2004 Jaguar Xjr Base Sedan 4-door 4.2l on 2040-cars

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Jaguar F-Type meets America in first TV spots

With its new "Your Turn" global ad campaign, Jaguar has introduced its 2014 F-Type to the world of broadcast media. The effort takes aim at the monied 25-54 demographic, which makes sense of Jaguar recently shacking up with the 2013 Playboy Playmate of the Year Raquel Pomplun and San Francisco NFL quarterback Colin Kaepernick. You'll also be seeing the new roadster on ESPN's SportsCenter, late night ABC talk show Jimmy Kimmel Live, the USA Network show Covert Affairs, the Sundance Channel and theaters, magazines and everywhere digital. On top of all that, a social media campaign includes a contest called #MyTurnToJag that will reward four winners with a custom drive in the new convertible.
You'll find the first two spots below, along with a press release on the roaring red marketing onslaught headed your way.

Lots of Land Rovers, Jaguars and Minis actually survived that near-capsized ship

Despite a severe list to starboard, many of the 1,400 cars and SUVs aboard the 51,000-ton Hoegh Osaka are currently being recovered in salvageable condition, with video showing some of the vehicles from British brands Land Rover, Jaguar and Mini, being driven ashore under their own power. The car-carrying vessel developed a severe list on January 3 and was intentionally run aground on a sandbar between England and the Isle of Wight. It has since limped its way back to port in Southampton, where damage assessments are being conducted on both the ship and its $53-million in cargo. According to the company that owns the car carrier, the ship itself only suffered minor damage in the incident, while Car and Driver is reporting that many of the damaged vehicles will almost certainly be scrapped. Still, the fact that there are vehicles, some of which appear undamaged (look at that Defender at 0:50!), being removed from the Hoegh Osaka needs to count as a net win. News Source: Car and Driver, WonkaBar007 via YouTube Jaguar Land Rover MINI Coupe Crossover Hatchback Luxury Off-Road Vehicles Performance Videos Sedan

2014 Jaguar XKR-S GT claws at the driving enthusiast in us

If you still find yourself coming up a few seconds short per lap in your Jaguar XKR-S, the British automaker has introduced the XKR-S GT - a cat specifically tuned for the racing circuit - at the New York Auto Show.
While Jaguar has left the supercharged 5.0-liter V8 unchanged (550 horsepower and 502 pound-feet of torque), it has tuned and tweaked all the items that really make cars go quicker on the track (e.g. suspension, aerodynamics, contact patches, brakes). A once-over reveals upgraded go-fast goodies including a new ventilated hood, extended wheel arch spats, reworked front end with a bespoke front splitter and canards, a massive rear wing, height-adjustable adaptive dampers, active exhaust, carbon-ceramic brakes and sticky Pirelli Corsa tires. Try as we might, the driver in us can't find anything we not to like about this enthusiast-tuned coupe.
Of course all of the upgraded XK goodness doesn't come easy, or cheap. Jaguar will limit North American sales to just 30 units and price each at $174,000. Learn all the juicy details in the official press release below.