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Is Jaguar's 3 Series-fighter the brand's last chance?

The upcoming line of compact 3 Series-fighters from Jaguar, often referred to as the Jaguar XS, could consist of a sedan, wagon and possibly a coupe and GT model (think BMW 5 Series GT). The car's all-aluminum architecture also will provide the basis for two new sports utility vehicles. Just how important is the much-touted "baby Jag" project to parent company Jaguar Land Rover? A JLR executive reportedly says the brand's survival is directly linked to the success of the XS, codenamed X760, Autocar reports.
The brand's survival is directly linked to the success of the XS.
"If the X760 fails, it will probably be the end for the [Jaguar] brand," the executive says. But Adrian Hallmark, Jaguar's global brand director, claims Jaguar will "build the most advanced, most efficient, most refined car in that [compact luxury sedan] segment. Not almost as good as, but better than the best in the world."

Jaguar design chief Ian Callum rules out station wagons

If you liked the idea of a Jaguar wagon and were secretly hoping that the British automaker might bring one over, we have some unfortunate news for you. Not only will the company not bring any wagons to the North American market, but according to design chief Ian Callum, it won't be making any at all. "The [wagon] market is massively shrinking. I'm very sad about it but it's a very difficult market to justify," Callum told Automotive News Europe. German automakers Audi, BMW, and Mercedes can make wagons work because their home market is the largest for wagons in the world and any wagons they sell elsewhere are just chocolate icing on the Black Forest cake. For its part, Jaguar has produced two wagon models in the X-Type and the previous XF Sportbrake. That's a shame in Jaguar's case, because the XFR-S Sportbrake was a heck of a ride that left us wondering why anyone would want something taller. Those of like mind, we suppose, will just have to content themselves instead with German wagons like the Audi A6 Allroad, BMW 3 Series, Mercedes E-Class, and Volkswagen Golf SportWagen – and hope that Volvo doesn't get squeezed out of the wagon market as well. Related Video:

2021 Jaguar I-Pace updates include better infotainment, faster charging

Jaguar grabbed an armful of features from the JLR corporate store to improve the 2021 I-Pace, including bits from Land Rover and more technology from the brand's Formula E campaign. Restrained exterior mods start with Atlas Grey tips on the grille mesh, three new color choices in Caldera Red, Portofino Blue, and Eiger Grey, new wheel designs, and 19-inch wheels replacing the 18-inchers on the base-model S. An optional Bright Pack affixes a chrome grille surround, satin chrome window surrounds, and splashes of Atlas Grey on the mirror caps and rear diffuser. The optional Black Pack claims more real estate, painting the rear badges in gloss black. A 3D surround camera system is standard for 2021. Even more ease for drivers comes with the ClearSight digital rear-view mirror that debuted on the latest Range Rover Evoque. A rear-facing, wide-angle camera mounted in the infotainment system's roof antenna can sends images to the inside mirror with the flick of a toggle.  The biggest convenience addition is the Pivi Pro infotainment system that arrived with the new Land Rover Defender, replacing the Touch Pro Duo unit. A 12.3-inch digital gauge cluster pairs with the carryover 10-inch upper and five-inch lower instrument panel screens. Intended to reproduce the smartphone experience on larger screens, a backup battery gets the navigation initialized quickly, and zooming needs no more than a finger pinch. The "flat" menu structure puts oft-used functions on the home screen, and cuts in half the steps required to input a destination compared to the Touch Pro Duo. Android Auto and Apple CarPlay come standard, as does 4G data enabling live traffic, in-unit Spotify and other listening apps, and swift over-the-air updates. Wireless phone charging with signal boost is optional. On top of Pivi's algorithms to learn the best routing and stay quiet during parts of a route that the I-Pace travels regularly (why don't more systems do this?), the 4G support means continuously updated info on EV chargers along the route. Which brings us to hardware and software changes in the powertrain, courtesy of Formula E. Its 394 horsepower and 234 miles of range are unchanged, but the ease of getting that range does. Instead of the 7-kW, two-phase onboard charger, the 2021 I-Pace packs an 11-kW, three-phase charger. Plugged into an 11-kW wall box charger, range grows by 33 miles every hour, compared to 22 miles every hour with the 7-kW system.