2014 Jeep Cherokee Sport on 2040-cars

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Fiat Chrysler halts European production as coronavirus hits demand

MILAN — Fiat Chrysler Automobiles (FCA) is halting production for two weeks at most of its European plants to help protect staff against the coronavirus pandemic and adjust to a slump in demand, the Italian-American carmaker said on Monday. Italy has been the European country worst hit by the crisis and the first to enforce a nationwide lockdown, which has now been replicated by Spain and, to a lesser extent, by France as the virus sweeps through the continent. With all non essential services closed, including car dealers, and people forced home except for strict working needs, many forecast a heavy fall in car sales in March. FCA — which according to analyst estimates produces around 25% of its vehicles in Europe — said the suspensions through March 27 would allow it "to effectively respond to the interruption in market demand by ensuring the optimization of supply." Ferrari, meanwhile, said it closed its two plants until March 27. Ferrari said it had so far ensured production continuity, and it already implemented all the health measures decided by the Italian government at the two sites, in hometown Maranello and in Modena. But it was "now experiencing the first serious supply chain issues, which no longer allow for continued production." Marco Opipari, an analyst at Fidentiis, said a few weeks of closures was not a big problem in an over-supplied European auto industry and lost production could be recovered later on. "The real problem is on the demand side, people are not buying cars now, and sales volumes are expected to be very bad in March, with a real impact on automakers' earnings," he said. FCA said in a statement that production for its FCA Italy and luxury Maserati units would stop for two weeks, extending a temporary closure period already planned for some Italian facilities. Affected plants are Melfi, Pomigliano, Cassino, Mirafiori, Grugliasco and Modena in Italy, Kragujevac in Serbia and Tychy in Poland. The FIOM union said FCA's decision was "necessary". The carmaker said the freeze would help it to resume activity promptly once market conditions allow it. "The group is working with its supply base and business partners to be ready to enable our manufacturing operations to deliver previously planned total levels of production despite the suspension when market demand returns," it said.

Jeep Cherokee faces on-sale delay

A report in The Wall Street Journal looks at some of the obstacles to the 2014 Jeep Cherokee that go beyond its mootable yet "very contemporary" looks, almost all of them based on Fiat's financial position. Starting with that sheetmetal, in defense of it SRT president Ralph Gilles and Jeep design head Mark Allen said they wanted to "make sure the design still looks modern five years from now."
The WSJ piece doesn't cite longevity as a factor, instead saying that its features originated in a design for an Alfa Romeo, the transformation into a Jeep design meant allowing Chrysler get it to market more quickly and save "hundreds of millions of dollars" in engineering.
The need for Fiat to save money while it weathers the European situation has cut budgets for development, engineering and the pace of retooling the Toledo, Ohio plant to build the Cherokee. In a familiar case of snowballing at work, among the effects will be pushing back the Cherokee's volume sales date and delaying updates to some of Chrysler's other products.

Jeep Grand Wagoneer could top out at $130,000

Jeep's image presents a blue-collar, American brand that builds SUVs for Average Joe drivers, nevermind the thousands of $40,000 Wrangler Unlimited that sell every year. But a revived Grand Wagoneer could push Jeep prices into a whole new realm. Eventually. Speaking to AutoExpress, Jeep boss Mike Manley confirmed "the Grand Wagoneer concept is moving forward," and that its price could reach levels previously unheard of from the brand. "I don't think there's a maximum price ceiling per se for Jeep. If you look at the upper end of the segment in the US, for me, the Grand Wagoneer done well can compete all the way through this segment," Manley told AE. "I'll use US dollars, but pushing the car up to $130,000 to $140,000 may be possible, but we need to establish Grand Wagoneer in its own right first. That's why I wouldn't say there's price ceiling." That's about twice as much as Jeep's current most-expensive model, the $66,690 Grand Cherokee SRT. Hell, it's more than a Dodge Viper ACR, and is roughly on par with a base Maserati GranTurismo. But while getting wrapped up in the idea of a six-figure Jeep is easy, Manley's argument that his brand needs to establish the new model first is more important. It absolutely does not sound like Jeep will introduce the reborn Grand Wagoneer with a trim near $130,000. Instead, we bet the new flagship model will kick off between $50,000 and $60,000, right near the top of where the brand currently plays. That lets Jeep undercut entry level versions of the BMW X5, Mercedes-Benz GLS, and GMC Yukon Denali without giving brand loyalists sticker shock. After establishing the Grand Wagoneer, to use Manley's parlance, Jeep can afford to push higher and challenge the base level Range Rover, which starts around $85,000. Only after that can we expect Manley's hypothesizing to come true. So yeah, while a $130,000 Jeep sounds like a possibility, we wouldn't expect it for at least a few model years after the Grand Wagoneer's big debut. Related Video: