Supercharged 5.0l Sunroof Nav Climate Control Heated Seat Cooled Seats Clock on 2040-cars

Auto blog

Jaguar Land Rover is going to call itself 'JLR' and spin off brands

Embracing the current popular philosophy that less is more, the executives at Jaguar Land Rover plan to officially rename their company “JLR” and to create a new “house of brands” that will emphasize name equity and refocus its vehicle offerings. In simple terms, the British-based, India-owned company will split into four separate brands: Range Rover, Discovery, Defender and Jaguar. While this shift may appear to be essentially a function of marketing and dealership bookkeeping, the over-arching reason is to give some of the brands more visibility. Details of the plan, which would reconfigure showrooms in Britain into discrete brand footprints, were discussed this week at a presentation by JLR CEO Adrian Mardell. “The reality is Range Rover is a brand and so is Defender,’” said creative officer Gerry McGovern. “Customers say they own a Range Rover. In luxury, you need absolute clarity. Land Rover Range Rover SV Autobiography doesnÂ’t give it. We love Land Rover, but there isn't as much equity as Range Rover, and Defender is increasing massively.”  Underlying the effort is plans to reinvent Jaguar as an electric-only luxury brand, Mardell said that this was “unfinished business” for him since he joined Jaguar 32 years ago. “The Jaguar of 32 years ago is where weÂ’re going back to and the right place for us to be." He further acknowledged that JLR had been “quiet” recently in the face of semiconductor chip shortages, but allowed that that situation was easing at his company.

Porsche, Jaguar continue dominance in 2015 JD Power APEAL study

The top of JD Power's 2015 APEAL Study has not changed much in the last year. Porsche remains No. 1 with Jaguar nipping at its heels, although both premium brands saw their overall score fall compared to 2014. For those that need a refresher, the APEAL Study looks at how "gratifying" a vehicle is to own and drive, rating cars and brands on a 1,000-point scale. The industry average for 2015 has increased from 794 to 798, while the total number of automakers that finished above the curve increased from 16 to 20. While Porsche and Jaguar finished at the top, their scores dropped eight and seven points, respectively, to 874 and 855. The top "non-premium" brand was Mini, which scored an impressive 825, up from 795. If the BMW-owned British marque is still a bit too premium for your tastes, last year's non-premium winner, Hyundai, did climb five points and is this year's runner up. At the opposite end of the scale, Smart sits at the very bottom of the rankings, with a score of 683 (it didn't appear on the 2014 rankings). Fiat also dropped, from fourth worst in 2014 to second worst in 2015, despite the 500 being named most appealing city car. Subaru made an impressive climb, from third worst to seventh, falling just 10 points shy of the industry average and two points south of the non-premium average. In the individual vehicle segments, eight brands earned multiple awards, with Ford, Chevrolet, and Porsche earning three apiece. Surprise segment victories included the new Ford Expedition, which beat out Chevy's popular Suburban. The Infiniti QX80 bested the likes of the Cadillac Escalade and Range Rover for best large luxury SUV, and the Dodge Challenger beat its muscle car rivals from Ford and Chevy. Most of the victories, though, were quite predictable. The Mazda6 and CX-5 took wins for the midsize sedan and compact SUV categories respectively, while the Volkswagen Golf captured the compact car win. The Ford F-150 won the large pickup category, while the Porsche Cayman was named most appealing compact premium sporty car. Check out the official release on the 2015 APEAL Study, available below, from JD Power. 2015 U.S. APEAL Study Results The latest safety-related technologies are among the drivers of customer satisfaction with new vehicles, according to the J.D. Power 2015 U.S.

Jaguar Land Rover calling in 100k vehicles in three separate campaigns

Jaguar Land Rover is recalling an estimated 104,114 vehicles in three separate campaigns in cooperation with the National Highway Traffic Safety Administration. The largest of them affects Range Rovers made between April 15, 2005, and September 4, 2012, covering 74,648 units in America from the 2006 to 2012 model years. In those affected vehicles, the front brake hose could rupture, leaking brake fluid and decreasing the capability of the brakes to, you know... stop the vehicle. In a similar but separate recall, subsequent Range Rovers from the 2013 and 2014 model years (manufactured between August 16, 2012, and January 8, 2014) are also being recalled for a brake issue – this time due to the incorrect routing of the brake vacuum hose. The issue could wear down the hose and disable the power assist, again impeding the brakes from properly functioning. This second recall also affects the 2014 Range Rover Sport (specifically those manufactured between May 7, 2013, and January 8, 2014), affecting 24,679 units between both models across the United States. A third smaller recall concerns the 2012-2015 Jaguar XK – namely those built between March 4, 2011, and March 20, 2014. This campaign involves the front side parking lamps, which might switch off after about five minutes, in contravention of federal standards. As such, an estimated 4,787 units are being called in. In all three cases, owners of the affected vehicles can expect to hear from their local dealer to arrange to bring in their wayward British luxury vehicles to have the relevant issue fixed. RECALL Subject : Front Brake Hose(s) may Rupture Report Receipt Date: JAN 27, 2015 NHTSA Campaign Number: 15V039000 Component(s): SERVICE BRAKES, HYDRAULIC Potential Number of Units Affected: 74,648 Manufacturer: Jaguar Land Rover North America, LLC SUMMARY: Jaguar Land Rover North America, LLC (Land Rover) is recalling certain model year 2006-2012 Land Rover Range Rover vehicles manufactured April 15, 2005, to September 4, 2012. One or both of the flexible front brake hoses may rupture causing loss of brake fluid. CONSEQUENCE: If one or both of the flexible brake hoses fails, the vehicle may require a longer distance to stop, increasing the risk of a crash. REMEDY: Land Rover will notify owners, and dealers will replace the left and right front brake hoses, free of charge. The recall is expected to begin March 13, 2015. Owners may contact Land Rover customer service at 1-800-637-6837.