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Jaguar Land Rover might buy another luxury brand that it doesn't need

It seems that Jaguar Land Rover may be getting bigger in the near future. According to Bloomberg, the company is looking at acquiring some tech companies, and possibly yet another luxury car brand, provided that it fits with the current lineup of cars. On the surface, this makes some sense since Bloomberg reports that a whopping 78 percent of Tata Motors' revenue comes from luxury brands. And of course, any kind of tech acquisition could be useful considering the rapid development of electric and autonomous vehicles. But dig a little deeper, and a possible luxury brand acquisition just doesn't make sense for Jaguar Land Rover. The main reason for this is that the Jaguar and Land Rover brands have the luxury market thoroughly covered. Both brands offer full luxury lines from entry-level to high-end ( Discovery Sport to Range Rover on the Land Rover side, and XE to XJ on the Jaguar side). They also cater to every kind of luxury, from sporty vehicles such as the F-Type and SVR Land Rovers, to cushy luxury machines such as the XJ and Range Rover. So whether the company is competing with BMW or Mercedes, Jaguar and Land Rover have the bases covered. There aren't any other typical luxury brands that would actually add anything to the current lineup. In fact, adding another conventional luxury brand could actually result in the new brand poaching existing Jaguar and Land Rover buyers, rather than picking up new ones. What would make more sense for Jaguar Land Rover would be to pick up either a more mainstream brand, or an ultra-luxury marque. Neither Jaguar nor Land Rover has something that competes directly with the likes of Ford or Toyota in the mainstream game, or Rolls-Royce or Bentley at the top of the luxury heap. Picking up a brand in one of these segments would allow JLR and Tata Motors to actually expand offerings and pick up more sales, rather than having an internal competitor. What path would be ideal? Probably going even farther upmarket. Supercar makers and ultra-luxury brands continue to sell well, and there's the potential for significant profit by layering on features and content to existing platforms. Perhaps the best possibility for a high-end complement to Jaguar Land Rover would be Aston Martin. Not only does it have a strong reputation and line-up, it also could handle both supercars and luxury sedans, thanks to its Lagonda sub brand. Of course it would require Aston Martin to be receptive to a purchase.

Lister reveals first continuation Knobbly roadster at Autosport

It's been over a year since we reported on a plan to revive Lister Cars, and now the storied British racing constructor has revealed the first production continuation example of its legendary Knobbly roadster. Built to the same specifications as the original from 1958, using the same drawings and equipment, the reborn Knobbly features aluminum bodywork and a race-prepped 3.8-liter straight six out of a Jaguar D-Type and producing 330 horsepower. Revealed at the Autosport International race car show in Birmingham, the new Knobbly arrives on Lister's 60th anniversary and less than a month after the passing of its founder, Brian Lister. Only ten examples like this one will be built, all of which have already been spoken for, prompting Lister to consider an additional three examples. Each is eligible under FIA regulations to compete in vintage racing events, with performance specs quoting a 4.3-second 0-60 time and a top speed of 181 miles per hour. LISTER CARS' REBORN 'KNOBBLY' MAKES PUBLIC DEBUT AT AUTOSPORT INTERNATIONAL - Lister Cars' reborn 'Knobbly' racer has made its public debut at Autosport International - Built to the very same specification as the original 1958 'Knobbly' it uses the late Brian Lister's original drawings and manufacturing jigs - Lister has received an overwhelming response to its limited run of ten continuations and order books are full - Lister Cars is now considering creating three individual final editions each celebrating the racing pedigree of the 'Knobbly' in a unique and memorable way Lister Cars' reborn 'Knobbly' racer has made its public debut at Autosport International at the NEC Birmingham. Celebrating Lister's 60th anniversary, the reborn 'Knobbly' is built to the very same specification as the original 1958 'Knobbly', using the late Brian Lister's original drawings and manufacturing jigs. It is powered by a race-prepared Jaguar D-Type 3.8-litre straight-six, producing 330bhp. All 'Knobbly' models are built at Lister Cars' Cambridge factory to meet relevant FIA racing regulations, with owners able to compete in a series of Lister historic race meetings planned during 2015. Despite following an original design laid out more than 55 years ago, the reborn 'Knobbly' has performance to match modern sports cars; it can accelerate from 0-60mph in 4.3 seconds and hit a top speed of 181mph. Lister Cars has already received an overwhelming response to its limited run and the 10 cars are now sold out.

Jaguar XK to cease production this summer

With the introduction of the F-Type coupe and convertible, Jaguar has cleared room in its sports car lineup to drop the XK for new models. "There will be a 2015 model year XK, but the rumors are true, production for the XK will end later this year after eight years," said Wayne York Kung, Jaguar USA National Product Communications Manager, in an email to Autoblog. A replacement for the GT might be a very long way off.
The automaker told Auto Express that it's part of a "wider strategic vision and product planning cycle." Ending assembly will allow the feline luxury brand to build better-selling vehicles like the XE, its upcoming BMW 3 Series fighter. The new sedan is scheduled to go on sale in Europe in 2015 and in the US in 2016. It also needs to make room for the C-X17 crossover to be built, which is likely expected to sell better than a 2+2 GT car.
"There are no immediate plans to replace the XK," said Kung in his email. Jag was rumored to be considering moving a future generation of it upmarket. The new model would have been a bigger, softer grand tourer and allow the F-Type to be the brand's more hardcore sports car.