2013 Gray Limited! on 2040-cars

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Auto Mergers and Acquisitions: Suicide or salvation?

We love the Moses figure. A savior riding in from stage right with the ideas, the smarts, and the scrappiness to put things right. Alan Mullaly. Carroll Shelby. Lee Iacocca. Andrew Carnegie. Steve Jobs. Elon Musk. Bart Simpson. Sergio Marchionne does not likely view himself with Moses-like optics, but the CEO of Fiat Chrysler Automobiles recently gave a remarkable, perhaps prophetic interview with Automotive News about his interest and the inevitability of merging with a potential automotive partner like General Motors. Marchionne has been overtly public about his notion that GM must merge with FCA. For a bit of context, GM sold 9.9 million vehicles in 2014, posting $2.8 billion in net income, while FCA sold 4.75 million units and earned $2.4 billion in net income, painting a very rosy FCA earnings-to-sales picture. But that's not the entire picture. Most people in the auto industry still remember the trainwreck that was the DaimlerChrysler "merger" written in what turned out to be sand in 1998. It proved to be a master class in how not to fuse two companies, two cultures, two continents, and two management teams. Oh, it worked for the two individuals at both helms pre-merger. They got silly rich. And the industry itself was in a misty romance at the time with mergers and acquisitions. BMW bought Rolls-Royce. Volkswagen Group bought Bentley, Bugatti, and Lamborghini, putting all three brands into their rightful place in both products and positioning. No marriages there, so no false pretense. Finally, Nissan and Renault got married in 1999. A successful marriage requires several rare elements in this atmosphere of gas fumes and power lust. But a successful marriage requires several rare elements in this atmosphere of gas fumes and power lust, the principle part being honesty. Daimler and Chrysler lied to each other. The heads of each unit, the product planners, and finance all presented their then-current and long-range forecasts to each other with less-than-forthright accuracy. Daimler was the far greater equal and no one from the Chrysler side enjoyed that. The cultures were entirely different, too, and little was done to bridge that gap. Which brings me back to the present overtures by Marchionne to GM. "There are varying degrees of hugs," Marchionne stated in the Automotive News piece. "I can hug you nicely, I can hug you tightly, I can hug you like a bear, I can really hug you." Seriously?

Jeep Renegade configurator switches on

Less than a week after letting loose with pricing information for its 2015 Renegade, Jeep has powered up the configurator for its new compact CUV, giving us our first complete look at pricing for the model's healthy options catalog. If you've messed around with any of FCA's other online configurators, the Renegade's will be immediately familiar. Pick a trim, interior and exterior color, optional extras and packages, and you're done. Of course, we don't write these posts just to let you know about a configurator going live. We do them because it gives us an excuse to mess about with all the different varieties of a new model, and, on occasion, to build something surprisingly expensive or cheap, just to see if it can be done. The Renegade certainly has no issues when it comes to the former. If you want the priciest model, you'll need the $25,995 Trailhawk, which can be priced up to $33,330. We got to that figure by adding the $1,495 Trailhawk Premium Group (heated, powered leather seats, dual-zone climate control, heated steering wheel, 40/20/40 split-rear seats), the $595 Safety and Security Group I (blind-spot monitoring with cross-traffic assist and an alarm), the $395 Trailer Tow Group, the $1,395 powered MySky system, a $150 hood decal (which might mean that you can get a Trailhawk without a black stripe), a $1,295 navigation system with satellite radio, a $495 nine-speaker stereo, a $295 push-button starter, a $200 remote starter and a $75 tonneau cover. Will you need all of those options? Not really. But many of them would certainly fall into the "must-have" category for customers. Head over to Jeep's consumer page and mess about with the configurator, and let us know what you think of the full pricing (and what your ideal spec looks like!) in Comments. Related Video:

Sunday Drive: Variety is the spice of life

If there's any one new vehicle the entire world is anxiously waiting for, it's the Jeep Wrangler. Yes, of course the iconic off-roader has a loyal following here in America, but you could plop a Wrangler pretty much anywhere on the globe and everybody will know what it is. Put simply, the redesigned 2018 Jeep Wrangler JL has big, muddy shoes to fill, and the readers of Autoblog are just as interested in the Wrangler's rebirth as anyone else. Moving along, we were fortunate enough last week to spend a bit of time in nearly every version of the venerable Volkswagen Golf all in one day. There isn't a Golf we don't like, but there's one, easily identifiable by its three-digit name, that stands above all the rest: GTI. We think it's the best Golf you can buy, even if there's an R-badged variant that slots above the GTI in VW hierarchy. Rounding out our recap are three vehicles that could hardly be more different. The 2019 GMC Sierra, which was seen wearing pretty light camouflage, is a truck. The Lamborghini Terzo Millennio – which isn't going to go on sale, ever, at any price – is a conceptual supercar. And the Honda CB1000R is a retro-themed naked standard motorcycle. Variety really is the spice of life. 2018 Jeep Wrangler spy shot mega gallery Driving nearly every VW Golf: Base, GTI, R, Alltrack — here's what we learned 2019 GMC Sierra spied sporting just a thin wrapping The Lamborghini Terzo Millennio is a brutally fantastic EV supercar concept Honda unveils 2 new motorcycles, including retro-flavored CB1000R Image Credit: Brian Williams GMC Honda Jeep Lamborghini Volkswagen Technology Truck Convertible Crossover Hatchback SUV Performance sunday drive vw golf gti lamborghini terzo millennio