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Sunday Drive: Taking a gaze into the automotive crystal ball

Mankind has long been fascinated by the future. So it makes sense that this past week's top stories were all about cars, trucks, and SUVs that won't be hitting the market until the 2019 model year. And right at the top of the list is the Ram 1500. We've come to know Ram as the truck maker that styles its pickups with cues cribbed from big rigs, but that look has slowly evolved over time into something uniquely its own. The next Ram 1500 continues this trend, with a newly refined look that we can't wait to see in person. Up next is the 2019 Chevy Silverado. Pickup trucks have been, continue to be, and will remain the best-selling vehicles in America. And General Motors is a leader in the field, with two distinct offerings with which to entice buyers, one from the bread-and-butter Chevrolet brand and one wearing the slightly more upscale GMC badge. The Chevy looks to get LED lighting elements for 2019, which ought to keep the truck from looking dated when compared to the Ford F-150 and the previously mentioned Ram 1500. From there we move past pickup trucks and into SUVs and sedans. The 2019 Jeep Cherokee looks to get toned down a bit with its next refresh, and the '19 BMW 3 Series continues its slow evolutionary journey at the top of its aspirational sales pedestal. Finally, spy shots give way to official production reveals for the 2019 Audi A7 and Polestar 1. This pair of European luxury cars won't compete with one another – one is a rakish hatchback and the other a sports coupe – any further than for the eyeballs of our readers, but both proved popular enough to merit inclusion in our weekly roundup. As always, tune in to Autoblog next week for a front-row seat to all the happenings worth following in the automotive industry. 2019 Ram 1500 spotted without the classic crosshairs 2019 Chevy Silverado spied with new LED accents 2019 Jeep Cherokee reveals a much more normal face 2019 BMW 3 Series spy shots reveal production lights, new interior details 2019 Audi A7 revealed: More torque, refined styling Polestar 1 First Look | The 600 horsepower hybrid Scandinavian Green Audi BMW Chevrolet Jeep RAM Volvo Truck Hatchback SUV Future Vehicles Hybrid Luxury Performance Sedan sunday drive polestar 1

The Jeep Wrangler is finally getting modern headlights for 2017

Some of Jeep's headlights leave a lot to be desired – namely light output. In particular, the halogen lamps on the Wrangler and Cherokee have been called out by the IIHS as among the worst on the market. Things should improve for 2017, as Jeep is addressing the sorry illumination by adding LED or HID headlight options for the Wrangler, Cherokee, and Renegade. Thank heavens (or, you know, the IIHS for upping its lighting requirements). In the Wrangler's case, the decision to develop an LED for a single model year of the JK before its replacement arrives – or two if you count the extended run of the current model alongside the new one – might seem strange, but we aren't complaining. The current headlights are one retro cue that sorely needed eradicating, plus this almost guarantees LEDs for the next-gen model. Any 2017 Wrangler can be equipped with the new LED headlights and fog lights – the LED lighting group will be optional on the Sport and Sport S, and standard on Sahara and Rubicon. The Cherokee is a slightly different story – HID headlights are currently optional on that model's Limited and High Altitude trims and standard on the range-topping Overland. Next year, the brighter, more focused lamps will be standard on everything but the base Sport model, where they'll be optional. For the wee Renegade, meanwhile, HIDs are a "late availability" option as part of the safety and security group on Latitude, Limited, and Trailhawk trim levels. If you want a 2017 Renegade Sport with the better lights, though, you're out of luck. Jeep hasn't announced pricing for its 2017 offerings, so we don't know what sort of premium the LED and HID headlamps will add. We just know that whatever the price, it will be worth it. And you can bet each unit will have some sort of Easter egg Jeep design detail on it. Related Video: Featured Gallery 2017 Jeep Wrangler and Wrangler Unlimited View 14 Photos Related Gallery 2017 Jeep Cherokee View 54 Photos Related Gallery 2017 Jeep Renegade View 49 Photos News Source: JeepImage Credit: Jeep Jeep Crossover SUV Off-Road Vehicles headlights jeep renegade

2014 Jeep Cherokee marketing launches with 'Built Free' commercial

Now that the 2014 Cherokee is finally on its way to dealerships, Jeep is starting its marketing blitz for its new crossover, beginning with this 60-second TV spot, called Built Free, that premieres today. Set to a Bob Dylan recording, the ad spot discusses something we can all relate to - the feeling of being too busy and too cooped up with everyday tasks to really get out there and explore the world. But as Jeep says in the commercial, "You're still here. And you're still you. The horizons haven't gone anywhere."
Autoblog spoke to Kim Adams-House, head of marketing for the Jeep brand, who explained that this Built Free spot is "an anthemic piece" that "sparks the conversation" for the new Cherokee. As you'll notice, none of the new Jeep's features - its off-road systems, nine-speed automatic transmission, etc. - are mentioned in the ad, but Adams-House says that future marketing "will speak to more" of the CUV's highlights. Following this 60-second spot, 30-second commercials will launch that talk about some of the specific product features.
When asked if the Built Free campaign will include any throwbacks to the original Cherokee, Adams-House told Autoblog that while "we love that vehicle," the new spots are intended to carve out "a unique space for Cherokee in our product portfolio and marketplace." On that same note, don't expect any other Jeep vehicles to get the Built Free treatment. Adams-House said that while this ad "does resonate overall with the brand," it is solely intended to promote the new Cherokee.