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Jaguar's Callum: 'Huge' opportunities with electric vehicles

Eventually, some brave innovator, with an imagination light years ahead of the rest of us mere mortals, will envision an automotive future that the rest of us can't conceive. This person will step up and tell us how electric vehicles have the potential to change our lives for the better. They'll have the guts to tell us that if we could only open our eyes, we'd see that there's a way to get from one place to another that doesn't pollute the air we breathe. They'll explain that it won't just be globally responsible, it'll be magnificent. Yes, the electric car needs a champion, a figurehead, someone so inspirational that comic book superheroes are modeled after him. Finally, that champion has revealed himself. Saying out loud what the enlightened few of us know but dare not utter for fear of ridicule, our hero has spoken. "Electrification will kickstart the biggest change in automotive design in history," Ian Callum, design director at Jaguar told Autocar. That Jaguar sees the potential for electric vehicles is welcome progress. Sarcasm aside, that Jaguar sees the potential for electric vehicles is welcome progress. Even more appealing is that Callum approaches the potential of EVs from a design angle, where the slate is essentially blank, he feels, and so much is possible. "The opportunities an electric powertrain offers are huge," Callum says, "especially in terms of the space for occupants. By removing so much of the mechanical hardware and placing the batteries in the floor plan you open up all sorts of possibilities with packaging." To peer into Callum's mind when it comes to EV design would be extraordinary to behold. In many ways, his vision truly is something most of us cannot grasp completely, having spent a long career designing some of the most desirable cars of our time for some of the most prestigious automotive brands on the planet. So when he talks about the freedom EVs present from a design standpoint, it's not difficult to get excited. A Jaguar EV isn't as far-fetched as it might seem at first. Plus, a Jaguar EV isn't as far-fetched as it might seem at first, as Callum explains. "I'm clear in my mind that an electric Jaguar would be suitable for the brand," he says. "You have to move with the times and design for the opportunities. Look at the C-X75 concept – that was a car that was designed for an alternative powertrain, and nobody had any complaints about how that looked.

Jaguar lets first outsiders drive new F-Type

What do you do when you're an automaker with an all-new and brand-defining sports car, one of them with a supercharged V8 cranking out 495 horsepower? You let proven race drivers test them out on track and on the road.
And what do you do if you're Jaguar and you're in that situation? Why, naturally, you make a video of it. That's how we get footage of racers Martin Brundle, Justin Bell and Christian Danner being choppered into the UK's Snetterton track to test the V6-equipped Jaguar F-Type S prototype. Then when they're finished with kerb-lined apexes, they take the V8 S prototype out onto the roads to run it through hedge-lined apexes.
According to one of them, "very fast, very nimble, great engine" is what will soon be headed our way. Check it out in the video below.

2018 Jaguar E-Pace launches with a barrel roll

After months of testing – some of which we caught in spy photos – and a little teasing, Jaguar has officially entered the compact crossover space with the launch of the 2018 E-Pace. And it was a fairly grand entry, too. Instead of the usual move of driving the car onto the stage or pulling off the sheet, Jaguar did a barrel roll in the E-Pace to hail its coming. Yes, Jaguar did a 270-degree corkscrew jump with the E-Pace, launching it 50 feet through the air to earn it a Guinness World Record for the "Furthest Barrel Roll in a Production Vehicle." It's similar to the stunt the automaker pulled for the launch of the F-Pace, which entered the world with a record-setting loop. The Jaguar E-Pace is smaller than the F-Pace, and seats five. It's available with a pair of 2.0-liter turbocharged inline-four gasoline engines mated to a nine-speed automatic transmission. The base motor makes 246 horsepower and 269 pound-feet of torque, and puts that power to the ground via a standard all-wheel-drive system. The R-Dynamic version ups the output figures to 296 horsepower and 295 pound-feet, comes with a pair of paddle shifters, and gets the Active Driveline AWD system. Both drivelines can transfer almost all the torque to either the front or rear axles, depending on the driving situation, but the Advanced Driveline can disengage AWD, sending power to just the front axle to save fuel, and does more to keep the car stable in dynamic driving. The E-Pace also offers an optional Configurable Dynamics package that allows the driver to select Normal or Dynamic modes, which affect throttle, transmission, and steering response. The optional Adaptive Dynamics system provides variable suspension damping based on the driving mode. Drivers can select driving modes through the E-Pace's JaguarDrive control, choosing from Normal, Dynamic, Eco, as well as a Rain, Ice and Snow mode for low-grip conditions. Inside the car, the E-Pace is equipped with a 10-inch touchscreen infotainment system that has a customizable home screen. Two premium Meridian audio systems and a head-up display are available. All models have a feature that allows the owner to check on the vehicle remotely. The E-Pace also offers 4G Wi-Fi, and a connected navigation system that offers real time traffic and parking information. The E-Pace starts at $39,595. The R-Dynamic version begins at $48,245. Jaguar will also offer a limited E-Pace First Edition at a price of $54,545.