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Watch a Jaguar F-Type R drag a parachute at 186 mph

With carbon-ceramic brakes on offer, the Jaguar F-Type R Coupe can shed off speed even faster than it can rack it up. Even the standard steel rotors do a pretty good job of it. But what would happen if you deployed a parachute out the back of the Jag at 186 miles per hour, like you might with a drag racer? That's what the British automaker has found out in this latest video. And just why would they do such a thing, you ask? Because Bloodhound, that's why. Jaguar is providing technical support to the Bloodhound SSC land speed record attempt, and one of the roles into which the F-Type has been pressed is to check the parachute that will (along with the air brakes and rotors) form an integral part of the jet- and rocket-powered vehicle's run. To make sure the chute would do its job, the team put Royal Air Force pilot Andy Green behind the wheel of the specially equipped F-Type at the RAF air base in Bentwaters, Suffolk, UK, had him speed down the runway up to the car's top speed and deploy the chute. Fortunately, as you can see from the minute-long clip, everything seemed to have gone according to plan – though we're not sure about the logic behind the assertion that if "it worked at 180, it will definitely work at a thousand miles an hour." Related Video: Jaguar F-TYPE Performs Mission Critical Parachute Deployment Test for British World Land Speed Record Challenger Bloodhound SSC 12 June 2015 - World land speed record holder Andy Green drives an F-TYPE R Coupe at top speed of 186mph to test Bloodhound SSC's parachute deployment system - The test continues Jaguar's technical partnership in the world land speed record attempt, following a high-speed communications test run in South Africa in 2014 - Jaguar will be at the heart of Bloodhound SSC providing its 5.0-litre 550PS supercharged V8 engine to power the rocket's oxidiser pump Today, Jaguar and the world land speed record holder RAF Wing Commander Andy Green performed vital high-speed parachute tests as part of the company's on-going technical support for this unique engineering adventure: creating a car that can cover a mile in just 3.6 seconds. The jet and rocket powered car, which aims to surpass the current record of 763.035mph before targeting 1000mph, has multiple braking systems including air-brakes ('doors' mounted on the side of the car which open to increase aerodynamic drag) and disc brakes (used when slowing down from 200mph).

Jaguar laying groundwork for a reborn XK

There have been rumors about plans to replace the Jaguar XK since before the gentleman's coupe ended production in 2014. Depending on which rumor you read, a reborn XK could remain compact and offer a 3.0-liter turbodiesel, grow a bit and move upmarket to challenge the Mercedes S-Class Coupe, or grow even more and challenge the Bentley Continental GT as "an elegant four-seater coupe." About the only three consistent details have been that the new XK would ride on a reworked F-Type platform, that the XK would become Jaguar's new flagship, and brand design director Ian Callum providing all the quotes about a potential resurrection. Now Hanno Kirner, the head of product strategy at Jaguar Land Rover, has added quotes that could portend the return of the big two-door cat. Kirner told Autocar that Jaguar "will continue to invest in sports cars," and that "I use the plural quite deliberately." That is, the F-Type won't be left to carry the sports car mantle by itself. Questions remain about the definition of the term "sports car," and whether that really means a return of the XK. Kirner suggested it's possible that a future offering could be "a body variant" of the F-Type. Callum's been fighting for the XK's return ever since Jaguar made the decision to kill it. The designer said the two-seat F-Type wasn't intended to kill the bigger 2+2, and at one point his team had already finished design work on the third-generation XK. However, the F-Type sold so well that the company marketers decided the automaker didn't need both cars. A number of things needs to happen before any XK gets the green light, though. The next-gen F-Type is in the works and could come as soon as next year, and Jaguar will want to make sure the two-seater continues its run of steady sales. The XK spirit lives on in the current F-Type, since the F-Type sits on a reworked version of the XK's aluminum architecture, and the second-generation F-Type will evolve that aluminum platform again. It's said that the platform could morph back into a 2+2 without undue hassle, but any new XK wouldn't likely arrive before 2021 even if approved. Callum remains on the case, saying in October 2017, "I want a two-seater [the F-Type] and a 2+2. We're working on something now." Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Jos? Mourinho shares his fear in Jaguar F-Type R Coupe spot

Jaguar is in the middle of an image makeover. It wants people to know that it makes more than just big, comfy luxury cars. Underneath that there is an edge. In its recent ads, the company wants to be associated with a more tailored, witty form of villainy. The next step is showing that it's also fearless.
Many Americans might not be familiar with José Mourinho, but he's one of the premier soccer, or football, coaches in the world. He's nicknamed "The Special One." Mourinho worked his way up from an assistant coach to lead small teams but eventually took over international heavyweights like Real Madrid and Chelsea.
In a new ad for the Jaguar F-Type R Coupe, Mourinho talks about what it means to be afraid. You might think such successful people overcome their fears, but successful men are driven it, he claims. But being scared doesn't make a man weak - it makes him dangerous. Scroll down to understand what Mourinho is talking about and get an earful from the wonderful exhaust of the R Coupe.