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Jaguar F-Type gets even more British with Design Edition

Short of maybe driving a Morgan while wearing tweed and smoking a pipe, automobiles don't come much more quintessentially British than a Jaguar. But now the F-Type is going to be even more so with the launch of the new British Design Edition. It's based on the six-cylinder F-Type S, but upgrades with a series of special touches to set it apart. Red, white, and blue are the dominant colors from which buyers will be able to choose both the exterior color and that of the interior contrast stitching. The leather interior comes in black, and those less patriotically inclined can spec the outside to match. The British Design Edition also features 20-inch wheels in dark gray satin finish, packing upgraded brakes with red calipers. The Design package comes standard with upgraded aero, as does the 12-speaker Meridian sound system. And naturally there are special insignia inside and out. Buyers will be able to choose between coupe or convertible and rear- or all-wheel drive, but either way motivation comes in the form of JLR's 3.0-liter supercharged V6, driving 380 horsepower and 339 pound-feet of torque through an eight-speed automatic transmission. Only 300 units will be coming to the United States, with prices starting at $92,100 (plus a $995 destination charge) – representing a substantial $14.8k premium over the $77,300 price of entry for an F-Type S Coupe. Spec one out with similar options and you'd be looking at $86,250, which makes the privilege (and resale value) of acquiring the limited edition a $5,850 proposition. Any way you cut it, though, the elbow patches cost extra.

Jaguar releases Desire short film starring F-Type and Damian Lewis

After stoking the hype with a theatrical-style trailer, Jaguar has finally released the full-length version of its mini-movie, Desire, to help kick off the new 2014 Jaguar F-Type. Starring Homeland actor Damian Lewis across from the lovely Shannyn Sossamon, the film has been turned loose on YouTube after an initial debut at the Sundance London film and music festival.
Shot in Chile's rather breathtaking Atacama Desert, Desire is described by the producers as being "A story of betrayal, retribution, passion and greed." Lewis plays the lead role of Clark, a high-end car delivery guy (great work if you can get it), who runs into an unexpected, sexy mystery when shuttling the lovely F-Type to the middle of nowhere. Who could have guessed?
We won't spoil any of the not-exactly-serious 13-minute plot for you; scroll down below to see for yourself if the theatrical pomp and circumstance is worthy of Jag's newest roadster.

2014 Jaguar XKR-S GT takes fiercest feline further [UPDATE]

If there were any car to overshadow the 542-horsepower Jaguar XJR that's coming to the New York Auto Show, this is it. Meet the Jaguar XKR-S GT - a street-legal, higher-performance version of the already hardcore XKR-S that will be headed to North America in very limited quantities. Only 30 will be offered on our continent, with 25 earmarked for the United States and the remaining five going to Canada. The cost of entry? $174,000 when it goes on sale this August.
What that gets you is a coupe that is, without any doubt, ready to attack any racetrack it might encounter. The XKR-S' supercharged 5.0-liter V8 has not been upgraded in terms of power - not that 550 horsepower and 502 pound-feet of torque is anything to sneeze at - but instead, Jaguar focused on tuning the bits of the car that help effectively put all that grunt to the ground. There's a new hood with rows of louvers to aid in engine cooling, and elsewhere on the car's body, you'll find carbon fiber on the redesigned front air splitter, dive planes, extended wheel arch spats, as well as a new rear diffuser, an aluminum front under tray and an absolutely massive wing out back to keep downforce to a maximum.
Underneath that hot body are retuned and height-adjustable adaptive dampers; spring rates have been increased by 68 percent in front and 25 percent at the rear versus a standard XKR-S. Most of the front and rear suspension geometry has been upgraded, larger carbon ceramic brakes have been fitted at all four corners, and wider 20-inch forged alloy wheels are found here, wrapped in Pirelli Corsa tires - 255/35-series rubber in front and 305/30-series stuff out back. There's also a revised active exhaust system, which should only improve the already thunderous roar coming out the back of the Jag coupe, and a faster steering rack has been added for improved agility.