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2nd annual Automobile Advertising of the Year Awards revealed

There was some absolutely fantastic auto advertising in 2014, ranging from funny to inspiring. Marking the best of it from the past year, the Second Annual One Show Automobile Advertising of the Year Awards were announced during the 2015 Detroit Auto Show (full disclosure: Autoblog was among the award's sponsors, and Editor-in-Chief Sharon Carty was a voter). Unlike previously, there were no brands with dominance over the list this time. Presented by The One Club, the awards have an international scope and hand out honors in a variety of categories. In the Broadcast TV group, there were three winners this year. First, there was The Scripted Life from Audi for the Q3 about breaking out of life's monotony. Also, Dad's Sixth Sense from Hyundai marketed the safety features in the Genesis. Finally, Unbreakable Drivers showed manly men being tested for the Toyota Hilux in Australia. The Online Video prize went to the fantastic The Epic Split spot from Volvo Trucks starring Jean-Claude Van Damme. The best Interactive ad was the Honda video titled The Other Side for the Civic Type R, and the Experiential Advertising nod was for the Volkswagen Eyes on the Road clip that showed the dangers of texting and driving to a theater full of moviegoers in Hong Kong. Finally, the Public Choice Award went to the BMW commercial called Hello Future using the words of sci-fi author Arthur C. Clarke for the i8. In the award not for videos, Jeep won the Print/Outdoor category for its Upside Down campaign. Check the ads out below, which show different animals when upside down. Also, look farther down for all of the winning videos and read their full announcements. View 3 Photos Automobile Advertising of the Year Winners Announced New York, NY (January 13, 2015) – The One Club (www.oneclub.org), producers of the prestigious One Show Awards and Creative Week, today announced the winners for the 2nd Annual One Show Automobile Advertising of the Year Awards. In partnership with the North American International Auto Show (www.naias.com) in Detroit, The One Club today unveiled the best automotive ads from around the world in five categories: broadcast TV, online video, interactive, experiential advertising, and print & outdoor. Winners will be presented on-stage at a special event during the NAIAS Press Preview on Tuesday, January 13, 2015, at the Cobo Center in Detroit at 4:55 p.m. The event is sponsored by AOL's Autoblog.

Auto critic calls out Corvette, Mustang and Cherokee faithful

Most automotive purists fear change, but not without reason. Change, after all, did kill big-block V8s, along with most station wagons and manual transmissions. But change has also brought with it far more performance, safety and fuel economy - not to mention ridding the world of shag carpet interiors, bias-ply tires and those horrible motorized seatbelts of the early '90s.
By this time next year, the Chevy Corvette, Jeep Cherokee and next-generation Ford Mustang will all be on sale and will all, in some way, have angered or offended purists. To those critics, Mark Phelan of the Detroit Free Press is preemptively telling them to stop complaining - at least until they've all been driven. From the Corvette's square taillights and the Cherokee's radical nose to whatever pony car purists will harp on the 2015 Mustang for, Phelan's column points out the positives of automotive evolution and the negatives of staying the course for too long. That's fair enough, but do you think Phelan is on point, or all wet? Head on over to the Detroit Free Press to read his words, then have your say in Comments.

2018 Alfa Romeo Stelvio Quadrifoglio vs. 2018 Jeep Grand Cherokee Trackhawk: On-paper sibling rivalry

Pricing was revealed for the 2018 Alfa Romeo Stelvio Quadrifoglio, and with its $81,590 price tag, it's within range of yet another high-performance SUV from Fiat-Chrysler: the 2018 Jeep Grand Cherokee Trackhawk. The Hellcat-powered Jeep is more expensive than the Stelvio at $86,995, but depending on options, the price advantage might go either way. This left us wondering, how similar are these two high-powered SUVs? Besides sharing the same number of words in their very-long names, we took a look at some of their performance specs and put them in the spreadsheet below. As always, if you want to compare either of these with other speedy SUVs, be sure to try out our comparison tools. As far as outright speed, both SUVs are surprisingly close. The Trackhawk is just a bit quicker in a straight line, hitting 60 mph in just 3.5 seconds as opposed to the Alfa's 3.9. The Jeep's 180-mph top speed is also 3-mph quicker than the Alfa. But neither of these differences is especially huge. What makes this interesting is how different the paths each SUV takes to get to its results. The Trackhawk accomplishes the task with pure grunt. It has Dodge's Hellcat supercharged 6.2-liter V8 making 707 horsepower and 645 pound-feet of torque to overcome its hefty 5,363-pound body. The Alfa, on the other hand, makes do with less power and torque, 505 and 443, respectively, from its twin-turbocharged 2.9-liter V6. It has less weight, though. Exactly how much less we're not sure, since Alfa hasn't revealed that number, but a regular Stelvio weighs right around 4,000 pounds, so we would guess the weight is similar, possibly a little more. View 14 Photos The differences in how each SUV achieves its performance should result in pretty different driving characteristics, and probably different buyers. Each SUV's bragging points also indicates this. The Trackhawk boasts an impressive 11.6-second claimed quarter-mile time, something that American muscle car fans everywhere care about. The Alfa brags about how it's the fastest production SUV to lap the Nurburgring, something sure to impress fans of foreign cars and those that value handling over straight-line performance. So really, although these two SUVs have performance similarities, they're also very different, and the right one for you depends on what you value. View 29 Photos Also, as an afterthought, we wonder if the guys that attempted a Viper record at the 'Ring would be up for trying to break the Alfa time with the Jeep.