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Jaguar might not sell many XF Sportbrakes in the U.S., but here's why it's trying

One of the wonderful surprises of this year was when we learned that the U.S. would receive the XF Sportbrake wagon, and — less of a surprise — it's as much a looker as the previous generation. And while we're never one to look a gift car in the grille, it did seem strange that Jaguar would attempt to bring a wagon to the U.S., especially when it already had a similarly sized F-Pace crossover. So we spoke with Jaguar CEO Joe Eberhardt, Jaguar Design Director Ian Callum, and Jaguar's head of product planning in the U.S. to find out what prompted the company to bring the XF Sportbrake here. There were a few key reasons. One was simply that the folks at Jaguar really like the car, and they know that journalists like wagons. That doesn't exactly pay the bills for a car, but the enthusiasm is good. According to these people at Jaguar, though, they do believe there is a market for the car, and they expect to sell most of them on the coasts. Obviously, even if Jaguar sees a wagon market, it's still going to be much smaller than for crossover SUVs. But no matter how small that market is, Jaguar has an extra advantage for bringing the wagon here. The company knew it was going to make a wagon regardless of whether it would come to America, since the wagon market in Europe is so strong. In fact, Jaguar expects that half of XF sales in Europe will be Sportbrakes. So the majority of the engineering costs will be covered from those sales. The folks at Jaguar also told us that the car wasn't difficult to homologate for the U.S., so the cost of bringing it here was minimal. So in the worst case scenario that has the XF Sportbrake hardly selling in America, Jaguar isn't going to be seriously hurt. And if it's a success, then it's even more of a success. So the XF Sportbrake isn't purely a passion product, but that's OK. It means consumers have one more option to the multitude of crossovers in the U.S., and enthusiasts have the chance to own a super cool wagon. Also, although the XF Sportbrake is currently only available in America in top-level 380-horsepower S trim, Jaguar said lower trim levels and lower-output engines, all at lower prices, will be available here in the coming year or so. Meaning there will be even more ways to satisfy your wagon itch. Related Video:

Jaguar Land Rover opening its first U.S.-based classic center in Georgia

Jaguar Land Rover Classic currently operates two of its Works Centres, one in Coventry, England and the other in Essen-Kettwig, Germany (pictured). Just in time for Pebble Beach, the English carmaker has announced that it will bring its first facility to the United States next year, having signed a deal to open the latest Works operation in Savannah, Georgia. To be located in the Crossroads Business Park near Gulfstream Aerospace, the facility will engage in the sales, service, and restoration of Jaguar and Land Rover vehicles out of production for at least ten years. The 150,000-square-foot Coventry site opened two years ago and is said to be the largest dedicated factory workshop of its kind (the largest unaffiliated shop is in the Philippines). Jaguar builds its continuation cars there, like the D-Type and XKSS, while Land Rover uses it to build the Defender Works V8. Shoppers can also buy vintage models off the showroom floor, a variation of the Certified Pre-Owned program called Works Legends, that come with a 12-month warranty. Or, Jaguar Land Rover will locate, restore, and maintain one of the classic company products that a buyer chooses. In the UK, a Land Rover Series 1 starts at around $90,000, a Jaguar E-Type starts at around $400,000. The 48,000 Essen-Kettwig center opened last year with the same brief, and the U.S. center can provide those services to the world's largest classic car market. Construction on the 75,000-square-foot complex is scheduled to begin next August, and the facility will include a 42-bay workshop and showroom. The automaker will invest from $10 to $15 million, and predicts more than $45 million in revenue. Savannah Economic Development Authority President and CEO Trip Tollison told The Savannah Morning News that JLR will hire 75 workers at a starting salary of $80,000. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Jaguar is developing an electric car to join I-Pace crossover

NEW YORK — Straight from nabbing the World Car of the Year award at the New York International Auto Show for the new 2019 I-Pace electric crossover, as well as publicly unveiling the 2020 XE sport sedan, Jaguar's design chief says the brand is also developing a car with a fully electric powertrain. "We are doing more battery cars at Jaguar, yes," Ian Callum told Autoblog. "That's all I'm saying." Callum wouldn't divulge further details except to add, "When you're doing electric cars, they're new cars. They're not just batteries put in an old car. You can't do that." Jaguar has been rumored to be planning a potent all-electric version of the XJ based on its flexible new Modular Longitudinal Architecture. Jaguar Land Rover has said that it plans to offer each new or significantly redesigned model in electrified variants starting in 2020. Land Rover is also showing a mild-hybrid version of the 2020 Range Rover Evoque and 2019 Range Rover Sport, plus plug-in hybrid variants of the 2020 Range Rover and Range Rover Sport. In addition to being named World Car of the Year, the I-Pace took home World Car Design of the Year and World Green Car of the Year. The F-Pace, the brand's flagship SUV, won World Car of the Year in 2017. Callum also said he believes that sedans have a future, even as he acknowledged the importance of SUVs as the brand's volume-selling "breadwinners." Jaguar is an increasingly rare breed of automaker with more cars, at four [the F-Type, XE, XF and XJ] than SUVs [the I-Pace, E-Pace and F-Pace]. "The vehicle mix is the right balance," he said. "I personally don't believe that sedans are going to disappear. People will continue to go with sedans. The range you see currently will be eventually replaced by like-sized cars. That's all I can say about that at the moment, but the XJ will be replaced, and eventually the XE and XF will be replaced. I really believe the cars are here forever, I don't think they're going to disappear in favor of SUVs."