lincoln. Advertisements starring the Oscar winner launched in September, and the results have been impressive. The number of customers clicking on Lincoln.com to check out the MKC – the crossover McConaughey pitched – has tripled since the ads began airing, a spokesman told Autoblog. They also generated 4.4 million views on YouTube and spawned parodies by Ellen DeGeneres, Conan O'Brien, South Park and Jim Carrey on Saturday Night Live, which racked up another 15 million views. Most importantly, Lincoln's sales have increased 15 percent through November, helped significantly by the strong launch of the MKC. Without the addition of the MKC, Lincoln's sales would have been essentially flat last year. The MKC has received solid reviews from consumers and the press, though it has had several recalls. "The overwhelming response to the MKC campaign sparked truly great awareness for Lincoln," Andrew Frick, Lincoln group marketing manager, said in a statement. Now Lincoln has launched another round of spots, which kicked off New Year's Day during college football bowl games. This time, McConaughey is hawking the MKZ sedan and its hybrid sibling. The spots, called Diner and Balance, use the same artistic formula as the earlier ads, with McConaughey intoning seriously about the cars in dramatic settings. They were shot over two days in Los Angeles and were directed by Nicolas Winding Refn, a Danish filmmaker who directed the 2011 move, Drive. The ads continue Lincoln's multiyear deal with McConaughey, who has said he's been long been interested in the brand. He starred in the 2011 thriller, The Lincoln Lawyer, as a defense attorney who worked out of a Town Car, though that was before his deal with Lincoln. In one of the earlier ads, McConaughey claims: "I've been driving a Lincoln since long before anybody paid me to drive one. I didn't do it to be cool. I didn't to it to make a statement. I just liked it." That sentiment appears to have worked for the MKC's launch, and with this new advertising blitz, Lincoln hopes it carries over to the MKZ. Other News And Notes Infiniti Q30 spied in winter testing Infiniti is continuing development work on the Q30 small crossover, and we've recently captured it during winter testing.

eBay Find of the Day: 1977 Jeep J20 time capsule

Is it just us or has eBay really become, of late, a surprising time capsule of older, barely used automobiles? We've had the 2005 Porsche Carrera GT with 83 miles, the 2004 Ferrari Enzo with 175 miles, the 1987 Shelby Lancer with 22 miles, the 1989 Shelby Dakota with 23 miles - none of those four cars ever even registered - and the 1975 Cosworth Vega with 191 miles. You can add to that list a 1977 Jeep J20 - the kind of Jeep that enthusiasts point to when they beg the brand to make another pickup truck.
Listed on eBay by Masterpiece Classic Cars in Whiteland, Indiana, the Brandywine and Alpine White truck has used its 360-cubic-inch V8 paired with a three-speed automatic to go just 3,940 documented miles. Not surprisingly, it's listed in excellent condition and the images appear to bear that out. The three-quarter-ton pickup comes with its original manual and pamphlets, the Quadra-Track four-wheel drive probably just as ready to tackle the terrain as it was 36 years ago. If only it came with some John Denver to play in that AM/FM/8-Track stereo...
At the time of writing it hasn't garnered a single offer or bid, probably due to the above-top-dollar Buy It Now price of $34,900. Still, since this is likely the closest you'll get to a Jeep pickup for some time, we'd recommend admiring it in the gallery of photos above.

Submit your questions for Autoblog Podcast #319 LIVE!

We record Autoblog Podcast #319 tonight, and you can drop us your questions and comments regarding the rest of the week's news via our Q&A module below. Subscribe to the Autoblog Podcast in iTunes if you haven't already done so, and if you want to take it all in live, tune in to our UStream (audio only) channel at 10:00 PM Eastern tonight.
Discussion Topics for Autoblog Podcast Episode #319
Jeep checks out the Grand Wagoneer at Wagonmaster