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2019 Jaguar XE SV Project 8 First Drive Review | Cat track fever

It doesn't take long for the cognoscenti to spot me. At stoplights, street corners, and parking lots, the 2019 Jaguar XE SV Project 8's swollen bodywork and park bench-sized tail attract the fanboys like iron to a magnet. My Velocity Blue tester is one of the few Project 8 cars in the States, and I can't remember the last modern Jaguar with so much head-turning charisma. If you're not up to speed, the Project 8 is Jaguar's surprise salvo into sedan madness. And Jag didn't half-ass it, either: it's Jag's biggest engine – a 592-horsepower, supercharged 5.0-liter V8 – stuffed into their smallest steed, the compact XE. Think Aston Martin V12 Vantage, AC Cobra 427, et al. Aiding downforce is a wing that delivers 269 pounds of downforce at 186 mph, so much that Jaguar had to reinforce the trunklid to prevent it from denting at high speeds. There's a flat underbody for reduced lift, and lightweight carbon fiber and aluminum body panels replacing all but the front door skins and roof. The purposeful theme is carried into the cabin, with snug racing buckets up front and seating limited to four. The boy racer cues bely some serious equipment. It's 68 lbs lighter than the next-lightest SE, the 380-hp S AWD supercharged V6. There's also a whole lot of tightening throughout, from the spring rates to the firmer engine mounts. In fact, the stiffening feels like it's been cranked to 11 – even in Comfort mode, the ride is taut and sometimes jarring, never quite feeling at ease enough. If you dig feeling every last ripple in the tarmac, it's wonderful, but anyone seeking a wallowy, coddling ride will find the Project 8 too much. The Project 8's razor sharp feedback begs you to drive on public roads like you're lapping Nardo or the Nurburbring – two of the circuits where the car was developed. But despite its legit origins, dicing such an overtly extroverted car through traffic can also be an enormous social liability. Go-fast sticker graphics? Check. Ginormous wing? Yep. Banana yellow brake calipers? Duh. This is weaponized transport for the street, enough to make the meekest driver look like he or she has something to prove. The Project 8's Alcantara-trimmed interior compliments the aggressive exterior, as do the snug-fitting seats, which use magnesium frames for weight savings (non-U.S. markets go a step further, with carbon fiber seats with four point harnesses). Squeeze the accelerator, and the XE responds with a shove and a snort even from low RPMs.

Jaguar I-Pace electric crossover sales are taking off

Earlier this month, it was reported that Jaguar Land Rover is due for a turnaround plan to cut costs and improve cash flow. The owner of JLR, Tata Motors, is scheduling a 18-month plan called "Project Change," worth $3.2 billion. But it seems a step in the right direction has already been taken with the introduction of Jaguar's electric I-Pace: InsideEVs is reporting that Jaguar sold 1,200 I-Pace models in October, which represents strong growth for the brand and the new model. 8.7 percent of Jaguar's total October sales consisted of the I-Pace, meaning that the total October sales volume of 13,764 units was largely boosted by the new electric crossover. Total sales were up 11.6 percent, and it was overall the best October ever for JLR. Some 2,500 I-Pace crossovers have been sold so far. The October sales figure is a noticeable rise from September's 710 cars, which itself is a strong pickup from just 140 cars sold in August. These are signs of both production and sales perking up, and it wouldn't be surprising to see monthly I-Pace sales hit 2,000 units sometime soon. It helps that the I-Pace is priced competitively with Tesla Models S and X, starting at $70,495 including destination charge, with Jaguar-like performance and looks. Last month, we reported of Jaguar possibly going electric-only in the next decade, with a portfolio consisting of an electric XJ, a full-sized EV crossover and an electric sports car in addition to the I-Pace. Brexit uncertainty and China-market woes mean Jaguar is on unstable ground, but as its owner is about to run an even tighter ship, and it first full-electric model is visibly picking up the pace, the coming decade could turn out to be a positive for Jaguar. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. News Source: InsideEVs Green Jaguar Crossover Electric Luxury jaguar i-pace i-pace

Jaguar and Land Rover to consolidate dealerships

Jaguar and Land Rover are set to merge their sales facilities, according to Inside Line. Jaguar Land Rover North America President Andy Gross says 45 percent of Jaguar owners also have an SUV in their stable, so it makes sense to give customers as much exposure to the cat's high-riding cousins and possible. The number of overall outlets will remain the same, and the brands will reportedly remain separate on the showroom floor, however.
So far, just one dealer has made the move to combine under the roof of one 68,000 square-foot facility in Paramus, New Jersey (above), though a further 20 are ready to make the shift and become Jaguar Land Rover outlets. Gross believes the shift is necessary so that his company's dealer network will accurately reflect the company's products. We'll see how cozy the brands are when Jaguar starts rolling out its own SUVs in a few years.