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Jaguar's first-ever Super Bowl ad to feature F-Type Coupe

Patrons of this year's Los Angeles Auto Show will be able to get their first glimpse at the new Jaguar F-Type Coupe, but the new hardtop sports car will be shown off to an even greater audience in early February. No, we aren't talking about the Chicago Auto Show - we're referring to the Super Bowl. Jaguar will debut its first-ever Super Bowl ad during the second half of the big game on February 2, 2014, and the sleek new F-Type Coupe will be the star.
According to Jaguar, the ad campaign will pose the question, "Have you ever noticed how in Hollywood movies, all the villains are played by Brits?" And for all you social media mavens out there, Jaguar will launch a specific hashtag to go with this marketing: #GoodToBeBad.
British director Tom Hooper is responsible for the ad, which is being filmed in London. Americans will get their first glimpse at the campaign this weekend in the first spot, called Disruptor, but the big F-Type Coupe spot will not air until Super Bowl XLVIII in February.

Jaguar confirms XE reveal for September 8

Jaguar has a whole raft of new products in the pipeline, from the long-awaited replacement for the XF mid-size sedan and a likely XJ-based replacement for the XK coupe and convertible to the production version of its C-X17 crossover concept. But arguably the most important will be the all-new XE, a compact sports sedan pointed squarely at the BMW 3 Series - a market segment which Jaguar last nipped at with the regrettable X-Type, one which it is now committed to tackling head on.
The British automaker has been trickling out a steady stream of details on its upcoming XE, from the initial announcement in March to the reveal of the disguised prototype in May and most recently the details released just last week of the new Ingenium engine family that will provide its motivation. Now Jaguar has confirmed the XE reveal timeframe and some more salient details of its chassis.
Set to be unveiled in London on September 8, the XE will reach European showrooms in 2015 and our shores in 2016. That's when buyers will be able to get their hands on what Jaguar is already characterizing as "a true driver's car; one that redefines the concept of the sports sedan."

Lister reveals first continuation Knobbly roadster at Autosport

It's been over a year since we reported on a plan to revive Lister Cars, and now the storied British racing constructor has revealed the first production continuation example of its legendary Knobbly roadster. Built to the same specifications as the original from 1958, using the same drawings and equipment, the reborn Knobbly features aluminum bodywork and a race-prepped 3.8-liter straight six out of a Jaguar D-Type and producing 330 horsepower. Revealed at the Autosport International race car show in Birmingham, the new Knobbly arrives on Lister's 60th anniversary and less than a month after the passing of its founder, Brian Lister. Only ten examples like this one will be built, all of which have already been spoken for, prompting Lister to consider an additional three examples. Each is eligible under FIA regulations to compete in vintage racing events, with performance specs quoting a 4.3-second 0-60 time and a top speed of 181 miles per hour. LISTER CARS' REBORN 'KNOBBLY' MAKES PUBLIC DEBUT AT AUTOSPORT INTERNATIONAL - Lister Cars' reborn 'Knobbly' racer has made its public debut at Autosport International - Built to the very same specification as the original 1958 'Knobbly' it uses the late Brian Lister's original drawings and manufacturing jigs - Lister has received an overwhelming response to its limited run of ten continuations and order books are full - Lister Cars is now considering creating three individual final editions each celebrating the racing pedigree of the 'Knobbly' in a unique and memorable way Lister Cars' reborn 'Knobbly' racer has made its public debut at Autosport International at the NEC Birmingham. Celebrating Lister's 60th anniversary, the reborn 'Knobbly' is built to the very same specification as the original 1958 'Knobbly', using the late Brian Lister's original drawings and manufacturing jigs. It is powered by a race-prepared Jaguar D-Type 3.8-litre straight-six, producing 330bhp. All 'Knobbly' models are built at Lister Cars' Cambridge factory to meet relevant FIA racing regulations, with owners able to compete in a series of Lister historic race meetings planned during 2015. Despite following an original design laid out more than 55 years ago, the reborn 'Knobbly' has performance to match modern sports cars; it can accelerate from 0-60mph in 4.3 seconds and hit a top speed of 181mph. Lister Cars has already received an overwhelming response to its limited run and the 10 cars are now sold out.