2004 Jeep Grand Cherokee Columbia Edition Laredo Sport Utility 4-door 4.0l on 2040-cars

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2015 Jeep Renegade

It's no secret that the midsize crossover segment is one of the most hotly contested battlegrounds in the automotive industry. Long have vehicles like the Ford Escape, Honda CR-V and Toyota RAV4 duked it out for those ever illusive consumer dollars. For many customers, though, even something like a Nissan Rogue is too big, whether in terms of price, fuel economy or just plain size.
For those customers, a growing market segment seems poised to fulfill their needs. Compact crossovers and tall wagons like the Nissan Juke and Kia Soul offer the high-riding driving experience with all the utility that comes from their two-box layout. It's an underrepresented segment among manufacturers, with big names like Toyota, Ford, General Motors and Honda lacking a true competitor.
To capitalize on this growing class, Chrysler's Jeep brand has readied this: the Renegade. That's right. Not Jeepster - Renegade. This diminutive off-roader, which rides on Fiat Chrysler's new small-wide 4x4 architecture, represents Jeep's first foray into the subcompact CUV segment as we know it, and it's making its official debut this week, on the floor of the 2014 Geneva Motor Show. Join us as we take a close look at one of Jeep's most important products in some time.

Chrysler Recalls 350K Vehicles To Fix Ignition Switches

Chrysler is recalling nearly 350,000 cars and SUVs to fix ignition switches that could unexpectedly shut off the engines. The recall covers 2008 Jeep Commander and Grand Cherokee SUVs, Chrysler 300 and Dodge Charger sedans, and Dodge Magnum wagons. All were built before May 12, 2008. Chrysler says the ignitions may not fully return to the "on" position after being started. The switches could move to "accessory" or "off." That could shut off the engine and knock out power-assisted steering and other features. Chrysler knows of one crash and no injuries from the problem. It's telling people to use the key alone in the ignition and confirm that switches have returned to "on" after starting their cars. Chrysler is investigating the cause. Customers will be notified when repairs are ready. Related Gallery The Trucks And SUVs Consumers Are Liking Most View 11 Photos

Stellantis will give its brands 10 years to prove they deserve to live

Formed by the merger of PSA Peugeot-Citroen and Fiat-Chrysler Automobiles, Stellantis has 14 brands under its roof, a number that makes it one of the largest groups in the industry. Rumors claimed not every brand would survive, with Chrysler often earmarked to get axed, but the firm said it will give them all a chance to shine. "We're giving each (brand) a chance, giving each a time window of 10 years and giving funding for 10 years to do a core model strategy. The CEOs need to be clear in brand promise, customers, targets, and brand communications," announced Stellantis boss Carlos Tavares during the Financial Times' Future of the Car event. His comments confirm Chrysler fans and dealers don't need to worry about the future — at least not yet. And, against all odds, Lancia enthusiasts can breathe a sigh of relief, too. Former FCA head Sergio Marchionne warned of the brand's demise on several occasions. Alfa Romeo is safe for now, too, as is Vauxhall, which are basically just Opels sold in the United Kingdom with a different badge. The engagement made by Tavares also means Stellantis won't divest any of its brands to raise capital until at least 2031. It's now up to each executive team to make a case for the brand they run, an unusual survival-of-the-fittest strategy in an era when cutting costs is more common than spending cash. Diving into the vast Stellantis parts bin should help even the most troubled brands turn their fortunes around on a relatively tight budget. It seems likely that survive Chrysler will need to look beyond the 300 and the Pacifica/Voyager, the only models in its range, and completely reinvent its image, which is currently nebulous at best. Lancia, once the champion of luxury, performance, and innovation, faces the same challenge. It's not starting quite from scratch, it's relatively popular in its home country of Italy, but it will need to think globally and expand outside of the city car segment to survive. Featured Gallery 2020 Chrysler 300 View 24 Photos Chrysler Dodge Fiat Jeep RAM Citroen Lancia Opel Peugeot Vauxhall